08/14/2026
Gloria Roque's story starts years before she walked into our NEW Women's Business Center, but it's here at NEW that her next chapter took shape.
In 2019, Gloria and her daughter Jennifer opened their first store, Three Minute Suits, in South Gate, built on Jennifer's 16 years in the business and Gloria's savings. The pandemic closed their mall location in 2020, but loyal customers carried them to a new home in Montebello by 2022.
Now, in 2026, Gloria is opening a second store, with a vision for three: one for each of her children. To get there, she turned to NEW's Women's Business Center for help with permits, licenses, and business registration, support that carried her new store, Last Minute Suits, to its official registration on May 5th and its grand opening on July 31st, alongside California State Senate and Assembly representatives.
From one store to a family legacy: this is what NEW is here for.
Swipe through for moments from the grand opening. →
Ready to make your business official? NEW helps women entrepreneurs with registration, permits, and licensing at no cost. Link in bio. 💙