06/10/2026
"Listen To This is a global alliance comprised of industry leaders, academic institutions, and other non-governmental organizations. In late 2025, this group conducted quantitative interviews with more than 1,000 US adults aged 25+ years.
"Overall, the results suggested that long-term health was very important to Americans, with a focus on regular exercise (88 percent) and diet/sleep (82 percent).
"However, hearing health was not part of the health routines reported. In fact, only 1 percent ranked monitoring their hearing among their top five longevity priorities."
https://www.audiology.org/americans-do-not-understand-the-importance-of-hearing-health/ American Academy of Audiology
A new report reveals that only 1% of Americans prioritize hearing health for longevity, despite research linking untreated hearing loss to increased dementia risk. Learn why hearing health is brain health.