10/27/2026
CHAMBER BUSINESS TIP OF THE WEEK
𝐖𝐞𝐞𝐤𝐥𝐲 𝐓𝐢𝐩: Know Your Ideal Customer
Instead of trying to market to everyone, think about your best customers.
You can’t market effectively to everyone. Think about your best customers; who they are, what they need, and what problems you can solve for them. Use those answers to shape your focus to how you market, and where it can make the biggest connection. The better you know your ideal customer, the easier it is to speak directly to them and build lasting relationships.