Discover Pacific Beach

05/18/2026

YES! YES ! YEESS!!

Locals will be finding new favorite places and foods as they stroll along Garnet Avenue on May 20 during the Coast of PB Restaurant Walk.

05/18/2026

See you bright and early Thursday morning!

SANDAG - San Diego Association of Governments Bike Anywhere Day is on Thursday, May 21. Set your route to bike or scoot to the Pacific Beach Library for fruit... cause it's a hoot! Enjoy fruity snacks and take fruit-themed photos while listening to sweet tunes at the PB Library’s Bike Anywhere Day booth. Then visit booths from beautifulPB and Discover Pacific Beach to learn more about biking in our neighborhood, and to pick up fun, free swag.

Register for a free t-shirt and your chance to win one of five e-bikes at www.SANDAG.org/bikeday

04/27/2026

Coast of PB Restaurant Walk is less than a month away! Check out all the incredible places you get to experience in this super affordable event!
Wednesday May 20th, 4-9pm

04/09/2026

Thank you to everyone who joined us for an unforgettable evening at our Casino Night & Annual Gala! It was a wonderful night of connection, celebration, and community, and we’re so grateful to all our attendees, sponsors, and partners who made it possible.

A special highlight of the evening was recognizing the outstanding individuals and businesses who help make Pacific Beach thrive. Congratulations to our 2026 award winners:

Design & Improvement Award – Oscar’s Mexican Seafood

New Business of the Year – Spitz Mediterranean Street Food

Heart of PB Award – Lahaina Beach House

Outstanding Volunteer Award – Rebekah Winn, Duck Dive

Outstanding Volunteer Award – Krista Marcheschi

Community Partner Award – BACC Team – San Diego Park Rangers - Mission Bay Park

Community Partner Award – BACC Team – San Diego Office of the City Attorney

Mike Duran Award – Randall Engstrom, Randall’s Sandals

Community Patron Award – San Diego Running Co., Eric Marenburg & Pete Hess

We also proudly recognized our team members for their dedication and service:
Sunny Lee – 5 Years

Vanessa Bernal – 5 Years

Art Zadorozhny – 5 Years

Thank you for being part of a night that celebrates the heart of our community. We look forward to seeing you at our upcoming events!

04/08/2026

03/25/2026

The Annual Signature Gala & Casino Night is only ONE WEEK AWAY 🤩

Businesses owners with their teams, community groups and volunteers, all under one roof to celebrate PACIFIC BEACH 🏖️

Glam up, play, and boogie down with us at the Catamaran Resort Hotel and Spa. Details on our website. 🩵

03/11/2026

FREE Social Media Feature for Locals!

As the Business Improvement District of PB, our goal is to promote local businesses to all of San Diego. We want to bring crowds to Pacific Beach, AND to your business.

Simply fill out the survey via the link!

https://forms.office.com/Pages/ResponsePage.aspx?id=JGygshlc-Eq8WR1onDO8PvcVz3kHqeBJn3JkVCgHDw1UMlk1OFhRU1c1SE1VS0RYNVYwUFVaM0RPUC4u

03/02/2026

VOTING IS OPEN! 🗳️
It's that time of the year PB! Where you get to choose the business that took the win for 2025.
Here's a reminder of our categories :

✨Best New Business
🔨Best Design & Improvement
🫶Heart of Pacific Beach

Click the link to see more details on each category and find our nominees! Voting is OPEN from March 1st-29th.
Winners will be announced after our Signature Annual Gala, where the awards will be presented.
VOTE TODAY & SHARE!

Cast Your Vote! Cast your vote for the 2025 Business Awards for the categories in: Best New Business, Best Design and Improvement and Heart of PB! The nominees are in... Read more »

12/12/2025

Join us tomorrow for the PB Holiday Parade. Starting at 1pm down Garnet Ave from Haines St to Bayard St. see you there.

10/06/2025