08/08/2026
🌍 Supporting Grassroots Conservation Across Two Continents: Welcome, Joshua Moodie! 🚴♂️
We are thrilled and honored to announce our partnership with British endurance cyclist Joshua Moodie as he prepares for an extraordinary, world-first expedition: "Atlantic to Pacific – The Long Ride East."
Starting this September, Joshua will embark on a monumental, entirely unsupported 15,000-mile (24,000 km) bicycle journey from Land's End, UK, all the way to the Pacific coast of Russia. Over the course of a year, he will cross two continents, dozens of countries, high-altitude mountain passes, and the remote steppes of Central Asia and Mongolia—all completely solo and without a support vehicle.
What makes this journey truly special is Joshua’s deep commitment to giving back. Rather than riding purely for adventure, he is using his platform to highlight and raise vital funds for small, grassroots conservation and community organizations operating along his route including right here with us at the Zoological Society Luujin! As an organization dedicated to protecting Mongolia’s unique wildlife, fragile habitats, and endangered species, we know how critical grassroots support is. Joshua’s journey will also be captured in an upcoming documentary, bringing global visibility to the frontline conservation work happening in remote corners of the world. Let’s rally behind Joshua as he takes on this epic test of human endurance for a brilliant cause! 👉 How you can support:
*** Donate: Contributions are managed via The Pickwell Foundation to be shared equally among the partner charities and conservation projects. You can support his fundraiser here: The Long Ride East Donation Page *** Follow the Journey: Visit The Long Ride East Website to track his progress, watch updates, and cheer him on as he makes his way toward the Mongolian steppes!
Thank you, Josh, for championing wildlife conservation and standing with small NGOs like ours. We are with you every pedal of the way! 🐺🌿