Wellness Tourism Association

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Wellness Tourism Association The Wellness Tourism Association (WTA) returns with new leadership and a refreshed vision for the future of the wellness travel industry.

✨ Something new is here at WTA!The Wellness Tourism Association’s new website and member platform are officially live, c...
09/23/2026

✨ Something new is here at WTA!

The Wellness Tourism Association’s new website and member platform are officially live, creating a more connected and accessible experience for our global wellness tourism network.

Last month also marked one year since the relaunch of WTA, making this an exciting next step as we enter our second year and continue building the Association for the future.

Explore our new website to learn more about WTA membership, educational opportunities, industry initiatives, partnerships and the work shaping the future of wellness tourism.

Current members can also access their new membership space to:

• Engage directly with fellow members
• Update and manage their member profile
• Explore the WTA member directory
• Stay connected to opportunities, programming and the wider community

🌿 Explore the new website:
https://wellnesstourismassociation.org

🔐 WTA members — activate or access your account:
https://wellnesstourismassociation.raklet.com/login

And we'd love to hear from you: What would you like to see more of from WTA as we continue building this next chapter together?
Welcome to the new WTA experience. We’re so glad you’re part of our global community 💚

A warm welcome to Accent on Travel, an Industry Partner of the Wellness Tourism Association!Travel advisors play an impo...
09/16/2026

A warm welcome to Accent on Travel, an Industry Partner of the Wellness Tourism Association!
Travel advisors play an important role in helping travelers discover experiences that support their well-being. We’re excited to welcome the Accent on Travel team into our community and bring more advisor perspectives into the conversation about wellness tourism.

Through this partnership, we look forward to connecting, sharing ideas and supporting greater awareness of wellness travel and its possibilities.

Please join us in welcoming Accent on Travel to the WTA community!

What if everything you thought you knew about Indigenous tourism was incomplete?Join us for our next Wellness Travel Tal...
09/11/2026

What if everything you thought you knew about Indigenous tourism was incomplete?

Join us for our next Wellness Travel Talk, "Beyond the Myths: Indigenous Tourism, Wellness & Our Connection to the Land" — a conversation about how culture, nature, storytelling and wellness come together, and what it really means to build respectful relationships with Indigenous communities and the land they call home.

We're sitting down with Sébastien Desnoyers-Picard, Founder and CEO of Yatista Consulting Group and a respected leader in Indigenous tourism, with previous executive leadership roles at Destination Original Indigenous Tourism (DO-IT) and the Indigenous Tourism Association of Canada (ITAC), to unpack the myths we've all absorbed, and what genuine connection looks like instead.

📅 September 24, 2026
🕙 1:00 PM ET
💻 Complimentary | Live on Zoom

Save your seat: https://zoom.us/meeting/register/4RMO6nOyR-SzjDQCkOv4lQ

09/03/2026

Have you secured your place at the Granicus Destinations EMEA Summit 2026 yet?

From 29 September–1 October, destination professionals from across Europe will gather at Coombe Abbey in Warwickshire, UK, for three days of industry insights, peer exchange and practical strategies focused on the future of destination management and marketing.

The Wellness Tourism Association is pleased to be a sponsor of this year’s Summit, where we’ll be contributing to the conversation around the growing role of wellness tourism in destination development and the opportunities it presents for destinations.

As traveler priorities continue to evolve, wellness is increasingly influencing how people choose, experience and connect with destinations, making it an important consideration for tourism leaders looking ahead.

The Summit will bring together destination professionals to explore emerging trends, exchange ideas and gain actionable insights they can bring back to their organizations.

We look forward to being part of the conversation, and seeing you there!

Register today: https://www.eventsforce.net/sv/27/home

Exclusive WTA Member Connect session happening next week — members, mark your calendars!Join us on Thursday, September 3...
08/26/2026

Exclusive WTA Member Connect session happening next week — members, mark your calendars!

Join us on Thursday, September 3 for our next WTA Member Connect, a relaxed and interactive virtual networking session created exclusively for WTA members.

