Truth or Consequences & Sierra County Chamber of Commerce

05/22/2026

Need a fun way to kick off the weekend?? 😎

Head to the Truth or Concerts Festival TOMORROW at Noon at Ralph Edwards Park for an afternoon of free live music, community, and good vibes in the park. Bring your lawn chairs, your friends, and enjoy a Saturday filled with great entertainment right here in Truth or Consequences! 🎶

05/20/2026

Help us welcome Mark Ruffner of Madison Insurance Group to the Truth or Consequences & Sierra County Chamber of Commerce ✨

Mark helps individuals and businesses navigate insurance with personalized guidance and real support. Through Madison Insurance Group, he offers Medicare Advantage plans, BeWellNM health plans, and business insurance, with a focus on making the process easier to understand and less overwhelming.

What makes his business unique? Mark provides free reviews of current insurance plans along with free help signing up for Medicare, helping clients feel informed and confident about their coverage options.

📞 505-692-5026
🌐 healthplansabq.com

We are grateful to have Mark as part of our Chamber and for the accessibility he provides to all community members of Sierra County! Be sure to reach out to see what he can do for you! ✨

05/18/2026

Your TorC & Sierra County Chamber is more than a membership. It’s a network of businesses, organizations, and community members working together to create visibility, opportunity, and connection across our area.✨

Swipe through to see what the Chamber does and how membership can help your business grow. Ready to connect with us? Email [email protected] 📨

05/14/2026

Help us welcome Sláinte back to the Truth or Consequences & Sierra County Chamber of Commerce! ✨

Bringing creativity and craftsmanship to the heart of Truth or Consequences, Sláinte offers custom alterations and sewing, along with handmade jewelry, crafts, and wood burning. With a wide selection of thoughtful handmade goods and the option for custom creations, they continue to add something unique to our local business community.

Now located at 111 N Date St, right next to Mr. Skip the Barber, their new shop is ready to welcome the community into their new space. Stop by and say hello to see what they’re creating! 💛

05/12/2026

05/11/2026

TUCKER HAS BEEN FOUND! 🐢✨️

Over the weekend, skillful Treasure Hunters found Tucker! We have been able to confirm and more details will be coming soon! 👀

Thank you to everyone who participated in this hunt and for supporting our Chamber small businesses along the way! 👏

05/06/2026

The hunt is on & our local businesses are part of the adventure! 🗺️

As part of the TorC & Sierra County Treasure Hunt, these amazing small businesses are serving as Official Clue Holder Pit Stops:

SOAK & STAYS:
🔹Pelican Spa
🔹Sierra Grande Lodge

HIDDEN GEMS:
🔹Wildflower Boutique
🔹Rebel Roadrunner
🔹Cactus Ranch NM
🔹The Wild Side Gallery
🔹Gunher's & Sierra County Sentinel
🔹Bank of the Southwest
🔹Rio Bravo Fine Art

TRAILSIDE TREATS:
🔹El Faro
🔹Sidekixx
🔹TorC Brewery
🔹Los Arcos

Each pit stop is more than just an opportunity to get a clue. It’s a chance to step inside, explore, and support the businesses that make our community so special. Whether you’re hunting or just following along, we encourage you to stop in, say hello, and show them some love this Small Business Week 💛

Who’s ready to unlock these clues?🐢

05/06/2026

Please join us in welcoming Josh Fresquez with Viva CDJRF of Las Cruces to the Chamber ✨

Some of you may have driven off the lot in a vehicle he helped you find, and some of you may have spotted him this weekend at the Fiesta Parade proudly driving our Grand Marshall Mary Lou Smith (Trujillo)… either way, Josh is already making an incredible impact on our community!

Josh isn't your typical car salesman, and Viva CDJRF isn't your typical dealership. They are known for creating a car-buying experience that feels straightforward and comfortable. Josh takes the time to understand what people actually need and helps guide them without pressure, which is exactly what you want when making a big decision like purchasing a vehicle.

If you are in the market for a car or even just starting to explore your options, Josh is someone you can confidently reach out.

📞 Give him a call at 575-215-3217

We’re proud to have him in the Chamber and know our community is better for it! Help us give him a warm welcome below!✨

05/05/2026

LET THE HUNT BEGIN 🐢✨

The poem has been sent out to participants (Check your email!), and Tucker is officially out there waiting for someone to find him!

Starting today, it is up to you to follow the clues, explore Sierra County, and see if you can piece it all together. Clue Holder Pit Stops begin Wednesday, unlocking even more ways to get closer to the prize. Then, share your adventure using for a chance to be featured on our social media!

Who’s going to be the one to find him?! We can't wait to find out!

Join the hunt for only $5.55 at torcchamber.org/treasurehunt (You must be a registered participant to claim the prize!)

05/05/2026

It’s National Small Business Week! 💛

There are many simple, free ways to make a real impact right here in our area, and they truly go further than you think. These small actions add up in a big way! When you support a small business, you support a dream, a family, and our local economy, all growing together as a community!

Let’s show up for our Truth or Consequences and Sierra County businesses this week! To find a list of our incredible Chamber Members, check out torcchamber.org/members/✨