27/09/2026
27 September World
Tourism Day!
About World Tourism Day
Tourism is often highlighted for its role in economic development. But it is more than that. Tourism can be a catalyst for social progress, supporting education, employment, cultural exchange and creating new opportunities for local communities.
However, tourism requires more than growth alone. To unlock its full potential, a deliberate and inclusive approach is essential—one that places sustainability, resilience, cultural heritage and social equity at the heart of tourism development and decision-making.
The theme “Tourism and Sustainable Transformation” highlights tourism’s potential to become an agent of positive change. Sustainable tourism can help protect natural and cultural heritage while creating meaningful economic opportunities for communities and encouraging responsible travel.
Our Event in Prizren
To mark World Tourism Day, NGO Sharri Wildlife is organizing a special guided city experience in Prizren, bringing together cultural heritage, sustainable tourism, local traditions and gastronomy.
The activity will provide participants with an opportunity to discover important cultural sites while discussing how tourism can contribute to the long-term sustainable development of Prizren and Kosovo.
PROGRAMME
09:00 – Welcome Coffee / Tea
Participants will gather for a welcome coffee or tea and a short introduction to the purpose of World Tourism Day and the theme “Tourism and Sustainable Transformation.”
Guided City Tour – approximately 1.5 hours
The guided experience will include visits and discussions around:
1.Archaeological Museum of Prizren – exploring the archaeological and historical heritage of the city and the importance of protecting cultural assets.
2.Recently renovated Hammam – highlighting Ottoman heritage, conservation and the role of restored monuments in sustainable cultural tourism.
3.Old Plane Tree – discussing the relationship between nature, public spaces, local identity and sustainable tourism in the historic city.
Historic urban area of Prizren – reflecting on responsible tourism, local communities, cultural diversity and the importance of preserving the authentic character of the destination.
During the tour, participants will discuss current sustainable tourism trends, including responsible travel, heritage conservation, local economic benefits, environmental protection, community participation and the importance of balancing tourism development with the protection of natural and cultural resources.
TRADITIONAL LOCAL BREAKFAST
The activity will conclude at Marash, one of Prizren’s important natural and recreational areas.
Participants will enjoy a traditional local breakfast featuring:
Topli & Sharri Cheese
The breakfast will provide an opportunity to promote local food traditions, local products and the connection between gastronomy and sustainable tourism.
KEY MESSAGE
Tourism should not only bring visitors to a destination—it should contribute to making the destination better, more resilient and more sustainable for local communities and future generations.
Through responsible tourism, we can:
*Protect cultural and natural heritage;
*Support local communities and businesses;
*Promote local food and traditions;
*Create opportunities for young people;
*Encourage responsible visitor behaviour;
*Strengthen environmental awareness;
*Support sustainable development of destinations.
ORGANIZER
NGO Sharri Wildlife
Working to promote the protection of nature, biodiversity, cultural heritage and responsible tourism, while encouraging stronger connections between local communities, visitors and the natural and cultural values of Kosovo.
PARTICIPATION
Confirmation of attendance is required.
Places are limited in order to maintain the quality of the guided experience and allow meaningful interaction among participants.
Join us in Prizren to celebrate World Tourism Day and explore how tourism can become a force for sustainable and positive transformation. Tips for local guides are accepted.
