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Monday 9am - 5pm Tuesday 9am - 5pm Wednesday 9am - 5pm Thursday 9am - 5pm Friday 9am - 5pm

SEGD, 1701 Rhode Island Avenue NW, Office 3-132, Washington D.C., DC (2026)

10/18/2026

In just one week, we’ll reveal the 2026 SEGD Achievement Award winners and officially induct four extraordinary design luminaries into the SEGD Fellowship, our organization's highest honor!

On Day 3 of the 2026 SEGD Conference, we’ll celebrate the leaders whose creativity and contributions have made a lasting impact on experience design and the SEGD community.

SEGD Past President Traci Sym will present this year’s Achievement Awards, recognizing outstanding contributions across our profession, from education and chapter leadership to career-long achievement.

We’ll also celebrate the official induction of our 2026 SEGD Fellows: Jonathan Jackson, Donna Lawrence, Despina Macris, and Mark Ross. These luminaries of our field have helped shape the profession and inspire generations of designers.

Raise a mimosa in their honor, then stay for a special conversation with our newest Fellows, hosted by Traci Sym, as they explore the work, experiences, and lessons that have shaped their remarkable careers.

🗓 Saturday, October 24 | Morning

Thank you to Pentagram for presenting the SEGD Achievement Awards and helping us celebrate the people who make this community what it is!

And to our Conference Presenting Sponsors, Color-Ad, Inc. and Nanolumens, for making this gathering possible.

🔗 The 2026 SEGD Conference is almost here! Join us in Kansas City, October 22–24. Register now at https://segd.org/events/2026-segd-conference-experience-kansas-city/

10/16/2026

One week from today, some of the world's best experiential design takes the stage in Kansas City.

Since 1987, the SEGD Global Design Awards have set the benchmark for work that connects people to place, rewarding projects that give spaces a sense of story and meaning. Past winners range from accessible museum exhibitions to airport wayfinding systems, and every one of them pushes the practice forward while improving everyday life for people of every background and ability.

On Friday, October 23, presenter Abigail Honor (Abby), will reveal this year’s winners across seven categories at the 2026 SEGD Global Design Awards Ceremony. Then the party begins. The SEGD Global Design Awards Celebration follows in the Barney Allis Historic Lobby, bringing winners and jurors together with the wider SEGD community to toast the teams behind the work.

🗓 Friday, October 23 | 6:30-8:00 PM  📍 Barney Allis Historic Lobby

The Celebration is presented by DCL () in partnership with CREO Industrial Arts (CREO Industrial Arts), Dimensional Innovations (Dimensional Innovations), EOS Lightmedia (Eos Lightmedia), MAD Systems (Mad Systems Inc.), MOSS (Moss), SignAgent, S+D Corp (Signs & Decal Corp.), and Studio Loutsis (Studio Loutsis). Thank you to each of them for making this evening possible!

And to Presenting Sponsors, Color-Ad, Inc. (Color-Ad, Inc.) and Nanolumens (Nanolumens), for making this conference possible.

🔗 The 2026 SEGD Conference is almost here! Register now at segd.org/events

10/15/2026

Going once, going twice… the 2026 SEGD Auction for Excellence is just ONE WEEK AWAY! 🔨✨

Our resident auctioneer and crowd favorite Mark Coxon of AVI-SPL (XTG) is BACK to work his magic, and we’ve got a wondrous lineup of treasures ready for the bidding!

From rare design collectibles and original artwork by SEGD Fellows to one-of-a-kind experiences, incredible goods and services, and a few unexpected surprises, this year’s auction is shaping up to be one for the books!

Join us Thursday, October 22, at the President’s Reception & Auction for Excellence, proudly presented by AVI-SPL (XTG) Shop AVI-SPL for an evening of generosity, friendly competition, and a whole lot of fun. Every bid supports SEGD and the community we love.

Come ready to bid BIG!

👀 Get a sneak peek at this year’s auction and raffle items at our link in bio

And of course, if you STILL haven’t registered for the conference… seriously, what are you waiting for?! We’re less than a week away from gathering in Kansas City, and EVERYONE is going to be there. You don’t want to miss this!

