National School Public Relations Association

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National School Public Relations Association The leader in school communication. NSPRA social media guidelines: www.nspra.org/SocialGuidelines For more information, visit NSPRAโ€™s website at www.nspra.org.

As the leader in school communication, NSPRA serves more than 2,900 members who work primarily as communication directors in public school districts and education organizations throughout the United States and Canada. NSPRA provides high quality professional development programming through on-demand learning, an annual National Seminar, webinars, online forums and resources.

๐ŸŽจ Ready to go beyond Canva basics?NSPRA Design Studio kicks off Wednesday, Oct. 21!Join us to dive into Canva's advanced...
10/19/2026

๐ŸŽจ Ready to go beyond Canva basics?

NSPRA Design Studio kicks off Wednesday, Oct. 21!

Join us to dive into Canva's advanced features, build reusable templates, streamline design workflows and more, all tailored to the unique work of school communicators.

Register for the full Studio or individual modules. Recordings included: https://bit.ly/4yTvb4f

๐Ÿซ How can district leaders navigate competing expectations, misinformation and critical decisions while strengthening pu...
10/15/2026

๐Ÿซ How can district leaders navigate competing expectations, misinformation and critical decisions while strengthening public trust?

๐Ÿ†• ๐๐„๐–! ๐’๐ญ๐š๐ซ๐ญ๐ข๐ง๐  ๐Œ๐š๐ซ๐œ๐ก ๐Ÿ๐ŸŽ๐Ÿ๐Ÿ•

Leadership for Public Trust, a new professional learning experience from AASA, The School Superintendents Association and NSPRA, brings superintendents and school communication leaders together for three integrated learning tracks: Civic, Narrative and Crisis Leadership.

๐Ÿ”— Get an early look: https://www.nspra.org/LPT

10/13/2026

Across the country, NSPRA-member school districts are celebrating 2026 in ways that highlight culture, history and community. Check out a few below:

๐ŸŒŸ Tolleson Union High School District https://bit.ly/4ijx6ZW
๐ŸŒŸ ISD 191 Burnsville-Eagan-Savage School District https://bit.ly/3TZ2Ydc
๐ŸŒŸ Spring Independent School District https://bit.ly/4yOiYhp
๐ŸŒŸ Provo City School District https://bit.ly/3TUXpwb
๐ŸŒŸ The School District of Philadelphia https://bit.ly/4ykwvw5
๐ŸŒŸ Killeen Independent School District https://bit.ly/4s24is8 โฌ‡โฌ‡

From staff spotlights and student stories to community events and more, celebrations like these offer opportunities to highlight the people, cultures and experiences that make up our school communities, a central part of the work school communicators do every day.

๐Ÿซ There's a lot to learn in your first five years in school PR, and not all of it comes with a handbook!Hear from five s...
10/13/2026

๐Ÿซ There's a lot to learn in your first five years in school PR, and not all of it comes with a handbook!

Hear from five school PR professionals during "๐—ง๐—ต๐—ฒ ๐Ÿฐ ๐—ฅ๐˜€: ๐—ฅ๐—ฒ๐˜€๐—ฒ๐—ฎ๐—ฟ๐—ฐ๐—ต, ๐—ฅ๐—ฒ๐—ณ๐—ฒ๐—ฟ๐—ฒ๐—ป๐—ฐ๐—ฒ, ๐—ฅ๐—ฒ๐˜ƒ๐—ถ๐—ฒ๐˜„ ๐—ฎ๐—ป๐—ฑ ๐—ฅ๐—ฒ๐—น๐—ฎ๐˜๐—ถ๐—ผ๐—ป๐˜€๐—ต๐—ถ๐—ฝ๐˜€," a virtual learning session focused on assessing your district's communication landscape, navigating organizational processes and building the relationships essential to strategic school communication.

