Addiction is Real, Inc.

Addiction is Real, Inc. That’s why it is so important that parents build a strong relationship with their kids and talk to them early and often about substance use. No one is immune.

THERE IS POWER IN BEING A PARENT

Research shows that the main reason why kids choose not to use alcohol, tobacco, or drugs is because of their PARENTS – because of their positive influence and because they know it would disappoint them. We’re here to help you have those conversations. To help lay a strong foundation for your kids so that they can stand on their own two feet and withstand the pressures of drug use. We’re all in this together.

Play Wiffleball? Join us for the The Ryan Xenakis Memorial Foundation Wiffleball Tournament! A portion of the proceeds b...
05/29/2026

Play Wiffleball? Join us for the The Ryan Xenakis Memorial Foundation Wiffleball Tournament! A portion of the proceeds benefit Addiction is Real, Inc. - in memory of Ryan! Register today! ❤️🙌

🥇 Want to be #1 AND take home a medal at the tournament?

Then don’t wait—sign up TODAY!! 🔥

Get your team registered or order your shirts now to guarantee your spot in this fun-filled day you won’t want to miss! 👕🏆

👉 Sign up here: https://forms.gle/Tx2gAqt8W22p3ZUC6

Want to make a difference and put your business in front of a wider audience? ⛳💙We’re currently seeking sponsors for the...
05/27/2026

Want to make a difference and put your business in front of a wider audience? ⛳💙
We’re currently seeking sponsors for the Alec Ehrhardt Memorial Golf Tournament on June 15, 2026!

With six sponsorship levels available — including both corporate and individual giving opportunities — there’s a meaningful way for everyone to get involved. Plus, Presenting and Platinum Sponsors will receive special recognition through Channel 4 News coverage during this summer’s Ball Drop Event! 🎥

Supporting this tournament is more than a marketing opportunity — it’s a chance to take a public stand against addiction and support efforts that save lives. Proceeds directly benefit Addiction is Real’s mission to expand awareness, provide vital resources, and strengthen communities impacted by substance use disorder.

Join us in honoring Alec’s legacy while helping create hope and change for others.

📍 Learn more: https://bit.ly/m/AlecEhrhardtMemorialTournament
📞 Call: (636) 209-5601
📧 Email: [email protected]

05/23/2026

Real life hero! ❤️🙌 way to go Justin Delivers Hope!

⚠️ ONLY TWO TEAMS LEFT! ⚠️Join us for the Alec Ehrhardt Memorial Golf Tournament on June 15, 2026. Kent Ehrhardt - who m...
05/21/2026

⚠️ ONLY TWO TEAMS LEFT! ⚠️

Join us for the Alec Ehrhardt Memorial Golf Tournament on June 15, 2026.

Kent Ehrhardt - who many of us know as Channel 4’s meteorologist - tragically lost his son, Alec, to alcohol use disorder.

In his son’s memory, the Alec Ehrhardt Memorial Golf Tournament will raise funds to support Addiction is Real, an organization that brings hope to communities by equipping trusted adults with tools, real-life insight, interactive exhibits, and presentations to prevent or delay addiction and youth substance use.

For more information, please visit https://bit.ly/m/AlecEhrhardtMemorialTournament
call (636) 209-5601 or email [email protected]

Kent Ehrhardt KMOV Old Hickory Golf Club April Chubb

Did you know the brain keeps developing until around age 26? 🧠🧐According to Peter Lane, DO, Medical Director of the UAB ...
05/20/2026

Did you know the brain keeps developing until around age 26? 🧠🧐

According to Peter Lane, DO, Medical Director of the UAB Addiction Recovery Program (ARP), the frontal cortex — t e part of the brain responsible for decision-making, impulse control, and reward patterns — is still under construction. 🚧

That matters because early drug use can actually rewire the brain, increasing the risk of addiction and long-term substance dependence. ⚠️

That’s why conversations matter. Talking with kids early and often about drug use helps build awareness, confidence, and healthier decision-making when peer pressure shows up. 💬

The earlier the conversation starts, the stronger the foundation becomes. ❤️

Learn more from Dr. Lane and about the effects of drug usage on adolescent brains at https://www.uabmedicine.org/news/the-effects-of-drugs-on-adolescent-brains/

Find practical, science-based guidance for families at https://addictionisreal.org/

Way to go,Fatima School District SADD Students! Such a powerful docudrama!Show the kids in your life and practice refusa...
05/20/2026

Way to go,Fatima School District SADD Students! Such a powerful docudrama!

