Beauty Without Cruelty (South Africa)

Beauty Without Cruelty (South Africa) BWC is primarily an educational organisation promoting the rights of animals.
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While we do have 'hands-on' projects, our main mission is to educate and inform the public about the suffering of animals and offer kinder choices The views and opinions expressed are not automatically those of Beauty Without Cruelty.

20/06/2026
20/06/2026
๐—•๐—˜๐—”๐—จ๐—ง๐—ฌ ๐—ช๐—œ๐—ง๐—›๐—ข๐—จ๐—ง ๐—–๐—ฅ๐—จ๐—˜๐—Ÿ๐—ง๐—ฌ ๐—ฆ๐—ข๐—จ๐—ง๐—› ๐—”๐—™๐—ฅ๐—œ๐—–๐—” ๐—˜๐—ก๐——๐—ข๐—ฅ๐—ฆ๐—˜๐—ฆ ๐—ž๐—˜๐—ก๐——๐—ฅ๐—” ๐—ก๐—ข๐—ฅ๐—”๐—› ๐—›๐—ข๐—ฅ๐—ก๐—˜ ๐—™๐—ข๐—ฅ ๐— ๐—œ๐—ฆ๐—ฆ ๐—ฆ๐—ข๐—จ๐—ง๐—› ๐—”๐—™๐—ฅ๐—œ๐—–๐—” ๐Ÿฎ๐Ÿฌ๐Ÿฎ๐ŸฒBeauty Without Cruelty South A...
19/06/2026

๐—•๐—˜๐—”๐—จ๐—ง๐—ฌ ๐—ช๐—œ๐—ง๐—›๐—ข๐—จ๐—ง ๐—–๐—ฅ๐—จ๐—˜๐—Ÿ๐—ง๐—ฌ ๐—ฆ๐—ข๐—จ๐—ง๐—› ๐—”๐—™๐—ฅ๐—œ๐—–๐—” ๐—˜๐—ก๐——๐—ข๐—ฅ๐—ฆ๐—˜๐—ฆ ๐—ž๐—˜๐—ก๐——๐—ฅ๐—” ๐—ก๐—ข๐—ฅ๐—”๐—› ๐—›๐—ข๐—ฅ๐—ก๐—˜ ๐—™๐—ข๐—ฅ ๐— ๐—œ๐—ฆ๐—ฆ ๐—ฆ๐—ข๐—จ๐—ง๐—› ๐—”๐—™๐—ฅ๐—œ๐—–๐—” ๐Ÿฎ๐Ÿฌ๐Ÿฎ๐Ÿฒ

Beauty Without Cruelty South Africa is calling on ๐—˜๐—ฉ๐—˜๐—ฅ๐—ฌ๐—ข๐—ก๐—˜ to vote for ๐—ž๐—ฒ๐—ป๐—ฑ๐—ฟ๐—ฎ ๐—ก๐—ผ๐—ฟ๐—ฎ๐—ต ๐—›๐—ผ๐—ฟ๐—ป๐—ฒ, a Miss South Africa 2026 Top 24 contestant from Hermanus, representing the Western Cape.

This is bigger than a pageant.

This is about representation.

This is about values.

This is about placing compassion, wellness, animal protection, ethical food systems, and conscious leadership on one of South Africaโ€™s most visible public platforms.

Kendra is a sports scientist whose Empower Youth Africa focus is ๐—บ๐—ฒ๐—ป๐˜๐—ฎ๐—น ๐—ต๐—ฒ๐—ฎ๐—น๐˜๐—ต ๐—ฎ๐—ป๐—ฑ ๐˜„๐—ฒ๐—น๐—น๐—ป๐—ฒ๐˜€๐˜€ ๐˜๐—ต๐—ฟ๐—ผ๐˜‚๐—ด๐—ต ๐˜€๐—ฝ๐—ผ๐—ฟ๐˜.

For BWC, that matters deeply.

Because true wellness cannot be separated from compassion.

True wellness asks what we put into our bodies.

True wellness asks how food is produced.

True wellness asks who suffers behind our choices.

True wellness includes animals.

Kendra is also the daughter of the legendary Norah Hudson, a respected vegan, animal activist, plant-based food advocate, and a woman whose life has been rooted in kindness, education, and practical compassion.

Through her family, community, and public plant-based advocacy circles, Kendra carries a rare and powerful connection to the work so many of us have been fighting for: a South Africa where animals are not forgotten, where plant-based living is normalised, and where young people are given healthier, kinder choices.

๐—ช๐—˜ ๐—ก๐—˜๐—˜๐—— ๐—” ๐—ฉ๐—˜๐—š๐—”๐—ก ๐—ฅ๐—˜๐—ฃ๐—ฅ๐—˜๐—ฆ๐—˜๐—ก๐—ง๐—”๐—ง๐—œ๐—ฉ๐—˜.

We need someone in this space who understands that animals matter.

We need someone who can help bring plant-based thinking into the mainstream.

We need someone who can speak to health, youth empowerment, food justice, sustainability, and compassion in one clear voice.

We need representation that does not only look good on a stage, but stands for something when the lights are off.

That is why Beauty Without Cruelty South Africa proudly endorses ๐—ž๐—ฒ๐—ป๐—ฑ๐—ฟ๐—ฎ ๐—ก๐—ผ๐—ฟ๐—ฎ๐—ต ๐—›๐—ผ๐—ฟ๐—ป๐—ฒ.

Now we need you.

Not later.

Not when it is convenient.

Now.

๐—ฃ๐—Ÿ๐—˜๐—”๐—ฆ๐—˜ ๐—ฉ๐—ข๐—ง๐—˜ ๐—™๐—ข๐—ฅ ๐—ž๐—˜๐—ก๐——๐—ฅ๐—” ๐—ก๐—ข๐—ฅ๐—”๐—› ๐—›๐—ข๐—ฅ๐—ก๐—˜.

๐—›๐—ข๐—ช ๐—ง๐—ข ๐—ฉ๐—ข๐—ง๐—˜:

1. Download the official ๐— ๐—ถ๐˜€๐˜€ ๐—ฆ๐—ผ๐˜‚๐˜๐—ต ๐—”๐—ณ๐—ฟ๐—ถ๐—ฐ๐—ฎ ๐—”๐—ฝ๐—ฝ.

Apple App Store:
https://apps.apple.com/za/app/miss-south-africa/id1611734613

Google Play Store:
https://play.google.com/store/apps/details?id=com.choicely.miss.southafrica

Official Miss SA app page:
https://www.misssa.co.za/vote-2025/

2. Open the app.

3. Go to ๐— ๐—ถ๐˜€๐˜€ ๐—ฆ๐—” ๐Ÿฎ๐Ÿฌ๐Ÿฎ๐Ÿฒ.

4. Find ๐—ž๐—ฒ๐—ป๐—ฑ๐—ฟ๐—ฎ ๐—ก๐—ผ๐—ฟ๐—ฎ๐—ต ๐—›๐—ผ๐—ฟ๐—ป๐—ฒ in the Top 24.

5. Vote.

6. Share this post.

7. Ask at least 5 people to vote.

8. Send this to every vegan, vegetarian, animal lover, rescuer, sanctuary supporter, wellness advocate, youth leader, teacher, parent, friend, colleague, and family member you know.

๐—™๐—ข๐—Ÿ๐—Ÿ๐—ข๐—ช ๐—”๐—ก๐—— ๐—ง๐—”๐—š:

Kendra Norah Horne:
Instagram:

Miss South Africa:
Instagram:
Facebook: MissSouthAfricaOfficial
X:
YouTube: MissSouthAfricaOfficial

Every vote is a voice.

Every share is momentum.

Every person we reach brings compassionate leadership one step closer to the national stage.

๐—ฉ๐—ข๐—ง๐—˜ ๐—ž๐—˜๐—ก๐——๐—ฅ๐—” ๐—ก๐—ข๐—ฅ๐—”๐—› ๐—›๐—ข๐—ฅ๐—ก๐—˜.

๐—ฉ๐—ข๐—ง๐—˜ ๐—™๐—ข๐—ฅ ๐—–๐—ข๐— ๐—ฃ๐—”๐—ฆ๐—ฆ๐—œ๐—ข๐—ก.

๐—ฉ๐—ข๐—ง๐—˜ ๐—™๐—ข๐—ฅ ๐—ฉ๐—˜๐—š๐—”๐—ก ๐—ฅ๐—˜๐—ฃ๐—ฅ๐—˜๐—ฆ๐—˜๐—ก๐—ง๐—”๐—ง๐—œ๐—ข๐—ก.

