Reel Asian

06/17/2026

Flashback to our photo booth pop-up event, captured by CTV News!

For three decades, Reel Asian has championed Asian and Asian diasporic storytellers. Our new permanent rebrand, designed by Meat, with the logo introduction animation by Seneca Polytechnic graduates, is centred around artist-first connections, reflecting our role as a living cultural platform.

Join us for our 30th anniversary edition this fall:
In-person Nov 11-21 and online Nov 16-29

Welcome to Reel Asian’s new era

06/17/2026

Flashback to our AHM photo booth pop-up event, captured by CTV News!

For three decades, Reel Asian has championed Asian and Asian diasporic storytellers. Our new permanent rebrand, designed by Meat, with the logo introduction animation by Seneca College 2D Stream graduate students, is centred around artist-first connections, reflecting our role as a living cultural platform.

Join us for our 30th anniversary edition this fall:
In-person Nov 11–21 and online Nov 16–29

Welcome to Reel Asian’s new era

06/16/2026

From Michelle Yeoh-autographed EVERYTHING EVERYWHERE ALL AT ONCE merch and Paul Wong’s rare FIRE - HEART silkscreen print to BTS world tour concert tickets, the inaugural Fire Horse Auction had over 65 live and silent auction items donated by our community!

Together, the auction contributed to us raising $85,000 and counting toward our $300,000 anniversary fundraising goal. Your donations support Reel Asian’s year-round initiatives and annual festival to further champion pan-Asian storytellers.

Shoutout to Inside Out, Open Studio Contemporary Printmaking Centre, and CONSERVATION+CULTURE and thank you to all our donors for generously contributing to this year’s auction.

06/12/2026

A defining Fire Horse celebration in Reel Asian’s 30th anniversary year and the fifth year of the award.

We gathered to celebrate three decades of championing pan-Asian storytelling and to honour OCAD University president and vice-chancellor Ana Serrano as the recipient of the 2026 Fire Horse Award.

Ana’s visionary leadership has helped shape Canada’s digital media landscape, creating opportunities for artists that continue to ripple across the industry. She truly embodies the spirit of the Fire Horse, and we are proud to recognize her as this year’s honouree.

That spirit of supporting artists and championing storytellers extended beyond the award itself. Together, we raised $85,000 and counting in support of Reel Asian’s year-round initiatives and festival.

Thank you to everyone who joined us for this milestone celebration!

Thanks also to our donors, patrons, nominating committee, Fire Horse event committee, design partner Meat, print sponsor Printing Legacy, as well as Girl Love Fund and Lumière Photo Booth for making this event possible.

The Fire Horse Award recognizes trailblazers in film and media who create lasting impact and open doors for others. Support the next generation of Asian Canadian storytellers at reelasian.com/firehorsedonate.

https://www.youtube.com/watch?v=quGSF_w6AFw

On June 2, 2026, during Filipino Heritage Month, Reel Asian hosted ...

06/02/2026

Introducing the participants of the 2026 Unsung Voices Youth Production Workshop!

This summer, these filmmakers will bring their original stories to life through our intensive youth video production workshop. The completed short films will have their world premiere at the 30th edition Toronto Reel Asian International Film Festival this November.

Learn more about the cohort and their projects at https://www.reelasian.com/2026-uv-cohort/

06/01/2026

We’re proud to honour this year's award recipient, Ana Serrano, OCAD University's President and Vice-Chancellor, tomorrow at the fifth annual Fire Horse Award Gala & Fundraiser.

Ana is an innovator in Canada’s arts and creative industries, bridging technology, arts, and cultural leadership in order to create opportunities for artists, students, and creative entrepreneurs. Read more about her work in Representasian Project's feature.

The recipient of this year’s prestigious Reel Asian Fire Horse Award, Serrano is dedicated to creating space for creatives to create.

05/29/2026

To celebrate its 30th anniversary, Reel Asian has unveiled a permanent rebrand that marks a new phase of growth as Canada’s leading year-round platform for Asian and diasporic artists and storytelling.

Learn more about the rebrand from Asian Movie Pulse's article

30th anniversary and big rebranding for Reel Asian Reel Asian Unveils Major Rebrand Ahead of 30th Anniversary

05/28/2026

CTV News visited our event yesterday, which featured a photo booth pop-up for guests.

Our Director of Creative Communications & Marketing, Christine Vu, spoke with CTV News's Andria Case as we kick off Reel Asian’s 30th anniversary with a permanent rebrand that reflects our growth while staying rooted in the same mission of championing pan-Asian creators.

Christine Vu, director of creative marketing and communications, speaks on the significance of this movie festival and how it brings the industry together.

05/28/2026

CTV News visited our event yesterday as we celebrated 30 years of Reel Asian!

Our Director of Creative Communications & Marketing, Christine Vu, spoke with CTV’s Andrea Case about the launch of our refreshed brand identity for our 30th anniversary, which reflects our growth while staying rooted in the same mission of championing pan-Asian creators.

Christine Vu, director of creative marketing and communications, speaks on the significance of this movie festival and how it brings the industry together.