Association for Talent Development - ATD

Association for Talent Development - ATD ATD's vision: Create a world that works better. ATD's mission: Empower professionals to develop talent in the workplace. For more information, visit td.org.

The Association for Talent Development (ATD), formerly ASTD, is the world's largest association dedicated to those who develop talent in organizations. These professionals take the knowledge, skills, and abilities of others and help them achieve their full potential. ATD's members come from more than 120 countries and work in public and private organizations in every industry sector. ATD supports

the work of professionals locally in more than 125 chapters, international strategic partners, and global member networks. Started in 1943 as the American Society of Training Directors, this organization evolved to become the American Society for Training & Development. As the scope and the impact of the training and development field has grown, the profession's focus has broadened to link the development of people, learning, and performance to individual and organizational results.

09/04/2026

Locals Michelle Baker and Rusty Shields are ready to show you around their hometown! Stay tuned for more pit stops around the city!

Register to join us September 29-October 1 at OrgDev: https://a.td.org/xvopsjfd

For teams, a shoutout is more than just a compliment. It’s a signal. Every time a leader recognizes a behavior, the rest...
09/03/2026

For teams, a shoutout is more than just a compliment. It’s a signal. Every time a leader recognizes a behavior, the rest of the team is learning: This is what matters here. This is what good looks like.

Done well, it can recognition can reinforce culture, strengthen leadership habits, and even help surface future leaders before they have the title.

Read the full blog: https://a.td.org/jnokmnuw

Then, Join us in Indianapolis for the OrgDev session "Embedding Purpose Into the Daily Rhythm of Work.": https://a.td.org/5kuqdyd6

09/03/2026

AI isn't one more tool in your stack. It touches every part of learning and talent.

Think about the full arc of an employee's time with you. The onboarding that decides whether they stay. The stretch assignment that turns them into a leader. The offboarding that captures what they knew. AI shows up at every one of those moments.

Right now that feels like friction. New tools, new questions, new pressure to prove it works. That's what the early part of any shift looks like.

The teams working through it now are the ones who will see the advantage first: less busywork, more head space, more time on the skills their people actually need.

AI is a tool. You're the trainer.

Have you noticed skills fading, even after a session that went really well?You deliver a great session.The learners are ...
09/02/2026

Have you noticed skills fading, even after a session that went really well?

You deliver a great session.
The learners are engaged.
The activities work.
The feedback is glowing.

Then a week passes, and much of it hasn't made it into the day-to-day work.

And somehow, that tends to land on the trainer.

The frustrating reality is that training without manager reinforcement rarely sticks on its own. Without thoughtful follow up that demonstrates practical application, even strong learning tends to fade.

That's where leaders and trainers can work together:
- Managers make time for coaching conversations.
- Learners get opportunities to apply new skills right away.
- Feedback continues after the workshop ends.
- Job aids and reminders reinforce key behaviors.
- Responsibility for turning learning into performance is shared.

Great training is the beginning, not the finish line.

Happy to the latest release from ATD Press, ATD's Leadership Handbook! Elaine Biech along with over 60 experts teach l...
09/01/2026

Happy to the latest release from ATD Press, ATD's Leadership Handbook! Elaine Biech along with over 60 experts teach leaders like you how to drive better employee engagement and retention, more effective performance, and higher revenue. Grab your copy today! https://a.td.org/sid5ab5k

Another list of 47 AI tools you “need to try”? Hard pass.ATD Intensive: AI is about something more useful: making smarte...
09/01/2026

Another list of 47 AI tools you “need to try”? Hard pass.

ATD Intensive: AI is about something more useful: making smarter decisions about where AI actually belongs in your work.

And this week, the first 50 eligible registrants will also get a signed copy of Megan Torrance’s The AI Implementation Guide for L&D to help turn those ideas into action.

Register by September 5 with code MEGANAI. https://a.td.org/rm27udap

: As a talent development professional, you're always helping others grow. But who's investing in you? ATD membership c...
08/31/2026

: As a talent development professional, you're always helping others grow. But who's investing in you? ATD membership can help you reach your goals. Our new membership brochure gives you a clear look at everything you gain when you join a community of more than 25,000 professionals across 100+ countries. Flip through the new brochure and see what fits your journey. Download it now: https://a.td.org/ktlnkfib

Comment below something you're most interested in learning about!

💡 It's a great week to learn! Take advantage of ATD's webinars and keep growing professionally. Register today: https://...
08/30/2026

💡 It's a great week to learn! Take advantage of ATD's webinars and keep growing professionally. Register today: https://a.td.org/q2pzfazx

L&D Managers, the struggle is real! How many of these squares have you lived through? Fill out your card, share it, and ...
08/28/2026

L&D Managers, the struggle is real! How many of these squares have you lived through? Fill out your card, share it, and tag ATD! Got Bingo? You need the ATD L&D Managers Conference!

Join us this November for practical L&D management strategies, delivered by people who get it. https://a.td.org/nun8ocbo Because you shouldn't have to figure out the messy middle alone.

Ever sat through a training and realized, weeks that nothing changed?Big sessions, a quiz at the end. Then it's gone.The...
08/28/2026

Ever sat through a training and realized, weeks that nothing changed?

Big sessions, a quiz at the end. Then it's gone.

The reason is well understood, and the fix is clearer than most workplaces realize.

Most training is built to be delivered once and remembered forever. That's not how memory works.

What we hear fades fast, especially once we're back at our desks with a hundred other things competing for attention.

What makes learning stick comes down to three things:

1️⃣ Retrieval practice. People remember what they actively recall. Example: a week after onboarding, ask, "how would you handle X?"

2️⃣ Spacing. Learning holds when it's spread out. Example: three short sessions across three weeks stay with people long after a single workshop has faded.

3️⃣ Interleaving. Practice the way real work arrives. Example: in service training, blend the billing question, the upset caller, and the refund request into one session so people learn to switch gears.

This is what the science of learning has shown for years, and it's the foundation serious L&D teams build on.

Save this for the next workplace training. It's a quick way to tell whether it'll actually stick.

Which of the three surprises you most?

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