📍 2026 SEGD Conference Experience Kansas City
📅 October 22–24, 2026
🎟️ Get registered TODAY at segd.org/events

A huge THANK YOU to our Conference Presenting Sponsors, Color-Ad, Inc. and Nanolumens , for helping bring our community together to Meet Me in the Middle!

10/15/2026

Going once, going twice… the 2026 SEGD Auction for Excellence is just ONE WEEK AWAY! 🔨✨

Our resident auctioneer and crowd favorite Mark Coxon of AVI-SPL (XTG) is BACK to work his magic, and we've got a wondrous lineup of treasures ready for the bidding!

From rare design collectibles and original artwork by SEGD Fellows to one-of-a-kind experiences, incredible goods and services, and a few unexpected surprises, this year's auction is shaping up to be one for the books!

Join us Thursday, October 22, at the President's Reception & Auction for Excellence, proudly presented by AVI-SPL (XTG), for an evening of generosity, friendly competition, and a whole lot of fun. Every bid supports SEGD and the community we love.

Come ready to bid BIG!

👀 Get a sneak peek at this year's auction and raffle items: https://segd.org/news/going-once-going-twicemeet-us-in-the-middle-at-the-2026-segd-auction-for-excellence/

And of course, if you STILL haven't registered for the conference… seriously, what are you waiting for?! We're less than a week away from gathering in Kansas City, and EVERYONE is going to be there. You don't want to miss this!

📍 2026 SEGD Conference Experience Kansas City
📅 October 22–24, 2026
🎟️ Get registered TODAY: https://segd.org/events/2026-segd-conference-experience-kansas-city/
A huge THANK YOU to our Conference Presenting Sponsors, Color-Ad and NanoLumens, for helping bring our community together to Meet Me in the Middle!

10/13/2026

The countdown is on! Before the 2026 SEGD Conference officially kicks off next Thursday the 22nd, we’re getting the party started early.

After a day of pre-conference bootcamps or a tour of the Crystal Bridges Museum, Archetype is hosting our Opening Party on Wednesday, October 21, at the Boulevard Brewing Company B**r Hall in Kansas City.

Grab a bite and a drink at a beloved Kansas City brewery, and spend the evening catching up with familiar faces and meeting new ones! If you’re arriving that evening, drop off your bags and come as you are. Come ready to toast the start of a week we’ve all been looking forward to.

🗓 Wednesday, October 21 | 6:00-9:00 PM  📍 Boulevard Brewing Company B**r Hall  2534 Madison Ave, Kansas City, MO 64108

Thank you to Archetype (Archetype) for kicking things off!

And to our Presenting Sponsors, Color-Ad, Inc. (Color-Ad, Inc.) and Nanolumens (Nanolumens), for making this conference possible.

🔗 The 2026 SEGD Conference is almost here! Register now at segd.org/events

10/12/2026

Creative work has an inner side that rarely makes it into a project brief, yet it shapes the ideas we pursue and the way we lead a team.

On Day 1 of the SEGD Conference, Amy Lukas (Amy Lukas), Founder of Fallow Renewal (Fallow Renewal Coaching) and Executive Depth Coach for Creative Leadership, leads an interactive onsite workshop: The Inner Life of a Creative: Navigating the Critic and Reclaiming Your Creative Voice.

Amy introduces her Creative Archetypes framework, a way of recognizing the different parts of ourselves that appear whenever we create. Through guided reflection and conversation, participants will explore the patterns that may be holding them back and discover ways to move beyond their inner critic.

New this year, this Thursday afternoon workshop offers an on-site alternative for conference attendees who choose to stay at NEXPO rather than head out on Kansas City's project and experience tours. It's a chance to step away from the demands of the work, focus on the person behind it, and reconnect with what makes you creative in the first place.

🔗 The 2026 SEGD Conference in Kansas City is almost here! Register now at segd.org/events

Thank you to our Presenting Sponsors, Color-Ad, Inc. (Color-Ad, Inc.) and Nanolumens (Nanolumens), for making this conference possible.

10/12/2026

Most of the experiences we install are built to stay put, while the people who use them, the technology behind them, and the languages and content around them keep moving. That gap is where Maris Ensing, Founder and Chief Architect of Mad Systems (Mad Systems Inc.), and Moderator Abigail Honor (Abby) of Lorem Ipsum Corp (Lorem Ipsum Corp.), focus their NEXPO talk, Creating Human Experience that can evolve with AI.

