08/20/2026
Main Street America "Spotlight" - The Connection Economy - In this Main Spotlight, Chief Innovation Officer Matt Wagner, Ph.D., explores "plug-in spaces," a proactive business model that builds on Main Street retailers and service providers as stewards of third places. Learn how traditional brick-and-mortar businesses can lean into the Connection Economy to benefit their bottom line and help build community.
Strong consumer preference for in-person experiences and connection signals an opportunity for Main Street bricks-and-mortar businesses.