National Apartment Association

08/21/2026

Authentic and genuine engagement at the community is a key factor in resident retention.

Don’t Be a Stranger Image By Michael Miller | July 31, 2026 7 minute read Authentic and genuine engagement at the community is a key factor in resident retention. Resident interactions can happen at any time and at any place around a rental housing community. Housing operators are using these inte...

08/20/2026

Learn More About How AI has Reshaped the Rental Housing Industry.

From Curiosity to Capability: AI’s Role in Rental Housing Image Learn More About How AI has Reshaped the Rental Housing Industry. By Eri Bajomo | August 5, 2026 7 minute read Artificial intelligence (AI) has been one of the most discussed technologies across the business landscape in recent years...

08/20/2026

Hiring demand expanded across core apartment occupations, with unique job postings increasing 13.7% year-over-year.

Apartment Labor Market Dynamics Report: Q2 2026 Image by Eri Bajomo Executive Snapshot Who is Hiring? Where is Job Growth Concentrated? What Are Employers Willing to Pay? The U.S. apartment labor market showed renewed momentum in Q2 2026, with hiring demand increasing across most core multifamily ho...

08/19/2026

Avoid costly mistakes when watering yards.

Maintenance DIY: Sprinklers and Smoke/CO Detectors Image July 31, 2026 2 minute read Q: I have just finished rehabbing my building’s landscaping. When is the best time to schedule my automatic sprinklers? A: According to landscape experts, the best time to turn on the sprinklers is between 5 ...

08/19/2026

Key takeaways from the preeminent gathering for rental housing legal and advocacy professionals.

RHALS Strikes a Chord with Industry Professionals in Nashville Image Key takeaways from the preeminent gathering for rental housing legal and advocacy professionals. By Ben Harrold | August 10, 2026 2 minute read The Big Picture The National Apartment Association (NAA) hosted its annual Rental Hou...

08/18/2026

Chase outcomes, not metrics.

Survey Says…Nothing! Rental Housing Metrics No One’s Questioning Image Chase outcomes, not metrics. August 5, 2026 3 minute read Most apartment operators are guilty of it to some degree. They’ll peruse a data point that sheds a favorable light on their property and give themselves a proverbial...

08/18/2026

Connect with industry peers, stay informed on the latest trends, and put your skills to work. Volunteering on an NAA or NAAEI committee offers a rewarding opportunity to make an impact while engaging with a dynamic community of multifamily housing professionals. Don’t miss out! Applications are due by September 1.
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To learn more visit: https://brnw.ch/21x51xc

08/18/2026

Top 10 regulatory actions to monitor over the coming months.

Trump Administration Releases Fall Regulatory Plan Image Top 10 regulatory actions to monitor over the coming months. By Nicole Upano | August 11, 2026 5 minute read Coinciding with America’s 250th Independence Day Celebration, the Trump Administration revealed its 2026 Regulatory Plan and Unifie...

08/17/2026

🔧🏆 Know a Maintenance Professional Who Goes Above and Beyond? Season 4 of Maintenance Legends is here! Submit your nomination by Aug. 20 to have your entry considered for public voting which begins Aug. 23. Monthly winners earn industry recognition, exclusive prizes and a trip to Apartmentalize in 2027. Help us celebrate the heroes who keep our communities running. Nominate your Maintenance Legend today! https://brnw.ch/21x5024

08/17/2026

What happens behind the camera at NAA? 🎥

A quick look at Bob filming NAA resources as we bring ideas from concept to content.

Explore more at https://brnw.ch/21x4ZLd.