03/25/2026
A master of digital strategy and a champion for the next generation is joining our Taste & Talk lineup. 📈⚽️
Charlene Riofrio is the Senior Manager of Digital Strategy and Operations at FOX Deportes, bringing 20 years of elite experience in DTC, Digital, and TV Marketing. A University of Southern California Master of Communication Management graduate with a 4.0 GPA, Charlene has shaped strategy for powerhouse brands including FOX, ESPN, Tennis Channel, and American Idol. 🏛️
With a recent certification in Competing in Artificial Intelligence from Harvard, Charlene is a bilingual creative project manager who seamlessly guides global content from concept to launch. Her multicultural perspective has allowed her to impact audiences worldwide, maintaining a vast network across the sports, news, and entertainment industries. 🌎
Beyond her professional achievements, Charlene is deeply passionate about community impact. For over 20 years, she has dedicated herself to mentoring UCLA Riordan Scholars, supporting them on their journeys to becoming first-generation college students. 🗺️
We are honored to have her join our Taste & Talk session at the Galen Center to share her expertise and her heart for mentorship.