๐—ฉ๐—ข๐—ง๐—˜ ๐—™๐—ข๐—ฅ ๐—”๐—ก๐—œ๐— ๐—”๐—Ÿ๐—ฆ ๐—ง๐—ข ๐—•๐—˜ ๐—ฃ๐—”๐—ฅ๐—ง ๐—ข๐—™ ๐—ง๐—›๐—˜ ๐—–๐—ข๐—ก๐—ฉ๐—˜๐—ฅ๐—ฆ๐—”๐—ง๐—œ๐—ข๐—ก.














๐—ก๐—ข โ€œ๐—ง๐—ฅ๐—”๐—ก๐—ฆ ๐— ๐—œ๐—–๐—˜โ€. ๐—ก๐—ข ๐—ง๐—ฅ๐—”๐—ก๐—ฆ๐—ฃ๐—›๐—ข๐—•๐—œ๐—”. ๐—ก๐—ข ๐—ฉ๐—œ๐—ฉ๐—œ๐—ฆ๐—˜๐—–๐—ง๐—œ๐—ข๐—ก.Beauty Without Cruelty South Africa is clear:๐—”๐—ป๐—ถ๐—บ๐—ฎ๐—น๐˜€ ๐˜€๐—ต๐—ผ๐˜‚๐—น๐—ฑ ๐—ป๐—ผ๐˜ ๐—ฏ๐—ฒ ๐˜‚๐˜€๐—ฒ๐—ฑ ...
19/06/2026

๐—ก๐—ข โ€œ๐—ง๐—ฅ๐—”๐—ก๐—ฆ ๐— ๐—œ๐—–๐—˜โ€. ๐—ก๐—ข ๐—ง๐—ฅ๐—”๐—ก๐—ฆ๐—ฃ๐—›๐—ข๐—•๐—œ๐—”. ๐—ก๐—ข ๐—ฉ๐—œ๐—ฉ๐—œ๐—ฆ๐—˜๐—–๐—ง๐—œ๐—ข๐—ก.

Beauty Without Cruelty South Africa is clear:

๐—”๐—ป๐—ถ๐—บ๐—ฎ๐—น๐˜€ ๐˜€๐—ต๐—ผ๐˜‚๐—น๐—ฑ ๐—ป๐—ผ๐˜ ๐—ฏ๐—ฒ ๐˜‚๐˜€๐—ฒ๐—ฑ ๐—ถ๐—ป ๐—ฒ๐˜…๐—ฝ๐—ฒ๐—ฟ๐—ถ๐—บ๐—ฒ๐—ป๐˜๐˜€.

Not for cosmetics.
Not for medicine.
Not for politics.
Not for ideology.
Not for profit.
Not for any human excuse dressed up as โ€œprogressโ€.

But what we are seeing from Congresswoman Nancy Maceโ€™s so-called ๐—ง๐—ฅ๐—”๐—ก๐—ฆ ๐— ๐—œ๐—–๐—˜ ๐—”๐—ฐ๐˜ is not honest animal advocacy.

It is political theatre.

It is culture-war language wrapped around the suffering of animals.

And animals deserve better than being used as props in a campaign against transgender people.

๐—Ÿ๐—ฒ๐˜ ๐˜‚๐˜€ ๐—ฏ๐—ฒ ๐˜ƒ๐—ฒ๐—ฟ๐˜† ๐—ฐ๐—น๐—ฒ๐—ฎ๐—ฟ.

If the concern is that mice, rats, and other animals are being confined, injected, surgically altered, dosed, bred, stressed, harmed, and killed in laboratories, then we agree that this must end.

But the outrage cannot only appear when animal suffering can be used to attack a vulnerable human community.

That is not animal rights.

That is selective compassion.

And selective compassion is not compassion.

๐—ง๐—ต๐—ฒ ๐—ฟ๐—ฒ๐—ฎ๐—น ๐—ถ๐˜€๐˜€๐˜‚๐—ฒ ๐—ถ๐˜€ ๐—ป๐—ผ๐˜ โ€œ๐˜๐—ฟ๐—ฎ๐—ป๐˜€๐—ด๐—ฒ๐—ป๐—ฑ๐—ฒ๐—ฟ ๐—บ๐—ถ๐—ฐ๐—ฒโ€.

Many people commenting on the original post have already pointed out the confusion. Some asked whether the post was satire. Others asked whether the word being misunderstood was actually โ€œtransgenicโ€, a scientific term used when an organismโ€™s genes are altered.

Whatever the exact research being referenced, one thing remains true:

๐—ง๐—ต๐—ฒ ๐—บ๐—ถ๐—ฐ๐—ฒ ๐—ฎ๐—ฟ๐—ฒ ๐—ป๐—ผ๐˜ ๐˜๐—ต๐—ฒ ๐—ฝ๐˜‚๐—ป๐—ฐ๐—ต๐—น๐—ถ๐—ป๐—ฒ.

Their suffering is real.

Their confinement is real.

Their fear is real.

Their deaths are real.

And that reality exists across the entire vivisection industry, not only in research that politicians find useful for a headline.

๐—ช๐—ต๐—ฒ๐—ฟ๐—ฒ ๐—ถ๐˜€ ๐˜๐—ต๐—ฒ ๐—ผ๐˜‚๐˜๐—ฟ๐—ฎ๐—ด๐—ฒ ๐—ณ๐—ผ๐—ฟ ๐—ฎ๐—น๐—น ๐˜๐—ต๐—ฒ ๐—ฎ๐—ป๐—ถ๐—บ๐—ฎ๐—น๐˜€?

Where is the outrage for the hundreds of thousands of rodents used in laboratories?

Where is the outrage for rabbits with chemicals forced into their eyes?

Where is the outrage for dogs, primates, pigs, fish, birds, and countless other beings used in experiments?

Where is the outrage for animals bred simply to be harmed?

Where is the outrage for a system that still treats sentient beings as disposable research tools?

If Nancy Mace, Donald Trump, or any political leader truly wants to end taxpayer-funded cruelty, then they should not stop at one politically convenient category.

They should support a full move away from animal experimentation.

๐—ก๐—ผ๐˜ ๐—ท๐˜‚๐˜€๐˜ ๐˜๐—ต๐—ฒ ๐—ฒ๐˜…๐—ฝ๐—ฒ๐—ฟ๐—ถ๐—บ๐—ฒ๐—ป๐˜๐˜€ ๐˜๐—ต๐—ฒ๐˜† ๐—ฐ๐—ฎ๐—ป ๐˜‚๐˜€๐—ฒ ๐—ณ๐—ผ๐—ฟ ๐—ฎ ๐—ฐ๐˜‚๐—น๐˜๐˜‚๐—ฟ๐—ฒ ๐˜„๐—ฎ๐—ฟ.

All of them.

๐—•๐—ช๐—– ๐—ฐ๐—ฎ๐—น๐—น๐˜€ ๐—ณ๐—ผ๐—ฟ:

โ€ข A serious phase-out of animal experimentation

โ€ข Investment in human-relevant, non-animal research methods

โ€ข Transparency around the number of animals used in laboratories

โ€ข Full public accountability for taxpayer-funded animal research

โ€ข An end to painful and invasive experiments on sentient beings

โ€ข Ethical science that does not rely on cages, suffering, and death

โ€ข Animal advocacy that does not scapegoat transgender people

Because this is the truth:

๐—ช๐—ฒ ๐—ฑ๐—ผ ๐—ป๐—ผ๐˜ ๐—ป๐—ฒ๐—ฒ๐—ฑ ๐˜๐—ฟ๐—ฎ๐—ป๐˜€๐—ฝ๐—ต๐—ผ๐—ฏ๐—ถ๐—ฎ ๐˜๐—ผ ๐—ผ๐—ฝ๐—ฝ๐—ผ๐˜€๐—ฒ ๐˜ƒ๐—ถ๐˜ƒ๐—ถ๐˜€๐—ฒ๐—ฐ๐˜๐—ถ๐—ผ๐—ป.

๐—ช๐—ฒ ๐—ฑ๐—ผ ๐—ป๐—ผ๐˜ ๐—ป๐—ฒ๐—ฒ๐—ฑ ๐—ฝ๐—ผ๐—น๐—ถ๐˜๐—ถ๐—ฐ๐—ฎ๐—น ๐—ณ๐—ฒ๐—ฎ๐—ฟ๐—บ๐—ผ๐—ป๐—ด๐—ฒ๐—ฟ๐—ถ๐—ป๐—ด ๐˜๐—ผ ๐—ฑ๐—ฒ๐—ณ๐—ฒ๐—ป๐—ฑ ๐—ฎ๐—ป๐—ถ๐—บ๐—ฎ๐—น๐˜€.

