The Media Network on Child Rights and Development (MNCRD) is a vibrant, membership driven, media association dedicated to sensitizing and equipping the media and children to cover child rights and development issues in Zambia. It works with government, civil society, cooperating partners, children and journalists to ensure that the voices of children and their issues are captured in the media to a
chieve policy change and implementation.
• VISION - A society where children’s rights are understood, prioritised and enforced.
• MISSION – We work to empower journalists, children, child rights actors and civil society with media skills and involve them to promote the upholding of children's rights and welfare by engaging with the media, civil society organisations, children and relevant government departments.
• CHILD RIGHTS APPROACH - The vision and mission statements adhere to the child rights approach by involving children in the planning, implementation and the monitoring and evaluation in all the programmes run by the MNCRD as active participants.
