08/31/2026
Michele tackles an uncomfortable but necessary conversation: how do we actually end the demand behind s*x trafficking?
"We have some amazing partners, but then we have some who say, 'we don't have human trafficking in our neighborhood.' What I've learned is we have the internet, we have the dark web, and the ability to put something on a social media platform opens the door for exploitation. We have to have these conversations. We have to end the demand. The United States is the number one source for the demand for s*x trafficking around the world. Your average businessman, businesswoman, churchgoer, baseball coach, football coach, across the board, men and women. That's what we've learned. That's what the statistics say. And yet we're not coming together and asking, how do we fix this demand?
What does that mean? It means we take the person who tried to purchase s*x with a minor, and instead of casting them away, throwing stones, we have to delve in and ask, what happened to you? What's going on? That's the uncomfortable conversation. Many people don't want to discuss it. We've been criticized for discussing it, and for how we approach change.
We want to enter into these hard conversations, bring communities together for positive change, for health, wellness, sobriety, less crime, less recidivism. And it takes all of us to do it."
— Michele Snyder, Founder & CEO, Empowered to Change