๐—ช๐—ฒ ๐—ฑ๐—ผ ๐—ป๐—ผ๐˜ ๐—ป๐—ฒ๐—ฒ๐—ฑ ๐˜๐—ผ ๐—ฑ๐—ฒ๐—ต๐˜‚๐—บ๐—ฎ๐—ป๐—ถ๐˜€๐—ฒ ๐—ผ๐—ป๐—ฒ ๐—ด๐—ฟ๐—ผ๐˜‚๐—ฝ ๐˜๐—ผ ๐—ฝ๐—ฟ๐—ผ๐˜๐—ฒ๐—ฐ๐˜ ๐—ฎ๐—ป๐—ผ๐˜๐—ต๐—ฒ๐—ฟ ๐˜€๐—ฝ๐—ฒ๐—ฐ๐—ถ๐—ฒ๐˜€.

Justice is not a weapon.

Compassion is not a slogan.

And animals are not campaign material.

๐—œ๐—ณ ๐˜๐—ต๐—ฒ ๐—ด๐—ผ๐—ฎ๐—น ๐—ถ๐˜€ ๐˜๐—ผ ๐—ฒ๐—ป๐—ฑ ๐—ฐ๐—ฟ๐˜‚๐—ฒ๐—น๐˜๐˜†, ๐˜๐—ต๐—ฒ๐—ป ๐—ฒ๐—ป๐—ฑ ๐—ฐ๐—ฟ๐˜‚๐—ฒ๐—น๐˜๐˜†.

All of it.

Without bigotry.

Without confusion.

Without using animals as props.

Without leaving the rest of the vivisection industry untouched.

๐—•๐—ช๐—– ๐˜€๐˜๐—ฎ๐—ป๐—ฑ๐˜€ ๐—ฎ๐—ด๐—ฎ๐—ถ๐—ป๐˜€๐˜ ๐—ฎ๐—ป๐—ถ๐—บ๐—ฎ๐—น ๐˜๐—ฒ๐˜€๐˜๐—ถ๐—ป๐—ด.

๐—•๐—ช๐—– ๐˜€๐˜๐—ฎ๐—ป๐—ฑ๐˜€ ๐—ฎ๐—ด๐—ฎ๐—ถ๐—ป๐˜€๐˜ ๐˜ƒ๐—ถ๐˜ƒ๐—ถ๐˜€๐—ฒ๐—ฐ๐˜๐—ถ๐—ผ๐—ป.

๐—•๐—ช๐—– ๐˜€๐˜๐—ฎ๐—ป๐—ฑ๐˜€ ๐—ฎ๐—ด๐—ฎ๐—ถ๐—ป๐˜€๐˜ ๐˜๐—ต๐—ฒ ๐˜„๐—ฒ๐—ฎ๐—ฝ๐—ผ๐—ป๐—ถ๐˜€๐—ฎ๐˜๐—ถ๐—ผ๐—ป ๐—ผ๐—ณ ๐—ฎ๐—ป๐—ถ๐—บ๐—ฎ๐—น ๐˜€๐˜‚๐—ณ๐—ณ๐—ฒ๐—ฟ๐—ถ๐—ป๐—ด.

And we will continue to say what must be said:

The mice do not need political theatre.

They need freedom.

The animals do not need selective outrage.

They need protection.

And society does not need more scapegoating.

It needs moral clarity.

๐—ฆ๐—ต๐—ฎ๐—ฟ๐—ฒ ๐˜๐—ต๐—ถ๐˜€ ๐—ถ๐—ณ ๐˜†๐—ผ๐˜‚ ๐—ฏ๐—ฒ๐—น๐—ถ๐—ฒ๐˜ƒ๐—ฒ ๐—ฎ๐—ป๐—ถ๐—บ๐—ฎ๐—น ๐—ฟ๐—ถ๐—ด๐—ต๐˜๐˜€ ๐—บ๐˜‚๐˜€๐˜ ๐—ฏ๐—ฒ ๐—ฟ๐—ผ๐—ผ๐˜๐—ฒ๐—ฑ ๐—ถ๐—ป ๐˜๐—ฟ๐˜‚๐˜๐—ต, ๐—ป๐—ผ๐˜ ๐—ฏ๐—ถ๐—ด๐—ผ๐˜๐—ฟ๐˜†.

๐—” ๐—ฅ๐Ÿฎ ๐— ๐—œ๐—Ÿ๐—Ÿ๐—œ๐—ข๐—ก ๐—™๐—œ๐—ก๐—˜ ๐—œ๐—ฆ ๐—ก๐—ข๐—ง ๐—๐—จ๐—ฆ๐—ง๐—œ๐—–๐—˜ ๐—™๐—ข๐—ฅ ๐—ฅ๐—›๐—œ๐—ก๐—ข ๐—›๐—ข๐—ฅ๐—ก ๐—ง๐—ฅ๐—”๐—™๐—™๐—œ๐—–๐—ž๐—œ๐—ก๐—š๐—›๐—ผ๐˜„ ๐—บ๐—ฎ๐—ป๐˜† ๐—ฟ๐—ต๐—ถ๐—ป๐—ผ๐˜€ ๐—ฝ๐—ฎ๐—ถ๐—ฑ ๐˜๐—ต๐—ฒ ๐—ฝ๐—ฟ๐—ถ๐—ฐ๐—ฒ?Beauty Without Cruelty South A...
18/06/2026

๐—” ๐—ฅ๐Ÿฎ ๐— ๐—œ๐—Ÿ๐—Ÿ๐—œ๐—ข๐—ก ๐—™๐—œ๐—ก๐—˜ ๐—œ๐—ฆ ๐—ก๐—ข๐—ง ๐—๐—จ๐—ฆ๐—ง๐—œ๐—–๐—˜ ๐—™๐—ข๐—ฅ ๐—ฅ๐—›๐—œ๐—ก๐—ข ๐—›๐—ข๐—ฅ๐—ก ๐—ง๐—ฅ๐—”๐—™๐—™๐—œ๐—–๐—ž๐—œ๐—ก๐—š

๐—›๐—ผ๐˜„ ๐—บ๐—ฎ๐—ป๐˜† ๐—ฟ๐—ต๐—ถ๐—ป๐—ผ๐˜€ ๐—ฝ๐—ฎ๐—ถ๐—ฑ ๐˜๐—ต๐—ฒ ๐—ฝ๐—ฟ๐—ถ๐—ฐ๐—ฒ?

Beauty Without Cruelty South Africa believes the outcome of the Dawie Groenewald rhino horn trafficking case should disturb every South African who cares about justice, wildlife protection, and the future of our natural heritage.

South Africa waited sixteen years for justice in one of the countryโ€™s most significant rhino horn trafficking cases.

What it received was a fine.

Reports state that Dawie Groenewald entered into a plea agreement with the State and was sentenced to a R2 million fine or four yearsโ€™ imprisonment, with further suspended sentences and additional fines attached to other offences.

๐—•๐—ช๐—– ๐—ฎ๐˜€๐—ธ๐˜€ ๐—ฎ ๐—ป๐—ฒ๐—ฐ๐—ฒ๐˜€๐˜€๐—ฎ๐—ฟ๐˜† ๐—บ๐—ผ๐—ฟ๐—ฎ๐—น ๐—พ๐˜‚๐—ฒ๐˜€๐˜๐—ถ๐—ผ๐—ป:

Is this justice?

Or is this what happens when ecological crime is allowed to drag through the courts for so long that accountability becomes exhausted?

This case is not only about one man.

It is about the machinery of wildlife crime in South Africa.

It is about permits, paperwork, laundering, networks, transport routes, hunting industry loopholes, financial systems, and the ability of powerful people to turn living beings into products.

When a rhino is reduced to horn, the animal disappears from the conversation.

The blood disappears.

The mother disappears.

The calf disappears.

The ranger risking his life disappears.

The ecosystem disappears.

All that remains is weight, price, shipment, and profit.

๐—ง๐—ต๐—ฎ๐˜ ๐—ถ๐˜€ ๐˜๐—ต๐—ฒ ๐—บ๐—ผ๐—ฟ๐—ฎ๐—น ๐˜€๐—ถ๐—ฐ๐—ธ๐—ป๐—ฒ๐˜€๐˜€ ๐—ฎ๐˜ ๐˜๐—ต๐—ฒ ๐—ฐ๐—ฒ๐—ป๐˜๐—ฟ๐—ฒ ๐—ผ๐—ณ ๐˜๐—ต๐—ถ๐˜€ ๐˜๐—ฟ๐—ฎ๐—ฑ๐—ฒ.

