03/30/2026
Imposter Syndrome Isnβt a Problem; Itβs a Signal
Most treat imposter syndrome as an issue to solve before advancing. For example, right before a big promotion or an important presentation, it's common for doubts to surface and for people to feel they need to overcome these feelings before moving forward.
What if, instead, itβs actually evidence that youβre growing?
Imposter syndrome tends to appear at key moments: when your visibility increases, when your responsibilities expand, or when you enter a room where you donβt yet feel fully established. Even people who are seen as accomplished or experienced encounter these doubts when they reach for something new. In other words, it doesnβt show up when youβre playing small, but when youβre stretching.
The feeling itself isnβt the problem. The meaning you assign to it is.
If you interpret it as βIβm not ready,β you pull back.
If you interpret it as βIβm expanding,β you lean in.
At every new level in business, there is a gap between who youβve been and who youβre becoming. That gap feels unfamiliar, and unfamiliar often gets labeled as βnot qualified.β
But growth rarely feels like confidence at first; it feels like uncertainty paired with responsibility.
So, the goal is not to eliminate the feeling. Instead, recognize it for what it is: a signal you are moving into something bigger. One simple way to turn this insight into growth is to write down when and where these moments show up for you. Reflect on what triggered them and the opportunities they might point to. You could also discuss these feelings with a trusted colleague or mentor, which can often help you see your growth more clearly and find encouragement to keep moving forward.
Let me ask you...
Where in your business are you feeling like an imposter, and what if thatβs actually the clearest indicator of your next level? Identify one specific situation where these feelings show up. What is one small step you could take to move forward anyway?