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ARDA ARDA Is the Washington D.C.-based professional association representing the vacation ownership and resort development industries.Visit us at www.arda.org!

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We encourage everyone who visits this site to join the conversation. We request that your comments be relevant and respectful of others. We reserve the right to delete posts we deem inappropriate, such as personal attacks or allegations. As a trade association, ARDA does not have the authority or mandate to mediate disputes with its members. To learn more about timeshare, please visit www.VacationBetter.org. For resources on various topics for owners, please visit www.arda-roc.org.

Sea Bridge Capital has completed its acquisition of InnSeason Resorts, bringing the New England-based vacation ownership...
10/18/2026

Sea Bridge Capital has completed its acquisition of InnSeason Resorts, bringing the New England-based vacation ownership company and its managed properties into its growing hospitality platform.

The acquisition includes:

▪️ InnSeason Resorts' managed properties across Cape Cod, Massachusetts; Ogunquit, Maine; and Loon Mountain, New Hampshire
▪️ The InnSeason Vacation Club membership base
▪️ Ownership and servicing of more than $30 million in consumer receivables

The acquisition positions InnSeason Resorts for continued growth across the timeshare, membership club and short-term rental hospitality markets, with opportunities to expand vacation destinations, membership benefits and flexibility for owners.

Read more below.

Strategic acquisition strengthens InnSeason Resorts’ position in the timeshare, membership club, and short-term rental hospitality markets Hyannis, MA —

Massanutten Resort is expanding with a new hotel and major additions to its Indoor WaterPark!Construction is underway on...
10/17/2026

Massanutten Resort is expanding with a new hotel and major additions to its Indoor WaterPark!

Construction is underway on the project, which includes:

▪️ A new five-story, 140-room hotel with a 6,500-square-foot atrium

▪️ Flexible accommodations ranging from king rooms to two- and three-bedroom suites

▪️ Two Indoor WaterPark expansions, including a 25,000-square-foot addition

▪️ New water attractions including a wave pool, family raft ride, mat racer slide, kiddie pool, and more

The expansion is expected to be completed in late 2026 or early 2027.

See what’s ahead for Massanutten Resort.

We are thrilled to announce Massanutten Resort is building a new-build five-story, 140-room hotel, along with upgrades to the resort’s award-winning Indoor WaterPark!!

Westgate Resorts and the Westgate Foundation are marking 15 years of Military Weekend by welcoming 1,000 military famili...
10/16/2026

Westgate Resorts and the Westgate Foundation are marking 15 years of Military Weekend by welcoming 1,000 military families for complimentary vacations in Orlando.

Taking place December 4-6 at Westgate Vacation Villas & Town Center Resort, this year’s Military Weekend will include:

◾1,000 complimentary three-day, two-night vacations
◾Live entertainment and family activities
◾Access to resort amenities, including water parks and pools
◾Opportunities for military families to come together and connect

Since the tradition began in 2013, Westgate has provided more than 30,000 complimentary vacations to military families.

Registration opens October 28.

Read more about Military Weekend below.

Westgate Resorts is proud to announce the return of its fan favorite Military Weekend vacation giveaway, now entering its 15th year.

We’re also celebrating another special ARDA anniversary today! Congratulations to Elizabeth A. Baker on seven years with...
10/15/2026

We’re also celebrating another special ARDA anniversary today! Congratulations to Elizabeth A. Baker on seven years with ARDA.

As Vice President of State Legislative/Regulatory Official Outreach & ARDA-ROC, Elizabeth brings decades of vacation ownership experience and extensive regulatory knowledge to her work on behalf of ARDA, ARDA-ROC and our members.

We’re grateful for Elizabeth’s leadership and dedication over the past seven years and look forward to many more!

Today, we’re celebrating 24 years of Catherine Lacey, RRP, at ARDA!As Senior Vice President of Member Experience and Eve...
10/15/2026

Today, we’re celebrating 24 years of Catherine Lacey, RRP, at ARDA!

