26/05/2026
Have you ever wondered what truly goes into choosing the perfect fragrance for a product? It's far more than a beautiful scent, it's a strategic decision that brings together brand identity, emotional storytelling, technical performance, and regulatory compliance. โจ
Join SAAFFI for this exciting PSTC training session where Johrinda Nel representing Parfums Plus through Cosmetic Technologies will walk you through the full journey of selecting a fragrance oil that works in the product, on the skin, and in the consumer's mind. ๐งด
What's covered:
๐ Fragrance as a strategic business decision
๐ฏ Defining your target audience & category specifications
๐ฌ Fragrance development & performance in product base
๐งช Testing & optimisation
๐ Interactive workshop & practical session
This session is suitable for anyone wanting to deepen their understanding of perfumes and fragrances, no matter where you are in your career!
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Date: Tuesday, 9 June 2026
โฐ Time: 09:00 โ 13:00
๐ Venue: Definitive Conferencing, Definitive Lane & Kruin St, Isando
๐ Register here: https://saaffi.co.za/events/from-concept-to-consumer-choosing-a-fragrance-that-performs-inspires/
Spots are limited, don't miss out! ๐ธ
Contact us for more information:
- +27 11 786 2585
- [email protected]
- http://www.saaffi.co.za
09/06/2026 @ 9:00 am - 1:00 pm - Tuesday the 9th June