BHSU Buzz Marketing

04/11/2022

Today is the DAY!!!!
Come to Club Buzz at 6pm tonight to learn more about community from two keynote speakers!! Free snacks provided!!

04/05/2022

On April 11th at 6pm in Club Buzz on the lower level of the Student Union, Buzz Marketing will be holding a second event this year with two keynote speakers! The speakers are Suzanne Campbell of Monument Health and Mistie Caldwell of Visit Spearfish. Come and learn how to cultivate and contribute to your community! This event is open to all, and we will be providing free snacks!

04/04/2022

Monday Marketing Tip #13
Reuse Customer Generated Content
As your business becomes more popular, people will start to share your products and services online. You should add the customer pictures on your website and repost them on your social media and tag them. When a new customer visits your website, if they see the customer photo from someone who shared it, they’ll be more compelled to purchase since they know what the received product looks like. They can use the photos as a way to know that other people have purchased from you and liked it so much that they posted about it.

03/28/2022

Monday Marketing Tip #12
Personalize the Experience.
A business can personalize the shopping experience in a number of ways. You might suggest products based on customers’ browsing experience, through retargeting, sending emails with their name, or welcoming them into your website. You could offer them recommended sizes based on a customer's weight and height to help them determine their best fit.

03/21/2022

Monday Marketing Tip #11
Elicit an Emotional Response.
To be able to efficiently sell products online, a business needs to elicit an emotional response from its customers. There are certain things a business can do on its website to accomplish this. They can add scarcity and urgency tactics such as countdown timers, showcasing limited quantities, and having flash sales. When businesses use these tactics, they can encourage store visitors to buy right now. Besides those things, a business can elicit an emotional response through product descriptions and images in many different ways.

03/10/2022

03/07/2022

Monday Marketing Tip #10
Consistency.
A business needs to keep colors and logo consistent across all digital platforms and offline as well. This includes your website, online directories, signs, stickers, flyers, menus, brochures, t-shirts, and more.

02/28/2022

Monday Marketing Tip #9
Product Reviews.
Most customers will read the reviews before purchasing a product. If you show proof that other customers have purchased your product and were satisfied with their purchase, you can help increase sales. By having reviews, you can gain a customer's trust.

02/21/2022

We are resuming our weekly marketing tips! A couple weeks ago our President, Payton Loiseau, discussed the 4 P’s of Marketing, which is also known as the Marketing Mix.

Monday Marketing Tip #8
Use the Marketing Mix.
Also known as the 4 P’s, the marketing mix consists of product, price, place, and promotion. They are crucial to the marketing of a good or service.
• Product: the good or service being provided to fulfill a consumer demand.
• Price: the cost customers pay for the good or service. The price should match up with the real and perceived value.
• Place: determine where and how to sell a good or service.
• Promotion: advertise to the consumers why they need to the product, and why they should pay the certain price of it.

02/14/2022

Happy Valentine's Day from BHSU Buzz Marketing!

A couple weeks ago during a meeting the members had some fun playing charades! Meetings also include marketing research, project planning, and learning the importance of certain marketing activities. We are currently working on an analysis for GONOGO and hosting a Professional Development event for this spring!

02/07/2022

Last week Buzz Marketing attended the Org Social for games, mocktails, and much more! We are grateful to have had the opportunity to work with other organizations while also welcoming others to join Buzz Marketing!

We had a signup sheet for emails at our table, so if you were not able to attend, you can send us a message with your email if you would like to receive information about upcoming events and meetings!

02/04/2022

We love club life at BHSU! Thank you to all the student organizations that attended the Org Social yesterday. Find out more about student clubs and organizations on our website! https://bit.ly/3rz9bM5