In just 45 minutes, you’ll take part in a series of short breakout conversations designed to help you meet fellow members, exchange ideas, discover opportunities to connect and collaborate, and build meaningful relationships across our global wellness tourism community.

🗓 Thursday, September 3, 2026
⏰ 12:00 PM ET
📍 Zoom | WTA Members Only

No presentations and no preparation needed. Just bring yourself and come ready to connect.

We look forward to seeing you there!

WTA MEMBERS: Join us tomorrow! 🌿Our next WTA Brand Member Spotlight features Esencia Viva by Posadas: Where Luxury Meets...
08/24/2026

WTA MEMBERS: Join us tomorrow! 🌿

Our next WTA Brand Member Spotlight features Esencia Viva by Posadas: Where Luxury Meets Authentic Vitality.

Discover how Esencia Viva is bringing a personalized approach to wellness across Posadas luxury properties in Mexico and the Caribbean, with experiences designed around physical vitality, emotional wellbeing, sensory wellness and meaningful cultural connection.

📅 Tomorrow, August 25
🕚 11:00 AM ET
💻 Live on Zoom

Join us for a closer look at the Esencia Viva concept and how Posadas is evolving the luxury wellness experience through movement, mindfulness, restoration, sensory wellbeing and connection to place.

For travel professionals who sell Mexico and the Caribbean, or are looking for new wellness experiences for their clients, this is an opportunity to discover how wellness is being thoughtfully integrated across a leading hospitality brand.

This complimentary event is exclusively for WTA Members.

Wellness is becoming an increasingly important part of the visitor economy. Is your destination ready?The Wellness Touri...
08/20/2026

Wellness is becoming an increasingly important part of the visitor economy. Is your destination ready?

The Wellness Tourism Association is pleased to partner with Granicus Destinations for EMEA Summit 2026, taking place 29 September–1 October at Coombe Abbey in Warwickshire, UK.

As part of the Summit, WTA will share insights on the evolving wellness tourism landscape and the opportunities it presents for destinations looking to strengthen their visitor economy and destination strategy.

Attendees will also hear from leading industry voices, explore destination marketing best practices, exchange ideas with peers, and gain actionable insights to support destination growth.

We look forward to joining destination leaders from across the UK and Europe for this important conversation.

Secure your place: https://www.eventsforce.net/sv/27/home

Where is group wellness travel headed next?Wellness is reshaping how organizations design meetings, retreats, incentive ...
08/07/2026

Where is group wellness travel headed next?

Wellness is reshaping how organizations design meetings, retreats, incentive travel, and destination experiences around the world.

From hotels and resorts to destinations, travel advisors, retreat leaders, and experience providers, the opportunity is no longer simply to bring people together. It's to create experiences that improve wellbeing, foster meaningful connection, and deliver lasting impact.

Join us for the next edition of WTA Wellness Travel Talks™ as we welcome David T. Stevens, Co-Founder of Olympian Meeting, for a live conversation exploring where the industry is headed and what it means for your business.

Together, we'll discuss:
• The evolution of group wellness travel
• Emerging opportunities across the wellness tourism industry
• Designing experiences that put people first
• The future of meetings, retreats, and destination experiences
• Live audience Q&A

📅 August 20, 2026
🕛 12:00 PM ET
💻 Complimentary | Live on Zoom

Can't join us live? Register anyway and we'll send you the recording.

👉 Reserve your complimentary spot: https://zoom.us/meeting/register/DdXF6Wz8TWaF0HYsKJB1cw

We look forward to seeing you there.

Wellness tourism isn't just influencing where people travel—it's reshaping the entire travel industry. Today's travelers...
08/06/2026

Wellness tourism isn't just influencing where people travel—it's reshaping the entire travel industry.

Today's travelers are seeking experiences that support their wellbeing, creating new opportunities for destinations, hotels, retreat venues, tour operators, travel advisors, wellness professionals, and experience providers alike.

As expectations continue to evolve, collaboration across every part of the industry will be essential to building meaningful, responsible, and memorable wellness travel experiences.

Where do you see the greatest opportunity for wellness tourism over the next five years? We'd love to hear your perspective.

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