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Monday 7am - 5:30pm Tuesday 7am - 5:30pm Wednesday 7am - 5:30pm Thursday 7am - 5:30pm Friday 7am - 5:30pm

Southern United States Trade Association (SUSTA)

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New Orleans, LA
Southern United States Trade Association (SUSTA)

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Since 1973, our programs and services have assisted exporters of high-value food and agricultural products. Visit www.susta.org to learn more.

We are an organization dedicated to educating and assisting southern companies with exporting. LinkedIn: http://www.linkedin.com/company/southern-united-states-trade-association

11/02/2026

There’s nothing quite like having SUSTA’s consultants from around the world all in one room! 🌎

Today, companies had the chance to hear about SUSTA’s programs, learn from a fellow participant about his experience growing internationally and hear directly from our consultants about what they’re seeing in markets around the globe.

After a lively consultant panel, the afternoon was all about one-on-one conversations, giving companies the opportunity to ask questions, explore markets and get insights specific to their products and goals.

We’re grateful to everyone who joined us and especially to our consultants for sharing their expertise!

10/29/2026

Ready to explore new export opportunities in Vietnam?
Join SUSTA at Food & Hospitality Vietnam 2027, one of Vietnam’s most established trade shows serving the food & beverage, bakery, hotel, restaurant, and foodservice industries.

Vietnam’s growing population, expanding tourism sector, and rising middle class offer promising opportunities for U.S. food and agricultural exporters. The show provides a great platform to:
✅ Showcase your products to industry professionals
✅ Connect with potential buyers and business partners
✅ Explore opportunities in Vietnam’s growing food and hospitality market
✅ Expand your presence in Southeast Asia

📅 Date: March 24-26, 2027
📍 Location: Ho Chi Minh City, Vietnam
💲 Early Bird Deadline: November 25, 2026
📝 Registration Deadline: January 24, 2027

Register today or learn more: https://www.susta.org/event/detail/07A9A7BC-BCE6-4E84-A56C-866054F5575C/search/

10/28/2026

A Look Back at FOODEX Japan!

Earlier this year, SUSTA participants made their way to FOODEX Japan 2026! SUSTA companies traveled to Tokyo, Japan to showcase their products and connect with buyers from Japan and across the Asia-Pacific region. From product tastings to one-on-one buyer meetings, it was a great opportunity to make new connections and introduce Southern U.S. products to potential partners in the region. Spots are still available for FOODEX Japan 2027! If you're interested in registering or learning more, visit https://lnkd.in/g9uuRtX6.

Here are a few moments from our time in Tokyo! 📸

10/27/2026

Ready to get your products in front of Canadian buyers without having to travel?

Join SUSTA for the Canada Buyer Box Program, a virtual trade mission connecting U.S. companies with qualified buyers across Canada. Participating companies will send product samples to SUSTA’s Canadian consultant, who will distribute sample boxes to buyers ahead of one-on-one meetings.
This program offers:
✅ Direct product exposure to Canadian buyers
✅ One-on-one meetings with qualified buyers
✅ Opportunities to explore the Canadian market without traveling

📅 Virtual Meetings: March 24-25, 2027
💻 Location: Virtual
📝 Registration Deadline: January 25, 2027

To register or read more information: https://www.susta.org/event/detail/9AF71126-834F-4F20-ABE2-8F1D82C9D945/search/

Companies exhibiting with SUSTA at SIAL Canada can meet with buyers in person at the trade show instead.

10/23/2026

Connecting Globally at SIAL Paris! 🌐

This week, SUSTA companies traveled to Paris, France, to exhibit at SIAL Paris, one of the world’s largest and most acclaimed food and beverage trade shows. SIAL Paris gave our participating companies the opportunity to connect with importers from all over the world, but SUSTA took it a step further by bringing importers from across Europe and Southeast Asia to the show. These buyers, who are interested in expanding their portfolio of U.S. products, met one-on-one with the SUSTA companies, tasted their products and began developing meaningful relationships. To say we maximized our time there is an understatement!

Thank you, IMEX Management, Inc., Phaff Export Marketing and ECREATI for all the support!

10/15/2026

🥃 Ready to introduce your distilled spirits to one of Africa’s growing consumer markets?
Join SUSTA for the Distilled Spirits Outbound Trade Mission to Kenya and connect with qualified importers, distributors, retailers, and hospitality buyers in Nairobi.

