07/22/2026
Alongside our logo system, color palette, and typography, our new brand identity includes a bespoke pattern library, hand-crafted by the LCAC Creative Collective, honoring the textile traditions of 20 countries, with a modern interpretation. We use these patterns alongside an imagery library made up of photos captured in countries across Latin America to celebrate our story, and the cultures that make up Latinidad. We’re excited to show you all how our brand comes to life on screen and off.
Accessibility and invitation are integral in our brand roll out. As part of the new digital studio at LCAC, we’re developing a curriculum modeled after real-world creative agency environments to introduce students to a variety of creative disciplines. Future digital studio students will learn how to use our brand guidelines to create electric, on-brand promotional & marketing content to hone their skillsets in graphic design, animation, video, sound design, creative writing, and more.
Working in parallel with our practical arts program, digital studio students will learn to steward, maintain, and amplify a brand, equipping them with a deeper understanding of the tools, methods, and problem solving skills needed to excel in the creative world.
As we prepare to settle into our new home, we’re working to expand our creative programming, cultural events, workshops and general offerings. The LCAC board, staff, and community partners continually return to our core values to serve multi-generational and multicultural communities rooted in Latinidad.
With a new home, a new brand, we have set the foundation needed to evolve and expand the Latino Cultural Arts Center.
Follow here on instagram, visit lcac-denver.org to sign up for a building tour, subscribe to our newsletter, and learn how you can join our comunidad and carry culture forward.
LCAC Creative Collective:
Consume & Create™, Daniel Quay, RK Type, Tekwani Design Co., Adrian González, Armando Somoza