๐—ฆ๐—œ๐—ซ๐—ง๐—˜๐—˜๐—ก ๐—ฌ๐—˜๐—”๐—ฅ๐—ฆ ๐—œ๐—ฆ ๐—”๐—Ÿ๐—ฆ๐—ข ๐—” ๐—ฉ๐—˜๐—ฅ๐——๐—œ๐—–๐—ง

BWC believes the sentence matters.

But the delay matters too.

A case of this scale should never take sixteen years to reach this point.

Justice delayed is not neutral.

It weakens the State.

It exhausts investigators.

It erodes public trust.

It allows witnesses to disappear, die, emigrate, or become unavailable.

It teaches organised wildlife criminals that time itself can become a defence strategy.

If South Africa cannot prosecute major environmental crime efficiently, then our protected species are not truly protected.

They are simply waiting in line behind bureaucracy.

๐—ง๐—›๐—˜ ๐—ฃ๐—ฅ๐—ข๐—•๐—Ÿ๐—˜๐—  ๐—ช๐—œ๐—ง๐—› ๐—” ๐—™๐—œ๐—ก๐—˜

A R2 million fine may sound large to an ordinary person.

But in the world of wildlife trafficking, BWC is deeply concerned that it risks sounding like a business expense.

Rhino horn trafficking is driven by international demand and organised criminal networks.

When penalties do not match the scale, sophistication, duration, and harm of the crime, they fail to deter.

They fail to educate.

They fail to honour the damage done.

๐—•๐—ช๐—– ๐—ฏ๐—ฒ๐—น๐—ถ๐—ฒ๐˜ƒ๐—ฒ๐˜€ ๐˜๐—ต๐—ฒ ๐—น๐—ฎ๐˜„ ๐—บ๐˜‚๐˜€๐˜ ๐˜€๐—ฒ๐—ป๐—ฑ ๐—ฎ ๐—ฐ๐—น๐—ฒ๐—ฎ๐—ฟ ๐—บ๐—ฒ๐˜€๐˜€๐—ฎ๐—ด๐—ฒ:

Organised wildlife crime is not a clever business model with occasional legal inconvenience.

It is an attack on biodiversity.

It is an attack on national heritage.

It is an attack on rural safety.

It is an attack on the rule of law.

It is an attack on future generations.

๐—•๐—ช๐—– ๐—ก๐—”๐— ๐—˜๐—ฆ ๐—ง๐—›๐—˜ ๐—ฅ๐—˜๐—”๐—Ÿ ๐—ฉ๐—œ๐—–๐—ง๐—œ๐— ๐—ฆ

The victims are not abstract.

They are the rhinos who were commodified in life and death.

They are the calves left behind when mothers were killed.

They are the rangers who patrol dangerous terrain while criminal networks profit in the shadows.

They are the investigators and prosecutors who spend years building cases that can be weakened by delay.

They are the communities whose natural heritage is stolen and sold into illegal markets.

They are the future generations who may inherit stories of animals we failed to defend while they were still here.

BWC reminds the public:

A rhino is not a horn-bearing object.

A rhino is an ancient being.

A living survivor of deep time.

Long before our courts, borders, currencies, markets and political systems, rhinos walked this earth.

For humans to reduce them to contraband is a violence against life itself.

๐—ง๐—›๐—˜ ๐—ฅ๐—›๐—œ๐—ก๐—ข ๐—–๐—ฅ๐—œ๐—ฆ๐—œ๐—ฆ ๐—œ๐—ฆ ๐—ก๐—ข๐—ง ๐—ข๐—ฉ๐—˜๐—ฅ

Government figures show that South Africa recorded 352 rhinos poached in 2025.

While this was a decline from 2024, Kruger National Park saw a sharp increase, with 175 rhinos poached in 2025 compared to 88 in 2024.

This means the crisis is not solved.

It is moving.

Syndicates adapt.

They shift geography.

They exploit weak points.

They study enforcement patterns.

They follow opportunity.

That is why BWC believes the response must be intelligence-led, financially sophisticated, and uncompromising toward higher-level actors.

Arresting only the lowest-level players while major networks survive is not justice.

It is maintenance.

South Africa does not need symbolic enforcement.

South Africa needs structural enforcement.

๐—•๐—ช๐—–โ€™๐—ฆ ๐—ฃ๐—ข๐—ฆ๐—œ๐—ง๐—œ๐—ข๐—ก: ๐—ช๐—œ๐—Ÿ๐——๐—Ÿ๐—œ๐—™๐—˜ ๐—–๐—ฅ๐—œ๐— ๐—˜ ๐— ๐—จ๐—ฆ๐—ง ๐—•๐—˜ ๐—ง๐—ฅ๐—˜๐—”๐—ง๐—˜๐—— ๐—”๐—ฆ ๐—ข๐—ฅ๐—š๐—”๐—ก๐—œ๐—ฆ๐—˜๐—— ๐—–๐—ฅ๐—œ๐— ๐—˜

BWC calls for this case to become a national turning point.

Not because it proves the system worked perfectly.

But because it exposes how much must still change.

๐—•๐—ช๐—– ๐—ฐ๐—ฎ๐—น๐—น๐˜€ ๐—ณ๐—ผ๐—ฟ:

1. ๐—™๐˜‚๐—น๐—น ๐—ฝ๐˜‚๐—ฏ๐—น๐—ถ๐—ฐ ๐˜๐—ฟ๐—ฎ๐—ป๐˜€๐—ฝ๐—ฎ๐—ฟ๐—ฒ๐—ป๐—ฐ๐˜† ๐—ผ๐—ป ๐˜๐—ต๐—ฒ ๐—ฝ๐—น๐—ฒ๐—ฎ ๐—ฎ๐—ด๐—ฟ๐—ฒ๐—ฒ๐—บ๐—ฒ๐—ป๐˜
The public deserves to understand why this outcome was accepted, what evidence challenges existed, and how the State assessed the public interest.

2. ๐—ฆ๐˜๐—ฟ๐—ผ๐—ป๐—ด๐—ฒ๐—ฟ ๐˜€๐—ฒ๐—ป๐˜๐—ฒ๐—ป๐—ฐ๐—ถ๐—ป๐—ด ๐—ณ๐—ผ๐—ฟ ๐—ผ๐—ฟ๐—ด๐—ฎ๐—ป๐—ถ๐˜€๐—ฒ๐—ฑ ๐˜„๐—ถ๐—น๐—ฑ๐—น๐—ถ๐—ณ๐—ฒ ๐—ฐ๐—ฟ๐—ถ๐—บ๐—ฒ
Wildlife trafficking must not be treated as a minor conservation offence when racketeering, laundering and transnational trade are involved.

3. ๐—ฆ๐—ฝ๐—ฒ๐—ฐ๐—ถ๐—ฎ๐—น๐—ถ๐˜€๐—ฒ๐—ฑ ๐—ฒ๐—ป๐˜ƒ๐—ถ๐—ฟ๐—ผ๐—ป๐—บ๐—ฒ๐—ป๐˜๐—ฎ๐—น ๐—ฐ๐—ผ๐˜‚๐—ฟ๐˜๐˜€ ๐—ผ๐—ฟ ๐—ฑ๐—ฒ๐—ฑ๐—ถ๐—ฐ๐—ฎ๐˜๐—ฒ๐—ฑ ๐—ฐ๐—ผ๐˜‚๐—ฟ๐˜ ๐—ฟ๐—ผ๐—น๐—น๐˜€
Sixteen-year wildlife crime cases should never become normal.

4. ๐—”๐˜€๐˜€๐—ฒ๐˜ ๐—ณ๐—ผ๐—ฟ๐—ณ๐—ฒ๐—ถ๐˜๐˜‚๐—ฟ๐—ฒ ๐—ฎ๐—ป๐—ฑ ๐—ณ๐—ถ๐—ป๐—ฎ๐—ป๐—ฐ๐—ถ๐—ฎ๐—น ๐—ฑ๐—ถ๐˜€๐—ฟ๐˜‚๐—ฝ๐˜๐—ถ๐—ผ๐—ป
The money trail must become as important as the horn trail.

5. ๐—ก๐—ผ ๐˜€๐—ฝ๐—ฒ๐—ฐ๐—ถ๐—ฎ๐—น ๐˜๐—ฟ๐—ฒ๐—ฎ๐˜๐—บ๐—ฒ๐—ป๐˜ ๐—ณ๐—ผ๐—ฟ ๐—ฒ๐—น๐—ถ๐˜๐—ฒ ๐˜„๐—ถ๐—น๐—ฑ๐—น๐—ถ๐—ณ๐—ฒ ๐—ถ๐—ป๐—ฑ๐˜‚๐˜€๐˜๐—ฟ๐˜† ๐—ฎ๐—ฐ๐˜๐—ผ๐—ฟ๐˜€
The law must apply equally to poachers on foot, middlemen, permit manipulators, professional hunters, landowners, traders, exporters, financiers and corporate structures.

