08/24/2026
Register now for the 2026 PNW PGA Mentoring Conference: November 10-11 at Tacoma Country & Golf Club. We encourage Head Professionals to bring their associates and enjoy the conference together.
Learn more and register: https://pnps-2026pnwpgamentoringconference.golfgenius.com
"Smarter, Not Harder: Using AI & Social Media to Grow Your Golf Business" presented by Kevin Scott, PGA
Kevin J. Scott is an AI engineer who has served as the Chief Technology Officer and CIO at PGA of America for the past 9 years. He led the transformation of the organization's tech, digital, product, and IT areas while creating PGA's consumer digital products and bringing IT and Digital organizations together as a customer-centric, product-minded organization. Prior to his role at PGA of America, Kevin worked at ESPN and Nokia, holding various leadership positions across mobile, digital, and innovation. He led the creation of ESPN's streaming, interactive, social, and digital products. He also advises and serves on boards of several technology and philanthropic organizations.