05/07/2025
💸 Money Moves: Funders Talk + Resource Walk – Recap
This powerful session brought together some of Rochester’s most impactful funders and entrepreneurial support leaders to demystify funding and connect entrepreneurs with the tools, space, and support they need to grow.
Panelists included:
Ken Marienau – Venture Jobs Foundation
Maisha Beard-Johnson – City of Rochester, Office of Financial Empowerment, Kiva Rochester Crowdfunded Loans
Melissa Jordan – M&T Bank
Yahaira Zapata – The Enterprise Center at PathStoneCenter
Moderator: Lindsay Ward – Brockport Small Business Development Center
Anthony (Akil) Manning - Rochester Economic Development Corporation
Hosted by Rochester Economic Development Corporation (ROCEDC)
Watch some of the panel's live discussion here: https://hubs.ly/Q03lwmC-0
📍 We wrapped up with an inspiring tour, exploring ROCEDC's
brand-new hub for entrepreneurs and small businesses seeking budget-friendly and adaptable office spaces.
💭 What Funders Want to See More Of:
Entrepreneurs from marginalized communities
Young innovators and aspiring business owners
People who’ve been told "no" but are still dreaming big
Collaborative teams building businesses together
🚧 Common Barriers Funders Notice:
Incomplete or unclear business plans
Struggles with credit or financial documentation
Lack of a clear pivot mindset or big-picture planning
Entrepreneurs unsure of how to tell their story or present their vision on paper
✅ What Success Often Looks Like:
Thriving through new services or expansion
Strong cash flow management
A deep sense of pride and accountability
Ongoing check-ins and staying "on the rails"
💬 And above all, they stressed the power of relationships—especially with your banker, accountant, and core support team.
🔥 Pro Tip: Know the 5 C’s of Credit (Character, Capacity, Capital, Conditions, and Collateral) and build real connections. Relationships are just as important as numbers.
Thanks to our funders, panelists, and attendees for an energizing, informative session!