Women In Research

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Women In Research Wire exists to elevate women working in data, insights and analytics. We’re changing that. At Wire, growth is personal as well as professional.

Wire exists to elevate women working in data, insights and analytics — fields
where talent thrives but leadership frequently lacks gender balance. Too
often, women find themselves without the support, resources, or confidence
they need to take the next step. Through mentorship,
networking, and courageous conversations, we pave pathways to leadership
and close the resource and confidence gap. We offer encouragement and perspective when they’re missing, practical tools
when they’re needed, and community when it matters most. Whether you're
starting out or stepping up, Wire helps with what you need to move forward,
equipping women to lead with insight, empathy, and impact.

Wire Portland: Join us for a panel of Consumer Insights & Analytics leaders who will share how they understand customers...
23/10/2026

Wire Portland: Join us for a panel of Consumer Insights & Analytics leaders who will share how they understand customers as culture changes, and how they know whether a brand’s response worked.

Come ready for candid stories, practical takeaways, and great conversation with Portland’s research community. Bring a colleague, meet new faces, and be part of Wire Portland from the very beginning.

Thank you to our sponsors, Breakthrough Research, Escalent, and Mobius Solution Lab, for making this event possible!

Space is limited; register now: https://hubs.la/Q04C75QY0

Wire Seattle: Join us for an evening of conversation and connection in an art-filled space, where the work on the walls ...
23/10/2026

Wire Seattle: Join us for an evening of conversation and connection in an art-filled space, where the work on the walls will set the tone for the night.

We’ll dig into some timely topics for our industry: creativity, curiosity, interpretation, and our ability to make unexpected connections in insights work. Expect thoughtful conversation, new perspectives, and a chance to see the art up close as we talk about what we do.

Thank you to our event sponsor, Conru Art Foundation, for making this evening possible.

Spots are limited. Register here: https://hubs.la/Q04C75250

Wire Orlando: Join us for an interactive session focused on critical thinking, decision-making, and sound judgment—skill...
23/10/2026

Wire Orlando: Join us for an interactive session focused on critical thinking, decision-making, and sound judgment—skills that are becoming even more important as AI continues to reshape the workplace.

Thank you to our sponsor, Sago, for making this event possible!

Space is limited; register now: https://hubs.la/Q04C74_40

Wire Charlotte: Join us for an evening of networking and personal branding!We'll be continuing our exploration of the Ch...
22/10/2026

Wire Charlotte: Join us for an evening of networking and personal branding!

We'll be continuing our exploration of the Charlotte Region, this time at Canteen at Camp North End, discussing both your personal brand and the brand of Insights.

Thank you to our event partner, Insights Association, and to our sponsor, CivicScience, for making this event possible!

Secure your spot today: https://hubs.la/Q04C1h980

Join Wire and the CURION team for our webinar, "Food, Drink, Rewired: The GLP-1 Consumption Shift," on November 3rd at 1...
22/10/2026

Join Wire and the CURION team for our webinar, "Food, Drink, Rewired: The GLP-1 Consumption Shift," on November 3rd at 1 PM CT.

GLP-1 medications are changing appetite, but appetite is only one reason people eat. Habit, ritual, emotion, and sensory expectation don't simply disappear when the hunger signal fades. So what happens to the product experience when appetite is no longer the driver?

Curion set out to answer that question across two research phases, a qualitative Digital Selfnography and a quantitative Central Location Test, studying current users, former users, and never-users of GLP-1 medications side by side through their everyday eating lives and product evaluations.

Join lead researchers Hudson Hausmann and Rachel Orona as they share what they found and what it means for the products being developed for this consumer right now. Register here: https://hubs.la/Q04C1gVh0

Wire New Orleans: On November 5th, we're bringing together researchers from local ad agencies, research suppliers, and b...
22/10/2026

Wire New Orleans: On November 5th, we're bringing together researchers from local ad agencies, research suppliers, and brands for an evening of real conversation about where our industry is going and what that means for the people working in it. Whether you’re early in your career, mid-pivot, or leading a team, this is a chance to compare notes with peers who understand the work. ‍

Thank you to our sponsor, Entergy, for making this event possible!

Come for the conversation, stay for the connections you’ll want to keep long after the night ends. Space is limited; register now: https://hubs.la/Q04C1gT10

Wire Madrid: Join us for an evening of honest conversation about careers, change, and the courage to start again or take...
22/10/2026

Wire Madrid: Join us for an evening of honest conversation about careers, change, and the courage to start again or take a new direction professionally.

We'll begin with a roundtable moderated by one of our Wire Madrid volunteers, featuring representatives from Dynata, Ipsos, and Toluna. They'll share the initiatives and policies their organisations have put in place to support women, promote female talent, and create more equal opportunities in the workplace.

Next, coach Paula Peña Piña will present her book "Échale ovarios," a practical guide to embracing change, taking the next step in your career, and pursuing growth without fear of success. One lucky attendee will take home a copy in our raffle.

Thank you to our sponsors, Dynata, Ipsos, and Toluna, for making this evening possible!

Expect relaxed networking and a fun instant-photo activity designed to help you meet someone new. Space is filling quickly; register now: https://hubs.la/Q04C1gly0

Wire Singapore: Join us on 17 November for a session examining how organizations can identify emerging cultural signals,...
22/10/2026

Wire Singapore: Join us on 17 November for a session examining how organizations can identify emerging cultural signals, distinguish lasting shifts from fleeting trends, and turn cultural understanding into competitive advantage.

From spotting new consumer behaviors and tensions to building strategies that respond with agility and authenticity, discover how cultural intelligence can help brands stay ahead of change and unlock sustainable growth.

Thank you to our sponsors, Bolt Insight and Ipsos, for making this event possible!

Space is limited; register now: https://hubs.la/Q04BVZy70

Championing diversity, equity, and inclusion in market research starts with elevating the voices of women of color.Wire ...
21/10/2026

Championing diversity, equity, and inclusion in market research starts with elevating the voices of women of color.

Wire in Color is dedicated to raising visibility and fostering workplace inclusion through meaningful conversation and community. Join our Slack group to connect with fellow professionals who are driving change in our industry. Learn more and get involved: https://hubs.la/Q04BWLRs0

Wire Portland: Join us for a panel of Consumer Insights & Analytics leaders who will share how they understand customers...
21/10/2026

Wire Portland: Join us for a panel of Consumer Insights & Analytics leaders who will share how they understand customers as culture changes, and how they know whether a brand’s response worked.

Come ready for candid stories, practical takeaways, and great conversation with Portland’s research community. Bring a colleague, meet new faces, and be part of Wire Portland from the very beginning.

Thank you to our sponsors, Breakthrough Research, Escalent, and Mobius Solution Lab, for making this event possible!

Space is limited; register now: https://hubs.la/Q04BV3k-0

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