6. ๐—ฃ๐˜‚๐—ฏ๐—น๐—ถ๐—ฐ ๐—ฟ๐—ฒ๐—ฝ๐—ผ๐—ฟ๐˜๐—ถ๐—ป๐—ด ๐—ผ๐—ป ๐—บ๐—ฎ๐—ท๐—ผ๐—ฟ ๐˜„๐—ถ๐—น๐—ฑ๐—น๐—ถ๐—ณ๐—ฒ ๐—ฐ๐—ฟ๐—ถ๐—บ๐—ฒ ๐—ฐ๐—ฎ๐˜€๐—ฒ๐˜€
South Africans deserve regular updates on charges, delays, convictions, plea agreements, sentences and asset forfeiture outcomes.

๐—ช๐—›๐—”๐—ง ๐—ง๐—›๐—˜ ๐—ฃ๐—จ๐—•๐—Ÿ๐—œ๐—– ๐—–๐—”๐—ก ๐——๐—ข ๐—ก๐—ข๐—ช

Do not let this case disappear into yesterdayโ€™s news.

Share this post.

Ask questions.

Demand answers.

Challenge the idea that wild animals exist as economic units.

Support credible anti-poaching, investigative journalism, conservation and animal protection work.

Report suspicious wildlife activity.

Keep pressure on the authorities.

When the public is silent, syndicates relax.

When the public speaks, institutions remember that they are being watched.

๐—ง๐—›๐—œ๐—ฆ ๐—œ๐—ฆ ๐—•๐—œ๐—š๐—š๐—˜๐—ฅ ๐—ง๐—›๐—”๐—ก ๐——๐—”๐—ช๐—œ๐—˜ ๐—š๐—ฅ๐—ข๐—˜๐—ก๐—˜๐—ช๐—”๐—Ÿ๐——

For BWC, this case carries a warning far beyond one sentence.

South Africa stands at a crossroads.

We can become a country where wildlife crime is investigated for years and then negotiated down into fines.

Or we can become a country that treats biodiversity as sacred public trust.

Our rhinos do not belong to traffickers.

They do not belong to private greed.

They do not belong to illegal markets.

They do not belong to those who see life only through extraction.

They belong to the living earth.

They belong to future generations.

They belong to a moral order that says some things should never be for sale.

๐—” ๐—ฅ๐Ÿฎ ๐— ๐—œ๐—Ÿ๐—Ÿ๐—œ๐—ข๐—ก ๐—™๐—œ๐—ก๐—˜ ๐— ๐—”๐—ฌ ๐—–๐—Ÿ๐—ข๐—ฆ๐—˜ ๐—” ๐—Ÿ๐—˜๐—š๐—”๐—Ÿ ๐—–๐—›๐—”๐—ฃ๐—ง๐—˜๐—ฅ.

๐—œ๐—ง ๐— ๐—จ๐—ฆ๐—ง ๐—ก๐—ข๐—ง ๐—–๐—Ÿ๐—ข๐—ฆ๐—˜ ๐—ง๐—›๐—˜ ๐—ฃ๐—จ๐—•๐—Ÿ๐—œ๐—– ๐——๐—˜๐— ๐—”๐—ก๐—— ๐—™๐—ข๐—ฅ ๐—๐—จ๐—ฆ๐—ง๐—œ๐—–๐—˜.

If this post reaches you, do not scroll past.

The rhinos cannot speak.

So we must.

๐—–๐—ข๐— ๐— ๐—˜๐—ก๐—ง: ๐—๐—จ๐—ฆ๐—ง๐—œ๐—–๐—˜ ๐—™๐—ข๐—ฅ ๐—ฅ๐—›๐—œ๐—ก๐—ข๐—ฆ

๐—ฆ๐—›๐—”๐—ฅ๐—˜ ๐˜๐—ต๐—ถ๐˜€ ๐˜‚๐—ป๐˜๐—ถ๐—น ๐—ฒ๐˜ƒ๐—ฒ๐—ฟ๐˜†๐—ผ๐—ป๐—ฒ ๐—ธ๐—ป๐—ผ๐˜„๐˜€.

Source: Public reporting by Julian Rademeyer, News24 / The Citizen, and official South African rhino poaching statistics.









18/06/2026

๐—ฃ๐—Ÿ๐—˜๐—”๐—ฆ๐—˜ ๐—ฆ๐—›๐—”๐—ฅ๐—˜ ๐—ง๐—›๐—œ๐—ฆ.

We are asking for ๐Ÿญ๐Ÿฌ๐Ÿฌ ๐˜€๐—ต๐—ฎ๐—ฟ๐—ฒ๐˜€.

Not likes.
Not silence.
๐—ฆ๐—ต๐—ฎ๐—ฟ๐—ฒ๐˜€.

If 100 people share this post, thousands more South Africans will see what is hidden behind supermarket shelves, clean packaging, and comforting words like โ€œqualityโ€ and โ€œcare.โ€

๐—š๐—”๐—ฆ๐—ฆ๐—˜๐—— ๐—•๐—ฌ ๐— ๐—ข๐—Ÿ๐—”๐—ฅ๐—˜.
๐—ฆ๐—ข๐—Ÿ๐—— ๐—•๐—ฌ ๐—ช๐—ข๐—ข๐—Ÿ๐—ช๐—ข๐—ฅ๐—ง๐—›๐—ฆ?

G.A.R.D. | Gauteng Animal Rights Defenders is calling for transparency, accountability, and an urgent review of COโ‚‚ stunning in pig slaughter.

Beauty Without Cruelty South Africa supports this call.

Molare has been identified in relation to the use of high-concentration COโ‚‚ stunning in pig slaughter. Woolworths has also been publicly linked to Molare as a pork supplier.

That means consumers deserve answers.

Not marketing.
Not silence.
Answers.

G.A.R.D. founder Brian Graham says it plainly:

โ€œ๐—ฌ๐—ฒ๐—ฎ๐—ต, ๐—ถ๐˜โ€™๐˜€ ๐˜‚๐—ป๐˜๐—ต๐—ถ๐—ป๐—ธ๐—ฎ๐—ฏ๐—น๐—ฒ ๐˜๐—ต๐—ฎ๐˜ ๐—ถ๐—ป ๐Ÿฎ๐Ÿฌ๐Ÿฎ๐Ÿฒ, ๐˜๐—ต๐—ฒ๐—ฟ๐—ฒ ๐—ฎ๐—ฟ๐—ฒ ๐—ฎ๐—ฏ๐—ฎ๐˜๐˜๐—ผ๐—ถ๐—ฟ๐˜€ ๐˜‚๐˜€๐—ถ๐—ป๐—ด ๐—–๐—ขโ‚‚ ๐—ด๐—ฎ๐˜€, ๐—ต๐—ถ๐—ด๐—ต ๐—ฐ๐—ผ๐—ป๐—ฐ๐—ฒ๐—ป๐˜๐—ฟ๐—ฎ๐˜๐—ถ๐—ผ๐—ป ๐—ผ๐—ณ ๐—–๐—ขโ‚‚ ๐—ด๐—ฎ๐˜€, ๐˜๐—ผ ๐˜€๐˜๐˜‚๐—ป ๐—ฎ๐—ป๐—ถ๐—บ๐—ฎ๐—น๐˜€, ๐˜€๐—ฒ๐—ป๐˜๐—ถ๐—ฒ๐—ป๐˜ ๐—ฏ๐—ฒ๐—ถ๐—ป๐—ด๐˜€.โ€

Pigs are not pork before they are killed.

They are sentient beings.
They breathe.
They feel fear.
They fight for air.
They want to live.

Brian continues:

โ€œ๐—ง๐—ต๐—ฒ๐˜† ๐˜๐—ต๐—ฒ๐—ป ๐—ด๐—ฒ๐˜ ๐˜€๐˜๐—ฟ๐˜‚๐—ป๐—ด ๐˜‚๐—ฝ๐˜€๐—ถ๐—ฑ๐—ฒ ๐—ฑ๐—ผ๐˜„๐—ป ๐—ฎ๐—ป๐—ฑ ๐—ต๐—ฎ๐˜ƒ๐—ฒ ๐˜๐—ต๐—ฒ๐—ถ๐—ฟ ๐˜๐—ต๐—ฟ๐—ผ๐—ฎ๐˜๐˜€ ๐˜€๐—น๐—ถ๐˜.โ€

This is what the public is almost never shown. COโ‚‚ stunning is often described in technical, clinical language. But animal advocates continue to raise serious welfare concerns about the panic, breathlessness, distress, and suffering pigs may experience before losing consciousness.

