09/30/2026
🧡 Every Child Matters. Today, tomorrow, and every day.
Today, on the National Day for Truth and Reconciliation, we honour the children who never returned home, the survivors of residential schools, and the families and communities who continue to carry the impacts of this painful history.
As a business built around inclusivity, belonging, and creating a space where everyone feels seen and valued, I believe it’s important to recognize that these values must extend beyond the walls of our store.
Reconciliation is not something we acknowledge just once a year. It requires listening, learning, reflecting, and taking meaningful action.
Today is an opportunity to educate ourselves, amplify Indigenous voices, and reflect on the role we can each play in building a better future.
Because every child deserves to feel safe, loved, valued, and celebrated. 🧡