11/21/2025
Another big welcome!
The Backpack Assistance Program’s board is so excited to welcome Marissa Keenan.
Marissa Keenan is the founder of Sweet Peaks Ice Cream, a Montana-based ice cream company. Growing up in a restaurant family in Montana, Marissa developed a lifelong appreciation for the power of food to build community and bring people together. She understands firsthand how access to food shapes childhood experiences and believes every child deserves the security of knowing they have enough to eat so that food becomes more than just survival but JOY! Based in Whitefish, Marissa is deeply committed to her community through volunteer work and supporting local causes. When she isn’t working towards spreading joy via ice cream and community, she is raising her kids and enjoying Montana’s outdoors.