Brianโ€™s words cut through the language:

โ€œ๐—œ๐˜ ๐—ถ๐˜€ ๐˜‚๐—ป๐—ฏ๐—ฒ๐—น๐—ถ๐—ฒ๐˜ƒ๐—ฎ๐—ฏ๐—น๐—ฒ, ๐˜‚๐—ป๐˜๐—ต๐—ถ๐—ป๐—ธ๐—ฎ๐—ฏ๐—น๐—ฒ.โ€

This is not just a supply chain issue.

It is a public conscience issue.

Brian says:

โ€œ๐˜„๐—ต๐—ฒ๐—ป ๐˜๐—ต๐—ฒ ๐˜„๐—ผ๐—ฟ๐—น๐—ฑ ๐˜€๐—ฎ๐—ถ๐—ฑ, ๐—ฝ๐—น๐—ฒ๐—ฎ๐˜€๐—ฒ ๐—š๐—ผ๐—ฑ, ๐—น๐—ฒ๐˜ ๐˜๐—ต๐—ถ๐˜€ ๐—ป๐—ฒ๐˜ƒ๐—ฒ๐—ฟ ๐—ต๐—ฎ๐—ฝ๐—ฝ๐—ฒ๐—ป ๐—ฎ๐—ด๐—ฎ๐—ถ๐—ป. ๐—œ๐˜ ๐—ถ๐˜€ ๐—ต๐—ฎ๐—ฝ๐—ฝ๐—ฒ๐—ป๐—ถ๐—ป๐—ด ๐—ผ๐—ป ๐—ฎ ๐—ฑ๐—ฎ๐—ถ๐—น๐˜† ๐—ฏ๐—ฎ๐˜€๐—ถ๐˜€ ๐—ฎ๐˜ ๐— ๐—ผ๐—น๐—ฎ๐—ฟ๐—ฒ.โ€

Consumers deserve to know:

๐—›๐—ผ๐˜„ ๐—ฎ๐—ฟ๐—ฒ ๐—ฝ๐—ถ๐—ด๐˜€ ๐˜€๐˜๐˜‚๐—ป๐—ป๐—ฒ๐—ฑ ๐—ฏ๐—ฒ๐—ณ๐—ผ๐—ฟ๐—ฒ ๐˜€๐—น๐—ฎ๐˜‚๐—ด๐—ต๐˜๐—ฒ๐—ฟ?
๐—ช๐—ต๐—ถ๐—ฐ๐—ต ๐˜€๐˜‚๐—ฝ๐—ฝ๐—น๐—ถ๐—ฒ๐—ฟ๐˜€ ๐—ฎ๐—ฟ๐—ฒ ๐—ฏ๐—ฒ๐—ถ๐—ป๐—ด ๐˜‚๐˜€๐—ฒ๐—ฑ?
๐—ช๐—ต๐—ฎ๐˜ ๐˜„๐—ฒ๐—น๐—ณ๐—ฎ๐—ฟ๐—ฒ ๐˜€๐˜๐—ฎ๐—ป๐—ฑ๐—ฎ๐—ฟ๐—ฑ๐˜€ ๐—ฎ๐—ฟ๐—ฒ ๐—ฏ๐—ฒ๐—ถ๐—ป๐—ด ๐—ฎ๐—ฝ๐—ฝ๐—น๐—ถ๐—ฒ๐—ฑ?
๐—ช๐—ถ๐—น๐—น ๐—ช๐—ผ๐—ผ๐—น๐˜„๐—ผ๐—ฟ๐˜๐—ต๐˜€ ๐—ฐ๐—ผ๐—บ๐—บ๐—ถ๐˜ ๐˜๐—ผ ๐—ฎ ๐—ณ๐˜‚๐—น๐—น ๐—ฟ๐—ฒ๐˜ƒ๐—ถ๐—ฒ๐˜„ ๐—ผ๐—ณ ๐—–๐—ขโ‚‚ ๐˜€๐˜๐˜‚๐—ป๐—ป๐—ถ๐—ป๐—ด?

Brian describes the moral weight of what G.A.R.D. is witnessing:

โ€œ๐—œ๐˜ ๐—ถ๐˜€ ๐—ฎ ๐—›๐—ผ๐—น๐—ผ๐—ฐ๐—ฎ๐˜‚๐˜€๐˜, ๐—ฎ ๐—›๐—ผ๐—น๐—ผ๐—ฐ๐—ฎ๐˜‚๐˜€๐˜ ๐—ผ๐—ป ๐—ฎ ๐—ฑ๐—ฎ๐—ถ๐—น๐˜† ๐—ฏ๐—ฎ๐˜€๐—ถ๐˜€.โ€

And then he reminds us of the truth at the centre of this campaign:

โ€œ๐—”๐—ป๐—ฑ ๐˜๐—ต๐—ฒ๐˜€๐—ฒ ๐—ฎ๐—ฟ๐—ฒ ๐˜€๐—ฒ๐—ป๐˜๐—ถ๐—ฒ๐—ป๐˜ ๐—ฏ๐—ฒ๐—ถ๐—ป๐—ด๐˜€.โ€

Woolworths has built a public image around care, quality, ethics, and better choices.

We are asking them to match that image with transparency and action.

Brian adds:

โ€œ๐—ง๐—ต๐—ฒ๐—ถ๐—ฟ ๐—ณ๐—น๐—ฒ๐˜€๐—ต ๐—ถ๐˜€ ๐—ฏ๐—ฒ๐—ถ๐—ป๐—ด ๐—ฏ๐—ผ๐˜‚๐—ด๐—ต๐˜ ๐—ฏ๐˜† ๐—ช๐—ผ๐—ผ๐—น๐˜„๐—ผ๐—ฟ๐˜๐—ต๐˜€ ๐˜๐—ผ ๐˜€๐—ฒ๐—น๐—น ๐˜๐—ผ ๐˜๐—ต๐—ฒ ๐˜‚๐—ป๐˜€๐˜‚๐˜€๐—ฝ๐—ฒ๐—ฐ๐˜๐—ถ๐—ป๐—ด ๐—ฝ๐˜‚๐—ฏ๐—น๐—ถ๐—ฐ.โ€

This is why G.A.R.D. stands outside Molare.

This is why the vigils matter.

This is why the film matters.

This is why the public must know.

Brian says:

โ€œ๐—ช๐—ฒ ๐˜€๐˜๐—ฎ๐—ป๐—ฑ ๐—ณ๐—ผ๐—ฟ ๐˜๐—ต๐—ฒ ๐—ฝ๐—ถ๐—ด๐˜€, ๐˜„๐—ฒ ๐—ฎ๐—ฟ๐—ฒ ๐˜๐—ต๐—ฒ๐—ถ๐—ฟ ๐˜ƒ๐—ผ๐—ถ๐—ฐ๐—ฒ.โ€

And finally:

โ€œ๐—ช๐—ฒ ๐—ฎ๐—ฟ๐—ฒ ๐˜๐—ฒ๐—น๐—น๐—ถ๐—ป๐—ด ๐˜๐—ต๐—ฒ ๐˜„๐—ผ๐—ฟ๐—น๐—ฑ ๐—ฎ๐—ฏ๐—ผ๐˜‚๐˜ ๐˜„๐—ต๐—ฎ๐˜ ๐—ช๐—ผ๐—ผ๐—น๐˜„๐—ผ๐—ฟ๐˜๐—ต๐˜€ ๐—ฎ๐—ป๐—ฑ ๐— ๐—ผ๐—น๐—ฎ๐—ฟ๐—ฒ ๐—ฎ๐—ฟ๐—ฒ ๐—ฑ๐—ผ๐—ถ๐—ป๐—ด.โ€

Now we need the public to help.
Activism is no longer only on the pavement.
Activism is online.
Activism is in every share, every comment, every tag, every uncomfortable question.

๐—ฃ๐—น๐—ฒ๐—ฎ๐˜€๐—ฒ ๐—ฑ๐—ผ ๐˜๐—ต๐—ฟ๐—ฒ๐—ฒ ๐˜๐—ต๐—ถ๐—ป๐—ด๐˜€:

๐Ÿญ. ๐—ฆ๐—ต๐—ฎ๐—ฟ๐—ฒ ๐˜๐—ต๐—ถ๐˜€ ๐—ฝ๐—ผ๐˜€๐˜.
๐Ÿฎ. ๐—Ÿ๐—ฒ๐—ฎ๐˜ƒ๐—ฒ ๐—ฎ ๐—ฐ๐—ผ๐—บ๐—บ๐—ฒ๐—ป๐˜.
๐Ÿฏ. ๐—ง๐—ฎ๐—ด ๐˜€๐—ผ๐—บ๐—ฒ๐—ผ๐—ป๐—ฒ ๐˜„๐—ต๐—ผ ๐˜€๐—ต๐—ผ๐˜‚๐—น๐—ฑ ๐—ธ๐—ป๐—ผ๐˜„.

