Thumbs Up Mission

Thumbs Up Mission Keaton Franklin Coker Foundation Thumbs Up Mission was God’s idea, not ours. We are simply stepping into the story that He has woven together.

It all began in 2012 when Miles and Sharon Coker's son, Keaton, was diagnosed with brain cancer. Keaton fought for two years with courage, humility, and confidence in his Creator, but in July of 2014 he went to be with Jesus. Since then, Miles, Sharon, and the entire Coker family have experienced all of the unspeakable aches that accompany the loss of a loved one. Keaton was just 18-years-old, and

while he was dying of brain cancer, he showed the world how to live. His desire was to spend his life in ministry, pointing others to Jesus. THAT is precisely what Thumbs Up Mission is designed to do. As the Cokers reflected on their two-year journey through cancer, they were reminded of many blessings along the way. One stood out brighter than all the others. In March of 2014, Keaton was given a wish from Make-A-Wish Georgia. Desiring to spend time golfing and relaxing on the beach with his brothers, he wished for a trip to Jamaica. For five glorious days the family was able to play, laugh, and banish all cancer treatment activities from their minds. The Cokers treasure the memories of that trip, and now that Keaton is gone the value of that treasure is priceless. They will never forget the time spent together and will always be grateful for it. One day during a conversation with Miles' accountability group, God began the first nudges toward the creation of Thumbs Up Mission. The group had asked him what meant most to his family on their journey with cancer and in response, Miles told story after story from Keaton's trip to Jamaica. Soon Miles began to talk loosely about the possibility of starting a foundation in Keaton's honor, but couldn't quite decide upon the right focus or direction for the organization. The men began to pray that an idea would take shape. Just days later, the Cokers received a phone call from a friend of a friend. The friend, a young wife and mother named Ashlee, had just been diagnosed with the same kind of brain cancer that Keaton had. Miles and Sharon spoke with the family and shared what they had learned from personal research about treatment options, but as the conversations continued the biggest thought that ran through their minds was, “That family needs time away together!” Understanding that Ashlee wouldn't qualify for a wish from a children's wish granting organization, Miles and Sharon found a gap they believe God was asking them to fill. Keaton taught us many things during his 6,858 days on earth, but generosity was near the top. His birthday and Christmas money repeatedly got shoved into a dresser drawer for safe keeping; then, when a worthy cause moved his emotions he would empty his money drawer completely. All who knew him marveled at that trait and learned from his example. Thus, it seemed fitting that as we prepared to gift Ashlee and her family precious time away from cancer together, we used Keaton's life savings to do so. Witnessing Ashlee and her family come home restored and full of hope was confirmation from the Lord that we were meant to continue creating ways for families battling cancer to get away together in honor of Keaton. God began to stir a strong passion in the Coker family's hearts to give to other families what they had been given regardless of the age of the cancer patient. Simply stated, they wanted to come alongside families walking through a cancer journey to help them make memories that transcend time. As our organization evolved, we began doing this by hosting weekend retreats at family-friendly resorts filled with comedy teams, musical entertainment, and inspirational speakers. We supply laughter when it is in short supply, infuse hope when circumstances look bleak, and provide families time together when cancer has stolen too much. Toward the end of his life, when cancer had stolen Keaton's ability to communicate verbally, he would respond to questions with a smile in his eye and the “thumbs up” sign. We loved his positive spirit, and we want our foundation to carry that positive focus into a world teeming with hurting families. Thus, Thumbs Up Mission was born.

“For where your treasure is, there your heart will be also.” – Matthew 6:21

We are once again blown away by the support and encouragement of our Thumbs Up Family and donors! Between our donations ...
07/24/2026

We are once again blown away by the support and encouragement of our Thumbs Up Family and donors! Between our donations received and the matching donation, the total raised from Keaton's Day is over $22K! We are amazed at God's provision and the generosity of others. Thank you for helping us continue our mission to make an impact for so many families!

As an organization, Thumbs Up Mission hit several important milestones this year, but none more impactful than this one:...
07/15/2026

As an organization, Thumbs Up Mission hit several important milestones this year, but none more impactful than this one:

We have now ministered to more than 6,858 individuals at our weekend retreats.

