Healthy Highway

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Rochester, NY
Healthy Highway

Healthy Rules of the Road educates, motivates and inspires families to make healthy lifestyle choices and to become aware of those choices.

Healthy Highway is a Rochester, NY non-profit uniting businesses, families, and organizations to support children in need through community-driven events and awareness. The traffic-themed vocabulary and visual tools give children and adults a common and easy way to talk about what it means to be healthy and which choices can be applied. Learn how “green light” decisions can be applied in all areas

of life and are unique to you. Watch children become empowered to take charge of their choices and to help others. Drive down the Healthy Highway as a family to create a road map for your own healthy lifestyle. This is a trip of a lifetime – welcome to the state of good health! You can purchase a hard copy or e-book of our new family edition at the link below! Enjoy a 10% discount on our website (also available at Amazon and Barnes and Noble)

05/27/2026

The Healthy Highway team spent the day putting together 300 Rev Packs for the amazing campers at Camp Good Days this summer!

We had quite the assembly line going and completed all 300 packs in just one hour!

Each camper will receive their very own Rev cuddle buddy along with a special travel bag. Inside the bag is a page titled “My Adventures with Rev,” where each child can write about a special memory or experience they share with Rev during camp.

We can’t wait to hear the stories, see the smiles, and know that Rev is bringing comfort, friendship, and love to so many children this summer.

A huge thank you to everyone who helped make this project possible. It truly takes a community to spread kindness.

If you would like to help support future Rev donations and outreach projects, please consider making a donation through Healthy Highway. Every cuddle buddy makes a difference. https://www.healthy-highway.com/donate

05/20/2026

We absolutely love hearing from the organizations we partner with and serve alongside. Thank you to His Ministries – Fostering Hope for your kind words and for the incredible work you do every day supporting children and families in your community.

At Healthy Highway, our mission is simple, to bring comfort, love, and emotional support to children who need it most through our Rev cuddle buddies. Knowing that our Rev cuddle buddy continues to bring smiles, comfort during difficult moments, and a sense of safety to children means everything to us.

We are so grateful for the opportunity to collaborate with organizations that share the same heart for serving others.

Together, we are making a difference, one child, one hug, and one cuddle buddy at a time.

Want to help us deliver more comfort to children in need?
Your donation helps place a Rev cuddle buddy into the arms of a child who could use extra love and encouragement.
Donate today and be part of the mission: https://www.healthy-highway.com/donate

We look forward to our next collaboration!

05/13/2026

What do comedy and pickleball have in common?

Community. 💛

Our second Comedy Show Fundraiser at the Focus Theater was filled with laughter, connection, and purpose.

Thank you to Julia Ispentchian for organizing and MC’ing a fantastic night featuring 10 local comedians who kept the crowd laughing all evening.

We were proud to present the The Focus Theater with the Healthy Highway Award for their dedication to building community and supporting children in need.

And yes… the competition continued the next day on the pickleball court! 😉

Thank you to everyone who showed up and supports our mission to spread comfort and love to kids who need it most.

05/06/2026

We’re celebrating something special today…

Healthy Highway founder Wendy Cooper has been named a 2026 Health Award Recipient!

For decades, Wendy has inspired children to embrace healthy living through creativity, education, and heart. What began as a passion for helping kids grow strong and confident has grown into a nationwide movement of compassion.

Through the Rev Campaign, more than 1,500 Rev Cuddle Buddies have reached children in hospitals, crisis centers, camps, and organizations across 33 states — each one delivering comfort, connection, and love.

This award honors not only Wendy’s work, but the incredible community that helps make the mission possible every day.

We are so proud.
Join us in celebrating Wendy!

04/29/2026

Don’t forget! A Taste of Rochester Comedy is almost here, and every laugh helps make a difference.

Join us for a fun night of stand-up comedy while supporting Healthy Highway’s mission to deliver 300 REV Cuddle Buddies to children attending Camp Good Days this summer.

Friday, May 8
Doors Open: 6:30 PM | Show: 7:00 PM
Tickets: $25

Featuring an amazing lineup of local Rochester comedians ready to bring the laughs, all for a meaningful cause.

Bring a friend, enjoy a night out, and help us spread comfort and smiles to kids who need it most.

Get your tickets today! https://focus.theater/products/a-taste-of-rochester-comedy

04/22/2026

Rev is Ready for a Spring Cleaning!

Rev spotted some sunshine and decided it’s time to get his car washed… and help kids at the same time!

Join Healthy Highway at GO Car Wash - 2376 W Ridge Rd for a feel-good community fundraiser.

GO Car Wash Fundraiser
2376 W Ridge Rd
April 24
10:00 AM – 4:00 PM

Healthy Highway receives 20% of NEW proceeds during the event
Coffee & donuts provided by GO Car Wash
Make a donation and spin the wheel for fun prizes - including a FREE car wash!

Every wash helps a camper receive a Rev Cuddle Buddy, bringing comfort, smiles, and a reminder they are loved.

04/21/2026

We’re excited to help spread the word about The Big Dill 🥒🏓 Join us for an afternoon filled with pickleball, community, and giving back, all with a goal of supporting community wellness. Whether you’re hitting the courts or cheering from the sidelines, it’s going to be a great time. Plus, stop by our table to learn more about Healthy Highway!

Join us on Sunday, April 26 from 3pm-7pm at PickFit Buffalo.

🎟️ Get tickets and learn more about the event here: https://theticketing.co/e/thebigdill

04/15/2026

Join us for A Taste of Rochester Comedy - an evening of bite-sized stand-up performances featuring some of Rochester’s funniest comedians, all coming together to support children in need.

Friday, May 8
Doors Open: 6:30 PM | Show: 7:00 PM
Tickets: $25

Every ticket helps Healthy Highway reach our goal of delivering 300 REV Cuddle Buddies to children attending Camp Good Days this summer.

Come laugh with purpose. Come support kids. Come be part of the mission.

Grab your tickets today: https://focus.theater/products/a-taste-of-rochester-comedy

04/08/2026

GO Car Wash Fundraiser
Location: 2376 W Ridge Rd
Date: April 24

Stop by, clean your car, and support Healthy Highway at the same time.

• Healthy Highway receives 20% of all washes that day
• GO Car Wash will provide coffee and donuts
• Quick, easy way to give back while running errands

Bring a friend, bring the family, every wash helps a camper receive a Rev.

Address

Rochester, NY
14612

Website

https://www.healthy-highway.com/

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