This trade mission will give U.S. distilled spirits suppliers the opportunity to:
✅ Meet one-on-one with potential buyers and partners
✅ Gain firsthand insight into Kenya’s market and regulatory landscape
✅ Explore opportunities for premium U.S. spirits
✅ Build connections that can support future export growth

📅 Date: March 22-24, 2027
📍 Location: Nairobi, Kenya
📝 Registration Deadline: January 27, 2027
🔗 Register today or learn more: https://www.susta.org/event/detail/11E16CA5-0891-4F48-A2AB-9B230AA3EFF0/search/

10/08/2026

Ready to expand your food or beverage exports in Asia?
Join SUSTA at FOODEX Japan 2027, one of the premier food and beverage trade shows in the Asia-Pacific region, attracting more than 10,000 buyers from over 30 countries and regions.

This event provides an excellent opportunity to showcase your products, connect with qualified buyers, and explore opportunities in Japan and throughout Asia.
✅ Meet international buyers from across the region
✅ Promote your products in a major global market
✅ Build valuable business relationships
✅ Explore new export opportunities in Asia

📅 Date: March 9-12, 2027
📍 Location: Tokyo, Japan
📝 Registration Deadline: December 9, 2026
🔗 Register today or learn more: https://www.susta.org/event/detail/A9D88644-7AF2-4642-A918-29629A1C8596/search/

10/06/2026

Connect with Mexican Buyers in North Carolina! 🌎
Mexico is the largest export destination for U.S. agricultural products, making it a valuable market for North Carolina food and agricultural businesses looking to grow their international sales.

SUSTA’s Mexico Inbound Trade Mission offers SUSTA-registered companies the opportunity to meet pre-qualified Mexican retail and food service buyers through one-on-one business meetings.
💼 What to expect:
• One-on-one meetings with qualified Mexican buyers
• Connections with retail and food service representatives
• Insights into the Mexican market
• Opportunities to develop new export relationships

📍 Greensboro, North Carolina
📅 February 10, 2027
⏰ Registration Deadline: December 9, 2026
👉 Learn more and register: https://www.susta.org/event/detail/7C179906-C7AD-4E9F-B4C6-F25E6B60AD0F/search/

09/30/2026

🌳 Connect with North African Wood Buyers in Tennessee & North Carolina!

Egypt and Morocco are key gateways to the North African timber market, with strong demand for imported wood across furniture, flooring, joinery, interior fit-outs, and construction.

SUSTA’s North Africa Wood Species Inbound Trade Mission gives U.S. hardwood and softwood exporters the opportunity to connect directly with leading importers, distributors, manufacturers, and specifiers from Egypt and Morocco through pre-arranged one-on-one meetings and facility visits.
👉 Learn more and register with SUSTA:
https://www.susta.org/event/detail/42851108-F48B-49C1-BDE8-927942F591A8/search/

💼 Choose from two locations:

📍 McMinnville & Knoxville, Tennessee: February 1–3, 2027
OR
📍 Boone & Asheville, North Carolina: February 4–5, 2027

🌎 Why participate?
• Meet qualified North African buyers
• Build direct business relationships
• Explore new export opportunities
• Showcase premium, sustainably sourced American wood species
• Diversify your international markets

📅 Registration Deadline: December 1, 2026

Don't miss this opportunity to connect with buyers from two growing, import-dependent markets!

09/23/2026

🛫 Ready to expand your food or beverage exports into global markets?
Join SUSTA and the Texas Department of Agriculture for our In-Country Consultant Seminar on November 2, 2026, and gain firsthand market insights from SUSTA's international consultants representing 12 key export regions around the world. Hear directly from consultants representing: Africa, Canada, Caribbean & Central America, China & Hong Kong, Europe, India, Mexico, the Middle East, South America & Southeast Asia!

This exclusive seminar will cover:
✅ Trade opportunities and best practices in international markets
✅ Valuable advice on market entry strategies
✅ Export requirements and market-specific considerations
✅ One-on-one meetings with global market experts
✅ Information on SUSTA's Global Events & CostShare programs

Whether you're new to exporting or looking to expand into additional markets, this seminar offers practical insights and personalized guidance to help your business succeed internationally.
📅 Date: November 2, 2026
📍 Location: San Antonio, Texas
💲 Registration Fee: $60 per person (includes lunch)
📝 Registration Deadline: October 26, 2026
Register today or learn more: https://www.susta.org/event/detail/CABFAEDD-00A6-4349-A806-8C0195A19753/search/

Address

701 Poydras Street, Ste 3845
New Orleans, LA
70139

Opening Hours

Monday	7am - 5:30pm
Tuesday	7am - 5:30pm
Wednesday	7am - 5:30pm
Thursday	7am - 5:30pm
Friday	7am - 5:30pm

Telephone

+15045685986

Website

http://www.susta.org/

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