10/20/2026
I'm Brian Wilson, a volunteer with Trail Life.
I've served in Christian ministry for more than 30 years, and in that time I've learned that the two hardest parts of ministry tend to run side by side:
• Finding the right people to work alongside you
• Finding the money to carry out the ministry plan
Our Trail Life and AHG ministries are no different. I can share some guidance to help with the first, and I've just put a tool in place to help with the second.
Asking for support can feel uncomfortable, and that's completely normal. It's also a real opportunity. When our kids ask for support themselves, they get practice in something that will serve them for life: looking an adult in the eye and holding a confident, respectful conversation.
So think for a moment: who are the strongest advocates for your ministry? Your friends, your family, your coworkers and your co-laborers in Christ. They already want to help. What's the easiest way for them to do it?
Give them one link. Your troop's own online store, with your ministry's logo on shirts, drinkware and more. They pick something they'll actually use, and your troop earns from every order. No order forms, no cash envelopes, and no knocking on strangers' doors.
We want our Trailmen and AHG girls to take on hard things, and to do them safely. For most troops today, that means asking the people who already know and love them, in person or with a link, rather than selling door to door.
This is offered exclusively to Trail Life troops, AHG troops, and their chartering organizations. It may not be the right fit for every troop, and that's okay.
A word about money: Ink Kat LLC earns only enough from this to keep the lights on. Our profit comes from work outside of ministries for Christ, and it always will.
If you'd like to learn more, click the link below or send me a message.
Online fundraising stores for Trail Life USA and American Heritage Girls troops: spirit wear, patches, tumblers and engraved knives. Every purchase supports a troop.