BCAMA

BCAMA The BC Chapter of the American Marketing Association (BCAMA) has been this province’s leading marketi

Nominations Are Now OpenEvery year, a handful of campaigns do more than capture attention.They shape industries.They inf...
09/01/2026

Nominations Are Now Open

Every year, a handful of campaigns do more than capture attention.

They shape industries.
They influence conversations.
They leave a lasting mark on British Columbia's marketing landscape.

Now it's your turn.

Nominations are officially open for the 2026 BCAMA Marketer of the Year Awards. Join a legacy that has celebrated marketing excellence for over five decades and put outstanding work alongside the province's most recognized brands and marketers.

Submit your nomination by October 9: https://ow.ly/Y0Vw50ZHIxr

The countdown is almost over. ⏰Tomorrow, the 2026 BCAMA Marketer of the Year Awards begin their next chapter.It's time t...
08/31/2026

The countdown is almost over. ⏰

Tomorrow, the 2026 BCAMA Marketer of the Year Awards begin their next chapter.

It's time to celebrate the campaigns, organizations, and marketing leaders whose work continues to raise the standard for marketing excellence across British Columbia.

See you tomorrow.

Last year, British Columbia's marketing community celebrated organizations and marketers whose work set the standard for...
08/28/2026

Last year, British Columbia's marketing community celebrated organizations and marketers whose work set the standard for innovation, impact, and leadership.

Congratulations once again to our 2025 BCAMA Marketer of the Year winners:

🏆 Marketer of the Year: BC Children's Hospital Foundation

🏆 Innovation Award: TransLink

🏆 Social Impact Award: WILL

🏆 Inclusive Marketing Award: Focus College BC

🏆 Rising Star Award: Alex Howie, UBC Okanagan

The next chapter of the BCAMA Marketer of the Year Awards begins soon.

👉 Bring Your Skills. Build the Community.Behind every great marketing community is a team that helps make it happen.BCAM...
08/26/2026

👉 Bring Your Skills. Build the Community.

Behind every great marketing community is a team that helps make it happen.

BCAMA is looking for passionate volunteers to join our team and contribute across exciting opportunities, including Sponsorship and Newsletter.

Whether you're looking to share your skills, collaborate with fellow marketers, or help strengthen BC's marketing community, we'd love to hear from you.

Explore all volunteer opportunities: https://bcama.com/volunteer-opportunities

Vancouver Pride Society's Unapologetically Q***r campaign is a reminder that the strongest campaigns don't just communic...
08/24/2026

Vancouver Pride Society's Unapologetically Q***r campaign is a reminder that the strongest campaigns don't just communicate a message. They create meaning.

🌟This year's Pride arrived alongside a shifting sponsorship landscape, where fewer brands participated, but those that did showed up with greater intention and clearer commitments.

For marketers, it's a compelling case study in how authenticity, community, and purpose can shape a campaign beyond creative ex*****on.

Our latest BC Marketing News explores the strategy behind Vancouver Pride's 2026 campaign and the lessons it offers for brand builders.

Read more: https://bcama.com/blog-posts/vancouver-pride-spotlight-vps-is-unapologetically-queer

One Day. Six Sessions. Your Choice.We're excited to spotlight our valued sponsor, UBC Sauder Professional Growth, and th...
08/21/2026

One Day. Six Sessions. Your Choice.

We're excited to spotlight our valued sponsor, UBC Sauder Professional Growth, and their inaugural Future in Focus conference.

Taking place on November 3 at UBC Robson Square, this one-day experience lets you build your own learning journey with six expert-led sessions covering AI strategy, leadership, communication, change management, and more.

Early bird registration is available until August 22, so now's the time to secure your spot.

Learn more: https://growth.sauder.ubc.ca/event/future-in-focus?utm_campaign=ProG&utm_medium=email&utm_source=campaigner&utm_content=email

We want to extend our deepest gratitude to Mike Nesselbeck for leading an incredible session at last week’s BCAMA Lunch ...
06/04/2026

We want to extend our deepest gratitude to Mike Nesselbeck for leading an incredible session at last week’s BCAMA Lunch & Learn. 👏

✨ Mike brought immense value to the room, sharing his deep expertise and practical strategies that left our marketing community feeling inspired and equipped with fresh perspectives.

A huge thank you to everyone who joined us last week for our BCAMA Lunch & Learn event! It was wonderful to see so many ...
06/04/2026

A huge thank you to everyone who joined us last week for our BCAMA Lunch & Learn event! It was wonderful to see so many passionate marketers come together, connect over great food, and dive into such insightful industry discussions.

The energy in the room was amazing, and we love seeing our community grow stronger with every conversation.

👉 Stay tuned to our page because you won't want to miss what's coming next!

Thank you again for making this event a success. See you at the next one! 👋

In an AI-driven landscape, polished ex*****on is becoming easier to replicate. Sustainable differentiation now comes fro...
05/28/2026

In an AI-driven landscape, polished ex*****on is becoming easier to replicate. Sustainable differentiation now comes from organizational alignment, not just visual identity alone.

Relive the insights from Web Summit Vancouver with our latest event recap. Lindsay Smith (CEO of Takt) and brand strategist Rene Thomas introduce The Brand Matrix, a 9-element diagnostic framework to bridge the gap between brand promise, culture, and operational reality.

What you'll discover:
✅ How AI is reshaping communication and competition.
✅ Navigating the growing disconnect between brand and operational truth.
✅ Case Study: The Nobel Prize model of long-term alignment.
✅ Access to an interactive workbook version of the matrix.

It’s time to move past treating brand as just a communications exercise.

👉 Read the full recap and redefine how you compete in the age of AI. https://ow.ly/fxMb50Z4XKN

What you'll actually learn on May 28.This isn't a theoretical overview. It's a practical working session designed to equ...
05/15/2026

What you'll actually learn on May 28.
This isn't a theoretical overview. It's a practical working session designed to equip you with frameworks you can implement immediately.
Here's what you're walking away with:
1. How search actually works now
2. The new metrics that matter
3. Practical optimization frameworks
4. Your Monday morning action plan

Leave with specific actions you can implement immediately. No fluff. No theory. Just practical next steps.
BCAMA Lunch & Learn: How AI Is Changing Search, Discovery and Brand Visibility
📅 May 28 | 12:00-2:00 PM
📍 UBC Robson Square
🎤 Mike Nesselbeck, Demand Lift

This is designed to be interactive. Bring your questions. Leave with answers.
🎟 Member $49 | Non-member $59 | Student $30 | Group 6+ $35pp
Register for the session: https://ow.ly/3Wu950YWmE1

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