Forever Forsyth Inc

09/23/2026

WAYFINDING WEDNESDAY

When it comes to big projects, it's always the little things that get overlooked. However, it's the little things that end up making the entire project come to fruition.

Before it ever comes time to dig holes a community comes together and fills out surveys with ideas of how they see themselves, then designers create the town brand and design sign ideas, a downtown Master Plan identifies maps of where signs should be placed, a sign maker interprets all of those ideas and comes up with sign proofs, the MT Highway Department is consulted... So many hands, people, decisions, touch every part of the project.

After months and months, years even, the day comes when a phone call happens that says "Go ahead and dig the holes" and everyone stops and looks around. Who is going to dig all these holes???

That's when you breathe a huge sigh of relief because you live in a small town.

The first time the Zetterberg Family from Zetterberg Construction showed up and dug every single hole and then turned around and donated their time to the efforts. April Zetterberg

The second set of signs we put the call out for help and Craig and Shelly Adams Weight showed up, dug the holes and donated their time.

But then we hit a snag, one of the holes landed right in the path of the city water line. After a couple phone calls with the City of Forsyth Water Department, they literally sped right over, checked out the lay of the land, and they dug the hole for us so there were no complications.

Only in a small town would things happen that fast. Only in a small town would folks stop what they were doing, grab some shovels and pitch in with manual labor when the weather was holding and the sign guy could make it to your town and then not charge you a dime.

Why? Because they care about your community as much as you do. Because small towns deserve nice things. Because we have pride in our small town and all of us want to see our small town thrive.

A huge thank you to the Zetterbergs, the Weights and the City of Forsyth!! We greatly appreciate your help, your skills and your love of Forsyth.

So much more to come.... We can't wait!

09/22/2026

Busy week last week and we still have SO MUCH MORE to come....

FORSYTH — Housing dominated discussion Sept. 15 when representatives from the Main Street Montana Program visited Forsyth to review progress and remaining challenges facing the community's downtown revitalization efforts.

09/15/2026

Can you guess the latest FFI project coming soon?

09/12/2026

👷🚧 Do you have an auger you've been looking for an excuse to use? 👀 Look no further because WE have a job for YOU! 🥳 Our next phase of wayfinding signs are ready to be installed!! We need 1️⃣0️⃣ holes for the posts! If you can help us out, let us know!! 👷🚧

09/01/2026

Guess what is back!?! The Forever Forsyth Inc Paying it Forward Cash Calendar🎉
We have ✌️ Big Projects in the works!
🌟The first one will help us light up the night sky
💜The second is all about the community pride and grit
How can you help?
🎟 Purchase a ticket for $20. This ticket gets you into all the drawings even if you are a winner!
We will be drawing $2,500 in 20 Days starting Oct. 5th!
Tickets can be purchased at Rusty Dog, State Farm, FFI board members or scan the QR Code/follow the link to purchase online!

https://www.zeffy.com/en-US/ticketing/2026-paying-it-forward-in-october-cash-calendar-dollar2500-in-20-days

We appreciate all the support!

07/30/2026

WAYFINDING WEDNESDAY

Ssshhh, we know it's Thursday but don't tell.

Last week we mentioned it takes a lot of people to make Wayfinding Signage happen. In addition to people, it also takes financing.

Forever Forsyth has been fortunate to work with the Montana Community Foundation and we would like to thank them publicly.

Phase One of the Forsyth Wayfinding Program was financed, in large part, by the Montana Community Foundation's Community Investment Program. This pool of financing was established through the North Plains Connector, a Grid United project.

A huge THANK YOU to The Montana Community Foundation and to Grid United for their support of our community, of FFI and of the projects we hold near and dear to our heart.

We really believe in Forsyth. We appreciate the funding that helps us tell people about it, point people to where to find what is exceptional about Forsyth and show our pride.

Thank you for funding Phase One of our Wayfinding Signage project. We can't wait to share what's next.

07/28/2026

Thank you to all that stopped at our booth at the fair! This was our first year and it was so fun to share our mission, past and present projects and hear from you!

Something that has been a much requested amenity throughout various kinds of surveys, discussions and meetings is a trail system/walking path.

If you are interested in helping with this effort please attend our first meeting THIS Thursday, noon at the Rusty Dog (please note their meal menu is no longer offered).

07/22/2026

WAYFINDING WEDNESDAY...

It take a lot of people (more than you would realize) to put together and execute a Wayfinding Signage plan for a small town. Now that Forsyth has Phase I of our Wayfinding Signs installed we want to start telling you about who made it happen and what else is coming soon.

Believe it or not, the Wayfinding Signs that have recently appeared around Forsyth started in 2023 when FFI contracted with Windfall to create a new brand and tagline for the Forsyth community. This brand guide also included wayfinding sign designs.

After developing and presenting the new brand guide to the community, FFI then wrote a Montana Department of Commerce Montana Main Street grant for a Downtown Masterplan. This Masterplan brought in High Plains Architects and Sanbell who, among many, many other things, helped to determine wayfinding sign location and content.

Once all of that work was completed, it was time to figure out how to fund the installation of Wayfinding Signage in the City of Forsyth. More on that next Wednesday.

https://www.foreverforsythinc.com/downtown-master-plan

07/21/2026

BreeAnn is fired from being in charge of the social media...🤣Our post accidently got on the Chamber page...haha.

Thank you to all who stopped by our fair booth this past weekend to say hi or told us what you would love to see happen next, participated in our raffle, & donated to us! We are super appreciative of the all the community support❤️
Our raffle basket winners are.....Sally Wanner & Rene Pulver!

06/30/2026

Just keep putting one foot (one small project) in front of the other....

Every community I have ever worked with believes it is just about to arrive. One more project. One more development deal. One more ribbon cutting and revitalization will finally be complete.

I have heard this hundreds of times. I am not opposed to optimism. Optimism is essential. But this particular brand of optimism worries me, because it is not how any of this actually works.

You would never say you are one gym visit away from being in shape. You would never tell someone you are one German lesson away from fluency. You understand intuitively that those things are processes, not products. They are trajectories, not destinations.

Cities work exactly the same way.

Revitalization is not a finish line. It is a direction. You are either moving toward health or sliding toward decline, and what determines which way you go is not the once-in-a-decade project. It is the ten thousand smaller decisions happening every day. What city council approves. How staff gets deployed. Whether the nonprofit shows up. Whether the property owner fixes the facade. Whether the shop owner sweeps the entry.

The "almost there" framing is seductive but dangerous because it sets you up for silver bullet thinking. If revitalization is almost complete, then surely one transformational project will push it over the line. It never does. And communities that have been waiting for that final piece of the puzzle have been waiting a long time.

Here is what I would rather you hear: you do not have to do it all at once. In fact, you cannot. Start with the weeds and the trash. Then the paint. Then the street trees. Then one day you look up and people are renovating buildings and nobody can quite remember when things started to change because things started to change everywhere, all at once, slowly and then all at once.

That is the process. That is the magic. It is not the destination. There is no destination.

Stop asking when you will arrive and start asking what you are doing today.