06/05/2026
Last night, New York became the third state to pass a surveillance pricing ban, following Maryland and Connecticut.
The legislation builds on New York’s Algorithmic Pricing Disclosure Act, a transparency-focused bill passed last year that required businesses to disclose any surveillance pricing use to consumers. While last year’s measure was a good first step, the One Fair Price Act will much more effectively protect consumers from the affordability and privacy harms that surveillance pricing causes because it prohibits this harmful practice.
EPIC urges Gov. Kathy Hochul to sign this important bill into law.
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The New York Legislature passed the One Fair Price Act on Thursday, making it the third state to pass a surveillance pricing ban after Maryland and Connecticut. The bill will soon advance to the desk of Gov. Kathy Hochul, and EPIC urges her to sign this important legislation.