Show the kids in your life and practice refusal skills: refusing to drive after drinking, refusing to ride with anyone who has, and brainstorm solutions! Let the kids in your life know that is it perfectly normal NOT to drink - model this behavior by being the Designated Driver at family/friend events, uber if you’ve had a drink or edible - talking about it helps protect your family and community!

"This past October, our SADD students worked together to create a docudrama focused on the real life consequences of destructive decisions and the importance of making safe choices when getting behind the wheel.

Through acting, storytelling, and collaboration, students shared a powerful message with their peers and community. We are proud of the time, effort, and leadership our students demonstrated while bringing this project to life!"

**This dramatization contains depictions of a car crash and traumatic injury related to drinking and driving.**

Here is a link to the video: https://youtu.be/7xUXX0kN0-I?si=gHTe-8YPXy1gbwGk

  Head to Gathering Now tonight and hear Addiction is Real, Inc. Board Member Tiffany Foster share her story. ❤️
05/20/2026



Head to Gathering Now tonight and hear Addiction is Real, Inc. Board Member Tiffany Foster share her story. ❤️

Privacy is healthy. Consistent secrecy paired with defensiveness is a different signal. 🚩Signs to watch out out for:⛔️  ...
05/19/2026

Privacy is healthy. Consistent secrecy paired with defensiveness is a different signal. 🚩

Signs to watch out out for:
⛔️ Doors that are consistently locked, blocked, or barricaded
⛔️ Devices that are hidden, angled away, or quickly shut when approached
⛔️ Strong or persistent masking scents (air fresheners, incense, sprays)
⛔️ Defensive, evasive, or escalated reactions to simple questions

Creating a safe space for open dialogue is key. 🔑

Keep reaching out, so they know your door is always open. ❤️

Find practical, science-based guidance at https://addictionisreal.org/






✨Only SIX teams remain! Register now! ✨Don't miss your chance to join us for the Alec Ehrhardt Memorial Golf Tournament ...
05/09/2026

✨Only SIX teams remain! Register now! ✨

Don't miss your chance to join us for the Alec Ehrhardt Memorial Golf Tournament on June 15, 2026! 🏌️‍♂️

Kent Ehrhardt - who many of us know as Channel 4’s meteorologist - tragically lost his son, Alec, to alcohol use disorder.

In his son’s memory, the Alec Ehrhardt Memorial Golf Tournament will raise funds to support Addiction is Real, an organization that brings hope to communities by equipping trusted adults with tools, real-life insight, interactive exhibits, and presentations to prevent or delay addiction and youth substance use.

For more information, please visit https://bit.ly/m/AlecEhrhardtMemorialTournament
call (636) 209-5601 or email [email protected].

Addiction is Real, Inc.’s Volunteers are reducing the stigma surrounding addiction by sharing their stories at events, o...
12/19/2025

Addiction is Real, Inc.’s Volunteers are reducing the stigma surrounding addiction by sharing their stories at events, on social media and in the news. Zack and his mom have been a part of our team for years - we appreciate his willingness to be interviewed for this piece. Thank you, David Amelotti, for keeping a close eye on area opioid remediation funds and exposing improper spending (like the snow plow purchased in a St. Louis county community). The stat David reported - 80% of the inmates at the St. Charles County jail are dealing with an opioid/substance use disorder - is stunning. We are happy to hear St. Charles County has included medication assisted therapy, and peer support in their plans for the jail’s renovation using the funds the county has been awarded. No one chooses the life Zack has lived - this disease is horrible - he is doing so much to help others by working with our team ♥️ solid job Fred Rottnek!

A jail expansion will serve dozens of inmates.

Address

5988 Mid Rivers Mall Drive #230
Cottleville, MO
63304

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