The Aruna Project

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The Aruna Project A nonprofit athleisure brand for her freedom. All products are survivor-made and all sales revenue helps free, employ and empower.

Aruna is a Hindi word meaning 'bright morning sun.' The Aruna Project is working to end commercial sexual exploitation by bringing freedom and restoration to the many women and children sold into the trade. We do this through raising awareness and funds by mobilizing thousands across the US in Aruna Runs to Run for Their Freedom. In South Asia, through partnerships in red light areas, we help bring freedom to those at the mercy of injustice, then employ each woman in our freedom business subsidiary, Somerset Exports. Products produced through the freedom business are distributed through the Aruna Project at each Aruna Run, on our eCommerce platform and future expansion into retail. Bring hope by joining in Aruna Run, hosting an Aruna Run or supporting the Aruna Project effort through monthly giving. Bring and sustain freedom by purchasing products handmade by women who are no longer slaves, but are now Artisans living in freedom.

The long haul of our OG Aruna Duffle is unmatched. A durable, go-to bag for everything from workouts to weekend getaways...
10/15/2026

The long haul of our OG Aruna Duffle is unmatched. A durable, go-to bag for everything from workouts to weekend getaways and everything in between.

10/13/2026
The Shree Crossbody can really fit it all.
10/13/2026

The Shree Crossbody can really fit it all.

10/09/2026

Your fall favorites, in every shade. From warm camel to rich olive and autumnal rust, your favorite Aruna styles are ready for the season ahead. Find your new fall favorite.

For her freedom and our planet. 🌎🤍Every Aruna product is made with care for both people and the planet. From sustainably...
10/05/2026

For her freedom and our planet. 🌎🤍Every Aruna product is made with care for both people and the planet. From sustainably sourced, Bluesign-certified materials to ethical manufacturing, we’re committed to making products that create a positive impact at every step.

Because what you carry can make an impact far beyond what’s in your bag.

More than what you carry. 🤍 The Mona Wristlet is crafted in freedom and made to make an impact far beyond what’s in your...
10/01/2026

More than what you carry. 🤍 The Mona Wristlet is crafted in freedom and made to make an impact far beyond what’s in your bag. Carry your everyday essentials while positively impacting the lives of 6 women on their journey to freedom.

Behind every Aruna bag is a woman with a story. Meet Chetali*, an Aruna Artisan creating beautiful products while buildi...
09/28/2026

Behind every Aruna bag is a woman with a story. Meet Chetali*, an Aruna Artisan creating beautiful products while building a life of freedom and independence.

*pseudonym used

Hands free for whatever’s next. The Soniya Belt Bag keeps your essentials close while you’re on the go.
09/25/2026

Hands free for whatever’s next. The Soniya Belt Bag keeps your essentials close while you’re on the go.

Fall is here, and it looks good on Aruna.
09/23/2026

Fall is here, and it looks good on Aruna.

Address

316 W 4th Street, 3rd Floor
Cincinnati, OH
45202

Opening Hours

Monday 9am - 5pm
Tuesday 9am - 5pm
Wednesday 9am - 5pm
Thursday 9am - 5pm
Friday 9am - 5pm

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