What an oddly specific number. 6,858 doesn’t end in a five or a zero, and it’s hard to remember. So why in the world would we highlight a number that specific and call it a milestone? Simple. That’s the exact number of days Keaton was alive on this earth. And now, through Thumbs Up Mission - one person for every day of Keaton’s life - has heard the good news of Jesus. Today, on the anniversary of Keaton's passing, that is a powerful reminder and encouragement that his legacy continues on.

Legacies come in many different shapes and sizes in our modern world: names on sports arenas, presidential libraries, memorial highways, etc. At Thumbs Up Mission, we’re focused on Matthew 4:19 “Follow Me, and I will make you fishers of people.” Keaton’s legacy will always focus on people!

Most of our annual operating budget comes from small donations made with great love. Each year on this day, we ask everyone who’s been impacted by Thumbs Up Mission to donate $25. It’s based on the passage in Matthew 25 that says when you help people in need, you’ve actually helped Jesus. Last year, your $25 helped us reach a total of $31,000 - and every penny was used to help families in a cancer battle. Amazing!

This year we’ve been offered a matching gift by a generous supporter, so we’re setting a goal of $25,000. Here’s how to donate to keep the impact going:
https://www.thumbsupmission.org/give
or via Venmo (red, white, and blue Thumbs Up Logo)

Happy 250 Years America! We hope everyone has a safe and special 4th of July!
07/04/2026

Happy 250 Years America! We hope everyone has a safe and special 4th of July!

HUGE Thank You to New England Patriots, Mack Hollins for supporting Thumbs Up Mission through the BlitzChamps Tournament...
06/22/2026

HUGE Thank You to New England Patriots, Mack Hollins for supporting Thumbs Up Mission through the BlitzChamps Tournament! BlitzChamps is a series of annual chess tournaments hosted by Chess.com where current and former NFL players compete in a "blitz" (fast-paced) chess event for charity. The event combines competitive chess with NFL star power, featuring quick games, commentary, and a substantial prize pool for the athletes to donate to their chosen charitable causes. Mack has been supporting Thumbs Up Mission long before playing in the NFL, he is a friend, and a past Thumbs Up Retreat Volunteer. Thank You Mack for all of your support!

Happy Father's Day to all the dads out there! The ones protecting and providing, the ones hurting and healing, and the o...
06/21/2026

Happy Father's Day to all the dads out there! The ones protecting and providing, the ones hurting and healing, and the ones fighting for their families. We are thankful for you!

We had a blast at our second annual Tuba-A-Palooza last week!We are incredibly grateful for the generosity of Alyssa And...
06/19/2026

We had a blast at our second annual Tuba-A-Palooza last week!

We are incredibly grateful for the generosity of Alyssa Andrews and Georgia Skin Cancer for making this special day completely free for our families. A special thank-you also goes to Cool River and Big Daddy's for partnering with us and helping keep our families well fed and entertained throughout the event.

Thank you to everyone who helped make this day so memorable!

"As we express our gratitude, we must never forget that the highest appreciation is not to utter words, but to live by t...
05/25/2026

"As we express our gratitude, we must never forget that the highest appreciation is not to utter words, but to live by them." - John F. Kennedy.
We are so thankful for the men and women who sacrificed all so that we may live our lives in freedom. Wishing everyone a safe Memorial Day.

We are so grateful for Georgia Skin Cancer & Aesthetic Dermatology for their help with a Thumbs Up service project earli...
05/22/2026

We are so grateful for Georgia Skin Cancer & Aesthetic Dermatology for their help with a Thumbs Up service project earlier this month. They helped rally and prep items for our next retreat. We are beyond thankful for the many hands that help make light work and the support our Thumbs Up family receives!

Happy Mother's Day to the amazing mothers and grandmothers of Thumbs Up! Whether you are a mom battling cancer, or a mom...
05/10/2026

Happy Mother's Day to the amazing mothers and grandmothers of Thumbs Up! Whether you are a mom battling cancer, or a mom supporting your family in the battle– we see you! We see you consistently putting yourself last as you prioritize everyone else under your roof. We see you nurturing, comforting, providing, encouraging, teaching, and sacrificing- without ever quitting. You are a gift and we admire you!
And to our friends who are feeling the sting of loss this weekend, we see you too. While we wait for Reunion Day, Jesus promises to be with us every step of the way. One piece of tangible proof is that He put us together in the Thumbs Up Mission family. You are not alone. We love you!

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PO Box 2697
Gainesville, GA
30503

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