๐Ÿ“… Oct. 14 | 2โ€“4 p.m. ET

Register for this individual module of the NSPRA Academy New Professionals Track: https://www.nspra.org/Events/Event-Info/sessionaltcd/AC-NewProf26-2

Or explore the full track: https://www.nspra.org/Events/Event-Info/sessionaltcd/AC-NewProf26

Don't just learn it. Build it! Webinars can be great, but sometimes you need to go ๐’Š๐’๐’”๐’Š๐’…๐’† the work. The new NSPRA Studio...
10/12/2026

Don't just learn it. Build it! Webinars can be great, but sometimes you need to go ๐’Š๐’๐’”๐’Š๐’…๐’† the work.

The new NSPRA Studios take you beyond watching and listening and into hands-on practice, where you'll work inside the tools, try new techniques and build resources you can take back to your district and use.

Register for a full Studio or for individual modules in a Studio:

๐ŸŽจ Design Studio: Canva systems, templates and smarter production workflows.

๐Ÿ’ป Accessibility Studio: Accessible documents, design and digital content.

๐ŸŽฌ Visual Storytelling Studio: Short-form video capture, editing and repurposing.

๐Ÿค– AI and Communications Studio: AI tools for writing, research and productivity.

Learn more and register: www.nspra.org/studio

๐Ÿ“ธ   to the final day of the NSPRA 2026 National Seminar in New Orleans this summer.Day 4 featured the debut of the Micro...
10/09/2026

๐Ÿ“ธ to the final day of the NSPRA 2026 National Seminar in New Orleans this summer.

Day 4 featured the debut of the Micro Lab Mic Drop session, where presenters shared quick-hit practical learning in just five minutes, and Gold Mine Roundtables, which brought attendees together for small-group presentations and discussions.

๐Ÿ’ป ๐‘๐ž๐ฆ๐ข๐ง๐๐ž๐ซ: ๐๐ซ๐ž-๐ซ๐ž๐œ๐จ๐ซ๐๐ž๐ ๐ฉ๐ซ๐ž๐ฌ๐ž๐ง๐ญ๐š๐ญ๐ข๐จ๐ง๐ฌ ๐ฌ๐ฎ๐›๐ฆ๐ข๐ญ๐ญ๐ž๐ ๐›๐ฒ ๐’๐ž๐ฆ๐ข๐ง๐š๐ซ ๐ฉ๐ซ๐ž๐ฌ๐ž๐ง๐ญ๐ž๐ซ๐ฌ ๐š๐ซ๐ž ๐š๐ฏ๐š๐ข๐ฅ๐š๐›๐ฅ๐ž ๐ญ๐จ ๐š๐ญ๐ญ๐ž๐ง๐๐ž๐ž๐ฌ ๐จ๐ง ๐๐’๐๐‘๐€ ๐๐ฅ๐ฎ๐ฌ ๐ญ๐ก๐ซ๐จ๐ฎ๐ ๐ก ๐Ž๐œ๐ญ. ๐Ÿ‘๐Ÿ! https://plus.nspra.org/

๐น๐‘Ÿ๐‘œ๐‘š ๐พ-12 ๐ท๐‘–๐‘ฃ๐‘’: The NSPRA National Seminar has once again been named a top K-12 conference to attend in 2027! Registrati...
10/07/2026

๐น๐‘Ÿ๐‘œ๐‘š ๐พ-12 ๐ท๐‘–๐‘ฃ๐‘’:
The NSPRA National Seminar has once again been named a top K-12 conference to attend in 2027! Registration for in Indianapolis opens this winter. Stay tuned for updates! ๐Ÿ‘€ https://www.nspra.org/National-Seminar

For educators looking to gain best practices on leadership, classroom tech, curricula, policy and more, these events offer a variety of options.

District websites often rely on multiple contributors across schools and departments, which can make consistency, access...
10/05/2026

District websites often rely on multiple contributors across schools and departments, which can make consistency, accessibility and quality control an ongoing challenge.