Maris proposes shifting the starting point of experience design from fixed outputs to human intent and outcomes. He’ll look at how multilingual, accessible information and adaptable content and technology can let an experience grow over time while staying true to the reason it was created.

AI opens up new possibilities along the way, but Maris treats it as a tool rather than the goal. The bigger challenge he takes on is building environments that can respond to changing people and needs while keeping authorship and curatorial intent intact, along with privacy and accessibility.

This NEXPO talk looks at how to build experiences that keep serving people long after opening day, and you won’t want to miss it.

Thank you to our Presenting Sponsors, Color-Ad, Inc. (Color-Ad, Inc.) and Nanolumens (Nanolumens), for making this conference possible.

🔗 The 2026 SEGD Conference in Kansas City is quickly approaching! Secure your spot at segd.org/events

10/12/2026

Most of the experiences we install are built to stay put, while the people who use them, the technology behind them, and the languages and content around them keep moving. That gap is where Maris Ensing, Founder and Chief Architect of Mad Systems (Mad Systems Inc.), and Moderator Abigail Honor (Abby) of Lorem Ipsum Corp (Lorem Ipsum Corp.), focus their NEXPO talk, Creating Human Experience that can evolve with AI.

Maris proposes shifting the starting point of experience design from fixed outputs to human intent and outcomes. He’ll look at how multilingual, accessible information and adaptable content and technology can let an experience grow over time while staying true to the reason it was created.

AI opens up new possibilities along the way, but Maris treats it as a tool rather than the goal. The bigger challenge he takes on is building environments that can respond to changing people and needs while keeping authorship and curatorial intent intact, along with privacy and accessibility.

This NEXPO talk looks at how to build experiences that keep serving people long after opening day, and you won’t want to miss it.

Thank you to our Presenting Sponsors, Color-Ad, Inc. (Color-Ad, Inc.) and Nanolumens (Nanolumens), for making this conference possible.

🔗 The 2026 SEGD Conference in Kansas City is quickly approaching! Secure your spot at segd.org/events

10/12/2026

Screens have become the go-to answer for bringing media into physical spaces, but newer options are opening up another way. This NEXPO talk, presented by Peregrine OKB (peregrine okb), looks at what comes next.

In Make the Technology Disappear: Moving Beyond “Put a Screen on It”, P. Michael Anderson, Principal Architect, Connected Experiences at Forte (FORTE Digital), and Tristan Valencia (Tristan Valencia), Founder and Principal of Thought Process, explore digital media that behaves like part of the architecture instead of something mounted onto it.

New materials and architectural finishes, along with integrated displays and emerging technologies, are giving digital content a way to live in the surfaces and spaces around us. Michael and Tristan look at how technology and architecture can serve the story together, so the technology recedes and the experience takes center stage.

🔗 The 2026 SEGD Conference Experience is almost here! Register now at segd.org/events

Thank you to our Presenting Sponsors, Color-Ad, Inc. (Color-Ad, Inc.) and Nanolumens (Nanolumens), for making this conference possible.

10/11/2026

During the conference’s NEXPO Talks, SEGD CEO Cybelle Jones (Cybelle Lewis Jones) sits down with Kelly Kolar (Kelly Kolar), President and Founder of Kolar Design (Kolar Design), for What the Data Tells Us: Inside the 2026 SEGD Employment + Salary Report.

The upcoming released report offers the latest picture of the experiential design profession, and Cybelle and Kelly will dig into the key trends behind it. They’ll look at what the findings reveal about pay and employment as the field changes, and how those trends show up in Kelly’s own practice and research.

The conversation wraps with an open Q&A, so come with your own questions and your own read on what you’re seeing across the industry.

🔗 The 2026 SEGD Conference is Kansas City is almost here! Register now at segd.org/events

Thank you to our Presenting Sponsors, Color-Ad, Inc. (Color-Ad, Inc.) and Nanolumens (Nanolumens), for making this conference possible.

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Monday	9am - 5pm
Tuesday	9am - 5pm
Wednesday	9am - 5pm
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