Wisconsin Innovation Service Center

10/30/2020

What tactics should you be using?

10/29/2020

The Conrad Challenge is unleashing students to make a global impact through purpose-driven education! Don’t miss your chance to be part of the movement! Register for the Conrad Challenge by November 6.

The Conrad Spirit of Innovation Challenge (Conrad Challenge) was founded by Nancy Conrad in honor of her late husband, astronaut, innovator, and entrepreneur, Charles “Pete” Conrad Jr.

10/28/2020

How will you maximize your customer retention?

10/21/2020

The challenges of COVID-19 have made a huge impact on the business world. In order for a business to survive the pandemic, they must alter their practices to better suit the changing environment. Check out the article by Entrepreneur below for insight on how businesses should adapt.

Marketers need to proceed with caution and empathy.

10/16/2020

3 weeks left until the Conrad Challenge sign up closes. Make sure you sign your team up now!

10/15/2020

Customer experience is a huge portion of success within a business. These are the top three reasons why businesses engage in customer experience.

10/09/2020

As a partner in the Conrad Challenge WISC supports winning teams with New Product Market Feasibility Studies.

10/09/2020

WISC encourages you to sign up for the Conrad Challenge. Deadline to register is November 6! For more details go to conradchallenge.org

07/21/2020

Marketing trends to watch . . . . Even (or maybe especially) in these challenging economic and public health times.

Being aware of emerging or continuing trends is a vital part of staying on top of the game.

07/14/2020

Content marketing is always changing. Take a look at what 2020 trends you may be leaving out of your business campaign.

What is content marketing, why is it way better than traditional marketing and 9 content marketing trends for 2020!

07/07/2020

You've heard that buyers go through stages, right? Did you know that WISC research analysts and digital marketing specialists can help you find content and measure the impact of your messaging at every stage of the buying process. And WISC specializes in serving small- and mid-size businesses as an outreach service of the University of Wisconsin-Whitewater College of Business and Economics, so you know we understand your budgets and are invested in supporting business and economic development.

06/30/2020

Why video? Here are 7 great reasons why developing marketing videos will likely boost your business success.