U.S. Travel Association

06/16/2026

Then: The journey was the obstacle.
Now: The journey is the point.

250 years of American travel innovation will do that.

See why travel has always been essential ➡️ bit.ly/Travel-250

06/15/2026

If you're not here, you're behind.

ESTO 2026 lands in Philadelphia with the strategies and conversations everyone’s chasing, from AI to storytelling to what’s next for travel.

Show up for the ideas. Leave with the connections to move your destination forward.

Register now at the link in bio or bit.ly/ESTO2026

06/13/2026

They're here for the World Cup. But they're falling in love with everything else.

International visitors for are discovering America and sharing it with millions of people back home.

Every post. Every reaction. Every first time trying Texas BBQ.

This is what it means to welcome the world.

06/11/2026

Ranch dressing. Yellow school buses. Buc-ee's and Waffle House. A five-story Starbucks in Chicago.

The World Cup kicks off today and international visitors are already making the case for visiting the U.S., one viral post at a time.

Fans are discovering the country beyond the stadiums and sharing it with millions back home.

This is the return on welcome.
https://www.nbcnews.com/sports/soccer/world-cup-tourists-social-media-viral-posts-about-america-rcna349508

International tourists who are traveling through the U.S. ahead of FIFA’s festivities have been documenting their American experiences on social media.

06/11/2026

⚽ The 2026 World Cup starts TODAY.

Eleven U.S. host cities step onto the world stage.

We've been waiting for this.

📍SeattleFWC26
📍FIFA World Cup 26 Philadelphia™
📍FIFA World Cup 26™ New York New Jersey
📍FIFA World Cup™️ Boston 2026
📍FIFA World Cup 2026 Miami™
📍FIFA World Cup 2026™ Dallas
📍FIFA World Cup 26™ Houston
📍FIFA World Cup 26 Kansas City
📍FIFA World Cup 26™ Los Angeles
📍FIFA World Cup 2026™️ SF Bay Area
📍FIFA World Cup 2026 Atlanta

06/10/2026

Then: Months of making phone calls.

Now: Entire trips booked in minutes.

Planning a journey used to be a whole journey of its own.

Today, as America turns 250, the hardest part is choosing where to go.

Learn more at bit.ly/Travel-250

06/09/2026

Don't go cancelling that offsite just yet.

9 in 10 executives say in-person meetings advanced their careers. More than half plan to hold more this year than in the past two.

Meetings Meet the Moment puts that research in your hands—social graphics, LinkedIn prompts and sharp messaging for the conversations where the value of meeting in person needs to land fast.

Get the resources at ustravel.org/meetings-meet-moment

06/05/2026

The challenges facing destination marketing aren’t getting simpler. Neither are the expectations.

That’s why destination leaders from across the country come to ESTO—to share what’s working, what’s not and what’s next.

Join us in Philadelphia, August 23–26, for four days of practical insights, candid conversations and ideas you can take back to your organization immediately.

Register today at the link in our bio or at bit.ly/ESTO2026

06/04/2026

Bet your trade show doesn’t look anything like this. 

IPW 2026 hosted by  brought together the buyers, the destinations and the deals that move billions in future travel to the U.S., with a view that didn’t hurt. 🏝️ 

See you in New Orleans for IPW 2027, May 2–6 with .

06/03/2026

In a world increasingly shaped by virtual interaction and AI, being in the same room has never mattered more.

That's why today, U.S. Travel launched "Meetings Meet the Moment", a first-of-its-kind campaign built from research with business executives across industries.

What they told us:
→ 9 in 10 say in-person meetings advanced their careers
→ 73% of Millennial executives plan to hold more meetings this year
→ Over half are planning more in-person meetings than they've held in the past two years

Proud to launch this campaign alongside Meeting Professionals International - MPI's with Maritz as a supporting partner and our Group Travel Network members.

Get involved: https://www.ustravel.org/meetings-meet-moment