Electronic Transactions Association

Electronic Transactions Association ETA is the world’s leading advocacy and trade association for the payments industry.
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Final registration for Webinar 1 in the ETA Embedded Commerce Webinar Series. https://etaevents.electran.org/embedded-we...
05/28/2026

Final registration for Webinar 1 in the ETA Embedded Commerce Webinar Series. https://etaevents.electran.org/embedded-webinar-series/?utm_source=Social&utm_medium=social&utm_campaign=embedded

We will break down how embedded financial products are structured economically across:

📈Platforms distributing financial services
📈Sponsor banks taking balance sheet exposure
📈Fintechs owning product and infrastructure layers

Economics & Value Creation — June 4
$299 Members / $399 Non-Members
https://etaevents.electran.org/embedded-webinar-series/?utm_source=Social&utm_medium=social&utm_campaign=embedded

This Memorial Day, we pause to remember and honor the men and women who gave their lives in service to our country.We re...
05/25/2026

This Memorial Day, we pause to remember and honor the men and women who gave their lives in service to our country.

We recognize their sacrifice and remember the legacy they leave behind.

Embedded commerce does not fail at strategy level. It fails in ex*****on. https://etaevents.electran.org/embedded-webina...
05/21/2026

Embedded commerce does not fail at strategy level. It fails in ex*****on.
https://etaevents.electran.org/embedded-webinar-series/

At scale, it becomes an infrastructure problem:

🪙Orchestration across multiple financial partners
🪙Integration with sponsor banks
🪙Underwriting driven by platform data
🪙Fraud, KYB/KYC, and real-time decisioning systems

Webinar 2 in the ETA Embedded Commerce Webinar Series focuses on how these systems are built.

Infrastructure, Data & AI — June 11
$299 Members / $399 Non-Members
https://etaevents.electran.org/embedded-webinar-series/

Embedded commerce monetization no longer maps cleanly to payments economics. We are now seeing: ✅embedded credit inside ...
05/12/2026

Embedded commerce monetization no longer maps cleanly to payments economics.

We are now seeing:

✅embedded credit inside platform checkout flows
✅lending products driven by platform data
✅revenue structures spanning platforms, banks, and fintechs

The ETA Embedded Commerce Webinar Series (Webinar 1) breaks down how value is allocated across the ecosystem.

Economics & Value Creation — Thursday, June 4, 1pm
Series: $299 Members / $399 Non-Members

Register: https://etaevents.electran.org/embedded-webinar-series/

The hardest problem in embedded commerce is not product design. It is economic structure. When financial products are em...
05/05/2026

The hardest problem in embedded commerce is not product design.

It is economic structure.

When financial products are embedded into platforms, value shifts across:

✅platforms distributing financial services
✅sponsor banks taking balance sheet exposure
✅fintechs owning product and infrastructure layers

Webinar 1 in the ETA Embedded Commerce Webinar Series examines how this structure works in practice.

Economics & Value Creation — Thursday, June 4, 1pm

$299 Members / $399 Non-Members

Register: https://etaevents.electran.org/embedded-webinar-series/

Embedded commerce is no longer an edge strategy in payments. It is becoming a core distribution layer for financial prod...
04/28/2026

Embedded commerce is no longer an edge strategy in payments.

It is becoming a core distribution layer for financial products inside platform ecosystems.

What’s changing is not direction — it’s structure and speed:

✅ Value is distributed across platforms, banks, and fintechs
✅ Infrastructure is inherently multi-partner
✅ Regulatory accountability is no longer centralized

The ETA Embedded Commerce Webinar Series for the next three Thursdays at 1pm, examines this in detail.

$299 Members / $399 Non-Members

Register: https://etaevents.electran.org/embedded-webinar-series/

Announcing the ETA Embedded Commerce Webinar Series Embedded commerce is shifting from payments enhancement to financial...
04/23/2026

Announcing the ETA Embedded Commerce Webinar Series

Embedded commerce is shifting from payments enhancement to financial product distribution inside platforms.

Credit, lending, and financial services are increasingly embedded directly into commerce flows.

This three-part executive forum, for the next three Thursdays at 1 pm, examines how embedded commerce is structured across platform–bank–fintech ecosystems:

Economics | Infrastructure | Regulation
https://etaevents.electran.org/embedded-webinar-series/

$299 Members / $399 Non-Members

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Washington D.C., DC
20036

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