Forbes Agency Council

Forbes Agency Council Forbes Agency Council is a vetted community for senior executives and owners of public relations, media strategy, creative, and advertising agencies.

Members can build relationships, attend live virtual events, and publish their expertise on Forbes.com Forbes, one of the most iconic media companies in the world, and the team behind YEC, one of the most world-class entrepreneurship organizations, have partnered to create a new kind of professional community for top advertising, media and marketing chief executives that proactively connects them

to each other as well as best-in-class resources based on their specific business needs. After years of talking to top professionals about what they were missing, YEC’s team started looking more closely at the professional and trade organizations available to the kinds of world-class founders, business owners, executives and professionals they work with every day. What they saw was an industry in need of an update; many such organizations offer only a limited roster of superficial benefits, and do little to connect members to each other in meaningful ways. By partnering, YEC and Forbes combined YEC’s deep understanding of community building with Forbes' global reach and resources to create a better kind of professional organization -- one that considers what a leader needs in every facet of their business life, and provides one-on-one attention based on those individual needs. The end result is Forbes Agency Council, a new and innovative community for advertising, media and marketing chief executives, who now have a place to discuss and solve pressing business challenges with their peers, share their insights via thought leadership articles on Forbes.com and get personalized one-on-one support from their Forbes Agency Council concierge, who acts as an extension of their own team. Concierges work with members on a regular, ongoing basis to learn about the member’s specific business needs and challenges. With that information, the concierge proactively connects the member to the right industry peers or resources exactly when they need them. Some of those exclusive benefits and resources include the opportunity to share business insights, thought leadership and advice articles with Forbes.com’s nearly 38 million monthly readers; a business services concierge team to connect members with curated resources like travel concierge services, financing, insurance, a global workspace network and volume discounts from hundreds of vetted vendors; exclusive access to members-only VIP events and experiences; and peer-to-peer learning and educational content, to name a few highlights. And because Forbes Agency Council has a rigorous selection process, every member can be assured that they are part of a vetted peer community of the highest caliber. We invite you to see if you qualify for Forbes Agency Council.

From creative strategy to agency growth, Agency Pulse shares insights from leaders across the marketing and advertising ...
06/18/2026

From creative strategy to agency growth, Agency Pulse shares insights from leaders across the marketing and advertising world.

Subscribe: https://hubs.li/Q04lMxkG0

As buyers become more research-driven and AI increasingly shapes the journey, PR’s role in revenue generation will only ...
06/17/2026

As buyers become more research-driven and AI increasingly shapes the journey, PR’s role in revenue generation will only become more important. https://hubs.li/Q04lFh5Y0 Written by John McCartney of Jmac PR.

As buyers become more research-driven and AI increasingly shapes the journey, PR’s role in revenue generation will only become more important.

Coming up with a name for their new business is often one of the first brand decisions a founder makes—it's also one of ...
06/17/2026

Coming up with a name for their new business is often one of the first brand decisions a founder makes—it's also one of the hardest to undo.

Read more at https://hubs.li/Q04lFhS70 from Alexa West of Aspectus Group, Uri Samet of Buzz Dealer, Stefan Pollack of The Pollack Group, Ben Fant of Farmhouse, Nicole Penn of EGC Group, Greg Peters of 4B Marketing, Howard Breindel of DeSantis Breindel, Nataliia Andriichuk of Viseven, Monica Alvarez-Mitchell of Pulse Creative, Lior Eldan of Moburst, Tessar Napitupulu of PT. Arfadia Digital Indonesia, Ajay Prasad of GMR Web Team, Randy Soderman of Soderman SEO, David Ispiryan of Effeect, and Simon Lee of Verta Ventures.

Coming up with a name for their new business is often one of the first brand decisions a founder makes—it's also one of the hardest to undo.

The CMO’s job is no longer simply to defend the marketing budget. It is to build a better value scorecard. https://hubs....
06/17/2026

The CMO’s job is no longer simply to defend the marketing budget. It is to build a better value scorecard. https://hubs.li/Q04lCVVy0 Written by Susan Thomas of 10Fold.

The CMO’s job is no longer simply to defend the marketing budget. It is to build a better value scorecard.

Upcoming Member Event 🗓️ Forbes Councils Publishing Webinar: Humanizing Your Content In The Age Of AIIn a world of blan...
06/16/2026

Upcoming Member Event 🗓️ Forbes Councils Publishing Webinar: Humanizing Your Content In The Age Of AI

In a world of bland, generic content, how can you make your articles stand out from the noise? How can you build trust while capturing readers’ attention? The answer is with engaging, personalized content that translates your hard-won insights and firsthand experiences into valuable information for your audience.

In this webinar, you’ll learn how to humanize your content and connect with your audience on a personal level.

6/30/2026 12 p.m. ET | 🔗 Register: https://hubs.li/Q04lydHz0

Pre-launch marketing lets new retailers introduce the people behind the business and invite prospective customers into t...
06/16/2026

Pre-launch marketing lets new retailers introduce the people behind the business and invite prospective customers into the story, inspiring them to check it out.

Read more at https://hubs.li/Q04ltHVg0 from Jessica Hawthorne-Castro of Hawthorne Advertising, Brock Murray of seoplus+, Jeff Kaplan of TARA Media, Michael Kuzminov of HypeFactory, Hernan Tagliani of Tagliani Multicultural, Stefan Pollack of The Pollack Group, Adil Sbai of WeCreate, Goran Paunovic of ArtVersion, Lars Voedisch of PRecious Communications, Ben Fant of Farmhouse, PT. Arfadia Digital Indonesia of Arfadia, Vaibhav Kakkar of Digital Web Solutions, Marilyn Cowley of PREM - PR & Social, Nicholas Cormier of Home Builder Marketers, and Amy Packard Berry of Sparkpr.

Pre-launch marketing lets new retailers introduce the people behind the business and invite prospective customers into the story, inspiring them to check it out.

Being found still matters, but the real question is whether your search presence gives homeowners enough confidence to c...
06/15/2026

Being found still matters, but the real question is whether your search presence gives homeowners enough confidence to choose you before they call. https://hubs.li/Q04lh0cK0 Written by Michael Fox of Corberry Digital

Being found still matters, but the real question is whether your search presence gives homeowners enough confidence to choose you before they call.

It doesn't matter whether you’re in the B2B or B2C marketplace; if you confuse the buyer, they will go somewhere else. h...
06/15/2026

It doesn't matter whether you’re in the B2B or B2C marketplace; if you confuse the buyer, they will go somewhere else. https://hubs.li/Q04lgFxp0 Written by David Farinella of Farinella.

​It doesn't matter whether you’re in the B2B or B2C marketplace; if you confuse the buyer, they will go somewhere else.

06/12/2026

Not long ago, companies were clamoring over website traffic numbers and keywords reigned. Today, GEO is changing the game, and agencies and clients must adapt.​ https://hubs.li/Q04l70v50 Written by Chintan Shah of KNB Communications

The most effective partnerships do not replace internal teams. They change what those teams spend their time on. https:/...
06/12/2026

The most effective partnerships do not replace internal teams. They change what those teams spend their time on. https://hubs.li/Q04l7VyF0 Written by Erik Huberman of Hawke Media

The most effective partnerships do not replace internal teams. They change what those teams spend their time on.

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