Join us for a Mini Lab this week to explore:
๐Ÿ”ท Balancing local flexibility with districtwide standards
๐Ÿ”ท Reducing common website management headaches
๐Ÿ”ท Improving the overall user experience.

Learn best practices for managing website editors, establishing governance structures, creating training resources and defining editing responsibilities that support a more consistent and sustainable digital experience.

Register at https://www.nspra.org/Events/Event-Info/sessionaltcd/ML-Oct26-1

Join colleagues from across the country next week for our next "Member Monday!"October Topic: "Can You Just Make a Flyer...
10/02/2026

Join colleagues from across the country next week for our next "Member Monday!"

October Topic: "Can You Just Make a Flyer?" We'll chat about:

โœ… The bigger communication question behind the โ€œjust one more flyer,โ€ graphic and post requests
โœ… How to move from reactive content production to strategic communication advising
โœ… Prioritization, planning, audience needs, communication goals and more

EXCLUSIVELY for NSPRA members to connect, swap ideas and learn from each other. Register: https://bit.ly/4hrqF6Y

Today marks the beginning of service for newly elected and appointed members of the NSPRA Executive Board. Please join u...
10/01/2026

Today marks the beginning of service for newly elected and appointed members of the NSPRA Executive Board. Please join us in welcoming our newest board members!

๐ŸŒŸ ๐—–๐˜‚๐—ฟ๐˜๐—ถ๐˜€ ๐—–๐—ฎ๐—บ๐—ฝ๐—ฏ๐—ฒ๐—น๐—น, President-Elect
๐ŸŒŸ ๐—ฆ๐—ต๐—ฎ๐˜†๐—น๐—ฎ ๐—–๐—ฎ๐—ป๐—ป๐—ฎ๐—ฑ๐˜†, ๐—ฃ๐—ต.๐——., Vice President at Large for Diversity Engagement
๐ŸŒŸ ๐——๐—ฎ๐—ป๐—ถ๐—ฒ๐—น๐—น๐—ฒ ๐—–๐—น๐—ฎ๐—ฟ๐—ธ, ๐—”๐—ฃ๐—ฅ, South Central Region Vice President
๐ŸŒŸ ๐—–๐—ฒ๐—น๐—ถ ๐—›๐—ฎ๐—ด๐—ฎ, ๐—”๐—ฃ๐—ฅ, Vice President at Large for Advocacy
๐ŸŒŸ ๐— ๐—ถ๐—ธ๐—ฒ ๐—ฆ๐—ฐ๐—ต๐—ผ๐—ฒ๐—บ๐—ฒ๐—ฟ, North Central Region Vice President

Please also help NSPRA extend our sincerest thanks and gratitude to board members who are concluding their terms: ๐—๐˜‚๐—น๐—ถ๐—ฎ ๐—•๐˜‚๐—ฟ๐—ด๐—ผ๐˜€, ๐—”๐—ฃ๐—ฅ, ๐—ง๐—ฒ๐—ฟ๐—ฟ๐—ถ ๐— ๐—ฐ๐—›๐˜‚๐—ด๐—ต, ๐—”๐—ฃ๐—ฅ, ๐—๐—ฎ๐—ธ๐—ฒ ๐—ฃ๐—ผ๐˜๐˜๐—ฒ๐—ฟ, ๐—”๐—ฃ๐—ฅ, ๐—๐—ฎ๐—ป๐—ถ๐—ป๐—ฒ ๐—ง๐—ต๐—ผ๐—ฟ๐—ป and ๐—›๐—ฒ๐—ถ๐—ฑ๐—ถ ๐—ฉ๐—ฒ๐—ด๐—ฎ, ๐—”๐—ฃ๐—ฅ. Their volunteer leadership has strengthened both the association and the field of school communication. ๐Ÿ’œ

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15948 Derwood Road
Rockville, MD
20855

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