06/18/2026
George shares a message about how Honor and Remember had the privilege of joining our partner NASCAR and Charlotte Motor Speedway at the Coca-Cola 600 for one of the most meaningful Memorial Day weekends weโve ever experienced.
From spending time with Gold Star families to recognizing them at the Drivers Meeting to unveiling a 6,500-square-foot Honor and Remember Flag and pausing the race at Mile 300 for a National Moment of Silence, the weekend served as a powerful reminder of why remembrance matters.
Moments like these donโt happen without partners willing to use their platform for something bigger than themselves. We are grateful to NASCAR, Coca-Cola, the teams, drivers, sponsors, and fans who helped ensure Americaโs fallen heroes and their families were honored on one of the largest stages in sports.
Because remembrance is not about one weekend.
Itโs about making sure sacrifice is never forgotten.
Individually, we remember a few.
Together We Remember Them All. ๐บ๐ธโญ
