Wisconsin Beverage Association

Directions Website Contact the organization

Wisconsin Beverage Association The Wisconsin Beverage Association (WBA) is the trade association for Wisconsin's refreshing, non-alcoholic beverage industry.

Wisconsin’s beverage companies manufacture and distribute some of the most popular nonalcoholic beverages in the world. From products in your neighborhood store to our support of local community initiatives, our presence is felt in every community across the state. We play an important role in the state’s economy by providing well-paying jobs, paying significant tax dollars to the state and federal government and making generous charitable contributions to organizations across the state. We are American companies making Wisconsin products with Wisconsin workers in Wisconsin’s hometowns!

Over the next decade, investments from the beverage industry in community recycling are expected to keep 731 million pou...
08/22/2026

Over the next decade, investments from the beverage industry in community recycling are expected to keep 731 million pounds of plastic out of the environment or landfills—turning used bottles into new ones and supporting a more circular economy. MadetoBeRemade.org

By offering more beverage choices with less sugar or no sugar at all — including smaller portions of your favorites — be...
08/09/2026

By offering more beverage choices with less sugar or no sugar at all — including smaller portions of your favorites — beverage calories per serving are down 42%. Learn more at www.BalanceUS.org

America’s beverage companies are offering more than 600 different beverages with low or no sugar, including sparkling, f...
07/12/2026

America’s beverage companies are offering more than 600 different beverages with low or no sugar, including sparkling, flavored and bottled waters to zero-sugar sports drinks, teas, sodas and more. Explore them at BalanceUS.org/Beverage-Choices

On this Memorial Day, we honor fallen service members with solemn remembrance and gratitude for their sacrifice.
05/25/2026

On this Memorial Day, we honor fallen service members with solemn remembrance and gratitude for their sacrifice.

From how our containers are designed and manufactured to how they’re collected, recycled and remade, our efforts are mak...
05/22/2026

From how our containers are designed and manufactured to how they’re collected, recycled and remade, our efforts are making a real difference. Dive into them at MadetoBeRemade.org

Good to Know Facts delivers clear, science-backed information on the ingredients in your beverages. So you can make info...
05/01/2026

Good to Know Facts delivers clear, science-backed information on the ingredients in your beverages. So you can make informed choices for your family.
Explore at GoodtoKnowFacts.org

This America’s beverage companies are proud to support a more sustainable future by designing fully recyclable plastic...
04/22/2026

This America’s beverage companies are proud to support a more sustainable future by designing fully recyclable plastic bottles and aluminum cans and making more of them out of no new plastic. Learn more on our efforts at MadetoBeRemade.org

Over the next decade, beverage industry investments in community recycling are expected to keep more than 726 million po...
04/21/2026

Over the next decade, beverage industry investments in community recycling are expected to keep more than 726 million pounds of plastic out of landfills and they environment, so it can be turned into new bottles. MadetoBeRemade.org

America’s beverage companies have transformed the beverage aisle. Today, more than 600 beverages have low or no sugar. E...
04/03/2026

America’s beverage companies have transformed the beverage aisle. Today, more than 600 beverages have low or no sugar. Explore many of the choices at BalanceUS.org

Address

25 W. Main Street, 5th Floor, Suite 3
Madison, WI
53703

Website

Alerts

Be the first to know and let us send you an email when Wisconsin Beverage Association posts news and promotions. Your email address will not be used for any other purpose, and you can unsubscribe at any time.

Contact The Organization

Send a message to Wisconsin Beverage Association:

Shortcuts

Share

Category