As Senior Vice President of Member Experience and Events and Executive Director of the ARDA International Foundation, Catherine has played an important role in strengthening our member community and creating meaningful experiences across ARDA.

From membership and events to industry research, partnerships, and the ARDA Awards, her leadership has touched so many areas of our organization and industry.

Please join us in congratulating Catherine on 24 incredible years with ARDA!

As Hispanic Heritage Month comes to a close, we’re highlighting Blanca Guevara, Human Resources Director, Mexico at Roya...
10/14/2026

As Hispanic Heritage Month comes to a close, we’re highlighting Blanca Guevara, Human Resources Director, Mexico at Royal Resorts (Holiday Inn Club Vacations).

Blanca chose Raíces (Roots) as the word that represents her Mexican heritage, reflecting her connection to history, family, traditions, and community.

Thank you to all of our members who shared their stories and helped us celebrate Hispanic Heritage Month!

Holiday Inn Club Vacations is featured in AARP’s roundup of eight fantastic fall road trips!The Boston-to-Brownsville, V...
10/13/2026

Holiday Inn Club Vacations is featured in AARP’s roundup of eight fantastic fall road trips!

The Boston-to-Brownsville, Vermont route includes a stay at Holiday Inn Club Vacations Mount Ascutney Resort, with the surrounding Green Mountains setting the scene for a New England fall getaway filled with colorful foliage, hiking, apple picking, and more.

Read the full AARP roundup below.

Travel writers share the routes, roads and destinations that stand out

There’s always more to discover about the culture that connects us.Alejandra Cabrera, Sr Workplace Services Admin at Arr...
10/11/2026

There’s always more to discover about the culture that connects us.

Alejandra Cabrera, Sr Workplace Services Admin at Arrivia, chose Culture to reflect the history, traditions, and unique experiences that continue to shape her connection to her Hispanic heritage.

Hilton Grand Vacations has officially opened Ka Haku, a Hilton Club, in Waikiki, marking the debut of Hawaii’s first Hil...
10/10/2026

Hilton Grand Vacations has officially opened Ka Haku, a Hilton Club, in Waikiki, marking the debut of Hawaii’s first Hilton Club property and the company’s 14th resort in the state!

Here's a closer look at what this new addition brings to Waikiki:

▪️ 205 studios and one-, two- and three-bedroom suites with ocean, mountain, and city views.

▪️ The creation of nearly 200 full-time hospitality jobs.

▪️ A $1 million contribution toward the revitalization of Waikiki’s Kuhio Beach Park.

▪️ Sustainable design features, including energy-efficient systems and water conservation measures.

Take a closer look at this milestone in HGV’s 25-year presence in Hawaii.

Hawaii’s first Hilton Club property debuts with 205 suites, creates nearly 200 new hospitality jobs and includes a $1 million investment in Kuhio Beach Park HONOLULU (Oct. 2, 2026) — Hilton Grand Vacations Inc. (NYSE: HGV), the premier vacation ownership and experiences company, today opened Ka ...

How is technology shaping the future of vacation ownership?In the final episode of the Travel Trends Podcast’s three-par...
10/09/2026

How is technology shaping the future of vacation ownership?

In the final episode of the Travel Trends Podcast’s three-part Evolution of Timeshare series, recorded live at ARDA’s Spring Conference in Las Vegas, host Dan Christian sits down with two industry leaders to explore the practical applications of AI and emerging technology.

▪️ Jason Tremblay, CEO of ONE Agency, discusses how AI is helping companies personalize sales and marketing and create more meaningful customer conversations.

▪️ Mike Norton, Director of Sales and Marketing at SS&C TimeShareWare, shares insights on resort technology, data security, and AI applications in resort operations.

Listen to the full episode to hear how these innovations are creating new opportunities across the vacation ownership industry.

Recorded live at ARDA’s Spring Conference in Las Vegas, Dan sits down with two leaders working at the intersection of technology and vacation ownership, and we get concrete about what’s working right now and what’s about to change next.

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