06/09/2023
Today, we proudly announce our $525,000 financial investment and additional capacity-building investment in our second cohort of Mission Partners and the initiatives we will be working to deepen and expand between June 2023-June 2024:
TOUCH, The Black Breast Cancer Alliance: Bright Pink will support TOUCH as they expand For the Love of My Gurls, tapping into their strong networks with a specific focus on reaching HBCUs and young, Black mothers to educate, equip and empower 500,000 young Black women to be proactive with their breast health
Nueva Vida: Bright Pink will support Nueva Vida as they continue to standardize De Madres a Hijas and position it for nationwide replicability, pioneering this intergenerational intervention that centers on community-based, mother-daughter programming to best meet the needs of an underserved Latina population.
FORCE: Bright Pink will support FORCE as it continues to steward and expand the PALs program, enabling a diverse cohort of community advocates to push for state legislative and policy change, and will aid in completing a financial impact study to quantify the fiscal impact of improved coverage and access to preventive services.
Know Your Lemons: Bright Pink will support Know Your Lemons as they develop and launch a partnership program that will make their life-saving tools, including their Webby-Award winning app, available to 300,000 more young women annually through sharing of resources with peer organizations and companies.
Wisdom Study: Bright Pink will support WISDOM, a nationwide study out of UCSF aiming to personalize each women’s breast screening and prevention schedule, to develop, test and implement a breast screening communication campaign that will empower a diverse cohort of young women to join WISDOM, learn their breast cancer risk, and contribute to better personalized breast healthcare
We cannot wait for the year ahead as we continue to work to reduce health disparities and ensure the best breast and ovarian care for young women.