The Ride of Life is, in essence, a ride for the Yellow Rose, a ride Randy Smith is taking across the United States in memory of his beautiful wife, Sophia, known nationwide as Avon’s Yellow Rose. A top saleswoman for Avon, Sophia succumbed to ALS in April of 2013 after a 28-month battle with the debilitating disease. Before she died, Avon honored this fiery executive with its first Yellow Rose Awa
rd, given to Avon leaders who demonstrate courage, strength, dignity and perseverance. The corporate giant also created the Sophia Smith Yellow Rose pendant, donating all proceeds of its sales to the ALS Therapy Development Institute. Avid motorcyclists, Sophia and Randy always dreamt of riding their beloved Harleys from coast-to-coast, “dipping a toe in each ocean,” Randy says. Unfortunately, Sophia was never able to realize that dream because her disease progressed so rapidly. So instead, the petite dynamo used her last months of life to give ALS a face and a voice
ONE DREAM. Now continuing this fight, Randy plans to take the Ride of Life for the two of them, doing so to raise awareness about ALS and to complete and in-patient center for Hospice of South Texas, a state of the art facility for those requiring intensive palliative care. In the last few months of Sophia’s life, Randy says, staff members of Hospice of South Texas were “like angels from heaven,” expertly caring for Sophia and giving the family some much-needed rest from the round-the-clock vigilance Sophia required. “HoST was so different from what we expected,” says Randy, who admits that he had no idea how helpful and uplifting the hospice experience would be. “Hospice of South Texas did so much for our family, I want to give back by helping them finish this center for those who cannot die at home, as Sophia was able to do.”
ONE RIDE. Randy plans to accomplish this by asking each person he meets on his nationwide tour to give at least $10 for Hospice’s new home-like end of life center. Traveling from South Texas to California, up the West Coast to Washington, across the Midwest to Maine, then down the East Coast to Florida, Randy will be making the ultimate "Poker Run," traveling to all four corners of the United States before returning to Texas. Won't you come along for the ride? Together, we can raise awareness for ALS and build a special center for the dying.