The Coffee Trust

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The Coffee Trust

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Building stronger futures in Guatemala’s coffee communities through locally led development.

10/14/2026

Before coffee reaches your mug, it passes through the many hands of coffee farmers who plant, tend, hand-harvest, dry the beans, sort the beans, then select them into various levels of quality and bag them for shipment to various worldwide destinations. Agriculture is physically demanding, weather-dependent, and requires immense skill, yet the human effort behind our food and drink is too often invisible.

At The Coffee Trust, we believe every worker deserves dignity, fair opportunity, and economic stability. We celebrate the hard work of coffee farmers and farmworkers worldwide, and reaffirm our commitment to supporting sustainable, community-led solutions that help agricultural families thrive.

Visit the link in our bio to learn more.

10/12/2026

Here at The Coffee Trust we know that Indigenous voices matter. That’s why when we work with farmers, we listen to their stories and their needs.

We help indigenous coffee farmers improve their agricultural practices, diversify their incomes, and raise healthy families. Our job is to provide them with the framework to discover, implement, and share their own solutions. We collaborate with participants to design projects that lead toward self-management—the ultimate goal is for our partner organizations to take full responsibility for their projects and to become their own advocates.

Learn more about the communities we work with by following or visiting the link in our bio.

10/09/2026

In the Ixil region of Guatemala, women continue traditional weaving practices that have been passed down through generations.

Here, a young woman works carefully on a handmade textile, using her skills to create income opportunities that help support her family.

Through community programs and local entrepreneurship, women are able to strengthen their financial independence while preserving an important part of their culture.

Every purchase helps support communities working to create opportunities through their own traditions and talents. Click the link in our bio to learn more about The Coffee Trust’s Every Bean Counts® initiative.

10/07/2026

San Gaspar Chajul is located in the Ixil Region of Western Guatemala. The Western Highlands has a temperate climate year round, but San Gaspar Chajul is often raw, rainy, and cold. With an average rainfall of about 72 inches a year, its high altitude and wet weather leads to vibrantly acidic coffee with a full body.

In the Ixil Region, coffee farming quickly took over subsistence farming. To this day, the land continues to recover from both the devastation of its 36-year brutal armed conflict, often referred to as its Civil War and the rapid shift in farming practices once coffee was introduced.

The Coffee Trust is proud to partner with farmers who, during the roya crisis, not only worked to improve their own agricultural practices, helped improve their ancestral land, but also helped share their learning with others through peer-to-peer training.

Donate through the link in our bio to support these farmers.

10/05/2026

In Chajul, Quiché Guatemala, farmers spend long days working their land to help protect and strengthen their coffee plants.

Here, a farmer prepares the soil around the plants, helping retain nutrients and support healthy growth throughout the season.

This daily work requires experience, physical effort, and a deep connection to the land that supports their families and communities.

Every cup you enjoy with us begins with work like this. Click the link in our bio to learn more about The Coffee Trust’s Every Bean Counts® initiative.

10/02/2026

Come into the coffee grove with Juana. This is how your morning cup of coffee begins.

According to the National Coffee Association, nearly 195 million adults in the US consume coffee weekly. Many have preferences for the coffee they drink. Few know of coffee pickers like Juana and the hard work that takes place behind every cup.

Coffee appears to look like grapes growing on a vine. But, unlike grapes, each individual bean (coffee cherry) ripens individually and must be picked individually by hand. Returning to the same coffee plants every day, identifying the ripe cherries from the others, selecting the ripe cherries while distinguishing those that might be ripe in a day or so, translates into the quality of coffee in your cup.

It’s 8 o’clock in the morning. Do you know where your coffee came from?

Click the link in our bio to learn more today.

09/29/2026

Coffee farmers and their families deserve the opportunity for quality education. In many communities, it’s the access that is the greatest barrier.

On National Coffee Day, celebrate those farmers by not only drinking coffee but by contributing to The Coffee Trust’s education fund. Giving to The Coffee Trust or shopping at a participating Every Bean Counts® roaster supports our partners in creating educational opportunities for the farmers and their communities.

Click the link in our bio to donate and learn more.

Cultivating minds. Supporting farmers.

09/28/2026

In coffee-growing communities in Guatemala, education opens doors for the next generation. Families send their students to school to build new opportunities for the future.

Your partnership helps farmers create education opportunities for their children, additional income beyond coffee for their families, and stronger futures for communities that grow the coffee we all enjoy.

Celebrate the upcoming National Coffee Day by visiting a participating Every Bean Counts® coffee roaster. Every Bean Counts® is an initiative of The Coffee Trust, and all contributions on September 29th will be designated for education.

Visit the link in our bio to learn more and donate.

Cultivating minds. Supporting farmers.

09/25/2026

Education is a fundamental right.

The Coffee Trust was among many contributors who supported Horizontes sin Limites, the organization behind Colegio Horizontes, the secondary school and high school in San Gaspar Chajul. Through our Every Bean Counts® initiative and generous donations, The Coffee Trust continues to support Horizontes sin Límites in providing first-class education in San Gaspar Chajul, where a quality education has been far out of the reach of most Chajulense children.

Celebrate the upcoming National Coffee Day by visiting a participating Every Bean Counts® coffee roaster or make a contribution directly to The Coffee Trust. All contributions will be designated for education.

Visit the link in our bio to learn more or donate.

Cultivating minds. Supporting farmers.

09/23/2026

Behind every cup is a network of farmers, families, and community partners.

The Coffee Trust’s initiative, Every Bean Counts®, connects farmers, buyers, and consumers supporting long-term programs in coffee across Guatemala’s Ixil Region.

You’re not just drinking coffee. You’re supporting a system of change.

Celebrate the upcoming National Coffee Day by visiting a participating Every Bean Counts® coffee roaster. All contributions will be designated for education.

Visit the link in our bio to learn more and donate.

Cultivating minds. Supporting farmers.

Address

Santa Fe, NM
87505

Telephone

+15056905834

Website

http://www.thecoffeetrust.org/newsletter, http://www.thecoffeetrust.org/

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