If you shop at Woolworths, ask them for transparency.

If you care about animals, share this.

If you believe consumers deserve the truth, share this.

If you believe no sentient being should face a gas chamber, share this.

Letโ€™s reach 100 shares.

๐—™๐—ผ๐—ฟ ๐˜๐—ต๐—ฒ ๐—ฝ๐—ถ๐—ด๐˜€.

๐—Ÿ๐—ฒ๐—ด๐—ฎ๐—น ๐—ป๐—ผ๐˜๐—ฒ:

This post is shared as part of a public awareness and animal welfare advocacy campaign. The statements made are based on information available to G.A.R.D. and Beauty Without Cruelty
South Africa at the time of publication, including public campaign material and supplier-related concerns raised with relevant parties.

Direct statements attributed to Brian Graham reflect his personal activist testimony and opinion as founder of G.A.R.D.

We invite Woolworths, Molare, and any other relevant stakeholders to respond transparently, correct any factual inaccuracies if they believe any exist, and engage constructively on the animal welfare concerns raised.

Our intention is not to mislead or defame, but to promote transparency, accountability, consumer awareness, and an urgent review of COโ‚‚ stunning in pig slaughter.











17/06/2026

๐—ฆ๐—ข๐—จ๐—ง๐—› ๐—”๐—™๐—ฅ๐—œ๐—–๐—”โ€™๐—ฆ ๐—ช๐—œ๐—Ÿ๐——๐—Ÿ๐—œ๐—™๐—˜ ๐— ๐—จ๐—ฆ๐—ง ๐—ก๐—ข๐—ง ๐—•๐—˜ ๐—›๐—”๐—ก๐——๐—˜๐—— ๐—ง๐—ข ๐—›๐—จ๐—ก๐—ง๐—œ๐—ก๐—š ๐—”๐—ก๐—— โ€œ๐—ฆ๐—จ๐—ฆ๐—ง๐—”๐—œ๐—ก๐—”๐—•๐—Ÿ๐—˜ ๐—จ๐—ฆ๐—˜โ€ ๐—œ๐—ก๐—ง๐—˜๐—ฅ๐—˜๐—ฆ๐—ง๐—ฆ

Beauty Without Cruelty South Africa notes with deep concern the proposed Cabinet reshuffle in which DA leader Mayor Geordin Hill-Lewis has asked President Cyril Ramaphosa to move Willie Aucamp from the environment portfolio to agriculture, replacing John Steenhuisen.

This is not merely a political reshuffle.

It is a defining moment for animal protection, wildlife governance, rural policy and the future of South Africaโ€™s relationship with animals.

BWCโ€™s position is clear: South Africaโ€™s wildlife, farmed animals and rural policy must not be shaped by hunting, game breeding, captive wildlife, trophy trade or so-called โ€œsustainable useโ€ interests.

Animals are not commodities.

They are not props.

They are not trophies.

They are not exports.

They are not breeding stock.

They are not economic units.

They are sentient beings with intrinsic value.

๐—ช๐—›๐—ฌ ๐—ง๐—›๐—œ๐—ฆ ๐— ๐—”๐—ง๐—ง๐—˜๐—ฅ๐—ฆ

The agriculture portfolio is not only about crops, trade and farming economics.

It also carries enormous influence over animal health, biosecurity, disease control, rural land use, livestock systems, farming policy and market access.

In South Africa, the lines between agriculture, game ranching, wildlife breeding, hunting, captive animal industries and rural development are often dangerously blurred.

That is why this proposed appointment matters.

If animal and rural policy are pulled further toward commercial exploitation rather than ethical stewardship, animals will continue to be treated as resources to be used, bred, traded, hunted, consumed or managed for profit.

BWC rejects this.

๐—ช๐—›๐—ฌ ๐—ช๐—œ๐—Ÿ๐—Ÿ๐—œ๐—˜ ๐—”๐—จ๐—–๐—”๐— ๐—ฃ ๐—ฅ๐—˜๐—ค๐—จ๐—œ๐—ฅ๐—˜๐—ฆ ๐—ฆ๐—˜๐—ฅ๐—œ๐—ข๐—จ๐—ฆ ๐—ฃ๐—จ๐—•๐—Ÿ๐—œ๐—– ๐—ฆ๐—–๐—ฅ๐—จ๐—ง๐—œ๐—ก๐—ฌ

Willie Aucamp is the central concern because this is not simply a move from one Cabinet office to another.

It would place a politician already publicly associated with โ€œsustainable useโ€ debates, and already criticised by animal protection and conservation voices for perceived closeness to hunting, wildlife-ranching and game-breeding interests, into a portfolio with enormous influence over animal health, biosecurity, rural land use, livestock systems, disease control, farming policy and market access.

This concern did not appear from nowhere.

In 2025, The Wildlife Animal Protection Forum South Africa raised formal concerns about Aucampโ€™s proposed appointment to the environment portfolio, including concerns around his attendance at the Annual General Meeting of the Sustainable Use Coalition of South Africa.

Publicly available material relating to Aucamp Farming describes it as a family business with breeding, hunting and tourism divisions.

This does not mean BWC is alleging criminal conduct or unlawful conduct by Aucamp.

It means the public has every right to demand transparency, accountability and safeguards where a public officialโ€™s policy responsibilities may intersect with industries that profit from hunting, breeding, trading or otherwise using animals commercially.

In animal protection, a perceived conflict of interest is already serious enough to require public clarity.

When the future of captive lions, trophy hunting, game breeding and wildlife trade may be affected, silence is not acceptable.

๐—” ๐—ฆ๐—ง๐—˜๐—ฃ ๐—•๐—”๐—–๐—ž๐—ช๐—”๐—ฅ๐—— ๐—™๐—ฅ๐—ข๐—  ๐—ฃ๐—ฅ๐—ข๐—š๐—ฅ๐—˜๐—ฆ๐—ฆ

South Africa has already faced international criticism for the captive lion industry, lion-bone trade, canned hunting, intensive wildlife breeding and other practices that reduce wild animals to products.

The captive lion industry has long been condemned by animal protection organisations because lions are bred into systems that may include cub petting, walking-with-lions tourism, trophy hunting and trade in bones and body parts.

Progress toward ending these industries must not be weakened, delayed or reversed.

The NSPCA - National Council of SPCAs has welcomed parliamentary progress toward prohibiting new captive lion breeding facilities, but has also warned that the work is not complete. Existing infrastructure and industry opposition remain real concerns.

BWC therefore believes that any proposed ministerial movement affecting agriculture, environment, rural policy or animal governance must be assessed through the lens of animal protection, not only through political convenience or economic interest.

๐—ฆ๐—จ๐—ฆ๐—ง๐—”๐—œ๐—ก๐—”๐—•๐—Ÿ๐—˜ ๐—จ๐—ฆ๐—˜ ๐——๐—ข๐—˜๐—ฆ ๐—ก๐—ข๐—ง ๐—”๐—จ๐—ง๐—ข๐— ๐—”๐—ง๐—œ๐—–๐—”๐—Ÿ๐—Ÿ๐—ฌ ๐— ๐—˜๐—”๐—ก ๐—˜๐—ง๐—›๐—œ๐—–๐—”๐—Ÿ ๐—จ๐—ฆ๐—˜

The phrase โ€œsustainable useโ€ is often presented as moderate, scientific and practical.

But in animal protection spaces, we have seen too often how this language can soften the reality of exploitation.

A system may be financially sustainable while still being morally unacceptable.

Captive breeding, canned hunting, trophy hunting, animal trade and exploitative farming practices can all be defended using economic language.

That does not make them just.

For BWC, the question is not only whether an industry can continue.

The question is whether it should continue.

Any policy that normalises the breeding, confinement, killing, trading or commodification of sentient beings must be challenged.

๐—”๐—š๐—ฅ๐—œ๐—–๐—จ๐—Ÿ๐—ง๐—จ๐—ฅ๐—˜ ๐— ๐—จ๐—ฆ๐—ง ๐—ก๐—ข๐—ง ๐—•๐—˜๐—–๐—ข๐— ๐—˜ ๐—” ๐—•๐—”๐—–๐—ž ๐——๐—ข๐—ข๐—ฅ ๐—™๐—ข๐—ฅ ๐—ช๐—œ๐—Ÿ๐——๐—Ÿ๐—œ๐—™๐—˜ ๐—˜๐—ซ๐—ฃ๐—Ÿ๐—ข๐—œ๐—ง๐—”๐—ง๐—œ๐—ข๐—ก

Moving Aucamp from environment to agriculture does not remove the concern.

