16/02/2026
Report: ๐ ๐ฒ๐ป ๐๐ต๐ผ ๐ฐ๐ต๐ฎ๐น๐น๐ฒ๐ป๐ด๐ฒ ๐ต๐ฎ๐ฟ๐บ๐ณ๐๐น ๐ป๐ผ๐ฟ๐บ๐ ๐ณ๐ฎ๐ฐ๐ฒ ๐ฟ๐ถ๐ฑ๐ถ๐ฐ๐๐น๐ฒ ๐ฎ๐ป๐ฑ ๐ฏ๐ฎ๐ฐ๐ธ๐น๐ฎ๐๐ต
Encouragingly, some men publicly reject practices such as the so-called โbro codeโ when it is used to excuse abuse or violence against women. However, these voices are frequently mocked, dismissed or labelled โsimpsโ (a man who attempts to gain the favour of women by being submissive), revealing powerful social enforcement of rigid masculinity.
Facebook discourse also reflected narratives of โweak men,โ with some posts arguing that women publicly humiliate men perceived as lacking strength. At the same time, counter-narratives redefined strength as loyalty, emotional support, and commitment to family, highlighting an emerging contestation of traditional masculine ideals.
This creates what the report describes as a โperception gapโ: many men want change, but fear social ostracisation or public shaming if they speak out.
โ๐๐ฐ๐ฐ๐ผ๐๐ป๐๐ฎ๐ฏ๐ถ๐น๐ถ๐๐ ๐ฎ๐ป๐ฑ ๐ฏ๐ฎ๐ฐ๐ธ๐น๐ฎ๐๐ต ๐ป๐ผ๐ ๐ฐ๐ผ๐ฒ๐
๐ถ๐๐ ๐ผ๐ป๐น๐ถ๐ป๐ฒ โ ๐ฎ๐ป๐ฑ ๐ฏ๐ฎ๐ฐ๐ธ๐น๐ฎ๐๐ต ๐ถ๐ ๐ผ๐ณ๐๐ฒ๐ป ๐น๐ผ๐๐ฑ๐ฒ๐ฟ,โ says the report.
- Masculine Norms on South African Social Media: One Year Later, social media report by Centre for Analytics and Behavioural Change (CABC)