21/04/2026
Plastic is often seen as waste. But what if it is actually a starting point?
Nigeria generates over 2.5 million tons of plastic waste every year, yet less than 15% is recycled.
That gap reveals a powerful opportunity for innovation.
Every plastic bottle holds more than waste. It holds potential: potential for new products, new businesses, and new ways of thinking.
On World Creativity and Innovation Day, the question is simple.
What can we create from what we usually throw away?
Because progress does not always come from new resources. Sometimes, it begins with seeing existing ones differently.