It may deepen it.

Agriculture is a powerful portfolio. It influences how animals are classified, managed, moved, monitored and economically valued.

It affects disease responses, rural regulation, farming systems and the industries that profit from animals.

If wildlife-use interests gain more influence over agriculture, the result could be a broader policy environment where farmed animals and wild animals are both further reduced to economic instruments.

This is precisely the direction South Africa must resist.

We need leadership rooted in compassion, science, transparency, public accountability and ethical coexistence.

Not leadership that gives more power to those who benefit from the suffering, confinement or killing of animals.

๐—–๐—”๐—ฃ๐—˜ ๐—ง๐—ข๐—ช๐—ก ๐—–๐—”๐—ก๐—ก๐—ข๐—ง ๐—•๐—˜ ๐—ฆ๐—œ๐—Ÿ๐—˜๐—ก๐—ง

Geordin Hill-Lewis is not only the DA leader.

He is also the Executive Mayor of Cape Town, a city internationally known for biodiversity, natural beauty and human-wildlife conflict challenges.

Cape Town residents have every right to ask whether the values promoted nationally by the DA align with the values the City claims to represent locally.

A city that speaks about biodiversity, conservation and responsible governance cannot remain silent when national political decisions risk strengthening industries that commodify animals.

This is not a party-political issue.

It is an ethical issue.

๐—•๐—ช๐—– ๐—–๐—”๐—Ÿ๐—Ÿ๐—ฆ ๐—ข๐—ก ๐—š๐—˜๐—ข๐—ฅ๐——๐—œ๐—ก ๐—›๐—œ๐—Ÿ๐—Ÿ-๐—Ÿ๐—˜๐—ช๐—œ๐—ฆ, ๐—ง๐—›๐—˜ ๐——๐—” ๐—”๐—ก๐—— ๐—ง๐—›๐—˜ ๐—–๐—œ๐—ง๐—ฌ ๐—ข๐—™ ๐—–๐—”๐—ฃ๐—˜ ๐—ง๐—ข๐—ช๐—ก ๐—ง๐—ข ๐—ฃ๐—จ๐—•๐—Ÿ๐—œ๐—–๐—Ÿ๐—ฌ ๐—–๐—Ÿ๐—”๐—ฅ๐—œ๐—™๐—ฌ ๐—ง๐—›๐—˜๐—œ๐—ฅ ๐—ฃ๐—ข๐—ฆ๐—œ๐—ง๐—œ๐—ข๐—ก ๐—ข๐—ก:

1. Captive lion breeding

2. Canned hunting

3. The lion-bone trade

4. Trophy hunting and wildlife breeding for profit

5. The influence of hunting and โ€œsustainable useโ€ lobbies on public policy

6. Ethical wildlife governance in Cape Town and South Africa

๐—ช๐—›๐—”๐—ง ๐—•๐—ช๐—– ๐—œ๐—ฆ ๐—–๐—”๐—Ÿ๐—Ÿ๐—œ๐—ก๐—š ๐—™๐—ข๐—ฅ

Beauty Without Cruelty South Africa calls for:

1. A public commitment that the DA will not reverse progress made toward ending captive lion breeding and the lion-bone trade.

2. A clear statement from Geordin Hill-Lewis explaining how the DA will protect animal welfare, biodiversity and ethical conservation from hunting and game-breeding interests.

3. A commitment that agriculture policy will not be used to advance the interests of the wildlife-use lobby.

4. Full transparency regarding any ministerial relationships, interests or associations that could influence animal, wildlife or rural policy.

5. Continued progress toward ending exploitative animal industries, including captive wildlife breeding, canned hunting and trade in animal parts.

6. The appointment of leaders who understand that animals are sentient beings, not commodities.

๐—ง๐—”๐—ž๐—˜ ๐—”๐—–๐—ง๐—œ๐—ข๐—ก

Please email Geordin Hill-Lewis, the DA and the City of Cape Town.

Ask them to clarify their position.

Ask them to protect progress made against captive lion breeding and the lion-bone trade.

Ask them to ensure that agriculture and environmental policy are not shaped by hunting, wildlife breeding and animal-use industries.

๐—˜๐— ๐—”๐—œ๐—Ÿ ๐—ฅ๐—˜๐—–๐—œ๐—ฃ๐—œ๐—˜๐—ก๐—ง๐—ฆ:

[email protected]

[email protected]

[email protected]

[email protected]

[email protected]

๐—ฆ๐—จ๐—š๐—š๐—˜๐—ฆ๐—ง๐—˜๐—— ๐—ฆ๐—จ๐—•๐—๐—˜๐—–๐—ง ๐—Ÿ๐—œ๐—ก๐—˜:

Urgent Concern: Proposed Cabinet Reshuffle and the Influence of Wildlife-Use Interests

๐—ฆ๐—จ๐—š๐—š๐—˜๐—ฆ๐—ง๐—˜๐—— ๐— ๐—˜๐—ฆ๐—ฆ๐—”๐—š๐—˜:

Dear Mr Hill-Lewis, the Democratic Alliance and the City of Cape Town,

I am writing as a concerned member of the public regarding the proposed Cabinet reshuffle involving Willie Aucamp, John Steenhuisen and the agriculture and environment portfolios.

I am deeply concerned that this move may strengthen the influence of hunting, game breeding, captive wildlife and so-called โ€œsustainable useโ€ interests over South Africaโ€™s animal, wildlife and rural policy.

South Africa has already faced serious international criticism over captive lion breeding, canned hunting and the lion-bone trade. The public deserves assurance that progress toward ending these industries will not be weakened, delayed or reversed.

I respectfully request a clear public statement on the following:

1. Does the DA remain committed to ending captive lion breeding and the lion-bone trade?

2. Will the DA ensure that agriculture policy is not influenced by hunting, game-breeding or captive-wildlife interests?

3. What safeguards will be put in place to prevent conflicts of interest in animal and wildlife-related decision-making?

4. Will the City of Cape Town publicly support ethical wildlife governance and reject the commodification of animals?

Animals are sentient beings. They should not be reduced to trophies, trade products, breeding stock or economic units.

I urge you to show ethical leadership and ensure that South Africa moves forward, not backward, in its treatment of animals.

Sincerely,

[Your Name]

๐—Ÿ๐—˜๐—š๐—”๐—Ÿ ๐——๐—œ๐—ฆ๐—–๐—Ÿ๐—”๐—œ๐— ๐—˜๐—ฅ

This statement is issued by Beauty Without Cruelty South Africa as public-interest comment, ethical advocacy and an expression of concern regarding animal protection, wildlife governance and public policy.

The concerns raised are based on publicly reported information, BWCโ€™s animal protection mandate, and our position that South Africaโ€™s wildlife and rural policy must not be shaped by hunting, game breeding, captive wildlife, trophy trade or so-called โ€œsustainable useโ€ interests.

BWC does not allege criminal conduct, unlawful conduct, corruption or personal wrongdoing by any individual unless such findings have been made by a competent court or lawful authority.

Any reference to public officials, political representatives or institutions is made in relation to their public roles, policy influence and decision-making responsibilities.

BWC calls for transparency, accountability and clarification in the public interest, and invites any party named or affected to provide a clear public response.

๐—•๐—ช๐—–โ€™๐—ฆ ๐—™๐—œ๐—ก๐—”๐—Ÿ ๐—ช๐—ข๐—ฅ๐——

This moment is bigger than one reshuffle.

It asks South Africa what kind of country we want to be.

Do we want a future where animals are bred, confined, hunted, traded and justified through economic language?

Or do we want a future rooted in compassion, responsibility, biodiversity, ethical governance and respect for all sentient life?

Beauty Without Cruelty South Africa stands firmly for the second path.

We call on the public to speak now.

๐—”๐—ก๐—œ๐— ๐—”๐—Ÿ๐—ฆ ๐—”๐—ฅ๐—˜ ๐—ก๐—ข๐—ง ๐—–๐—ข๐— ๐— ๐—ข๐——๐—œ๐—ง๐—œ๐—˜๐—ฆ.

Image generated from reference images credited to:
Sharon Seretlo / Gallo Images
Storm Simpson / News24

BWC is primarily an educational organisation promoting the rights of animals. While we do have 'hands-on' projects, our main mission is to educate and inform the public about the suffering of animals and offer kinder choices

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