03/30/2026
✨Meet Sita Magrati, a resident of Sunkoshi Rural Municipality, who runs a small stall in the BP Highway to meet her end needs. She sells quick snacks such as chips, fruits, chatpate, and water.
The competition for her was high, as many others have also set up stalls in the same area. Despite Sita’s dedication to her customers, she usually experienced low customer flow. 📉The main reason was that she did not have a fridge. Most stalls sold chilled energy drinks, soft drinks, and fruit juices—products that are in high demand. However, due to budget constraints, she could never invest in a fridge, as her earnings were always spent on household expenses and her children’s education. 📚
For Sita, a ray of hope came with dZi’s interest-free investment loan support. With the loan amount she bought a fridge to expand her business, adding chilled drinks and juices in her stall for customers to enjoy their ride break. 🌈
Now, she is attracting more customers than ever before and her sales have almost grown double in daily basis, thereby strengthening her livelihood. 💪
She says, “I am the sole breadwinner for the family. My husband cannot work due to his health issues. The newly purchased fridge has helped me increase my sales and generate more income. I am incredibly happy.” 🌸
dZi supports micro-enterprises in creating sustainable livelihoods, strengthening local economies, and empowering families toward self-reliance. ✨
