Barbara Sinatra Center

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Barbara Sinatra Center In 1986 my husband, Frank Sinatra, and I opened the non-profit Barbara Sinatra Children’s Center at Eisenhower.

We pledged that no child would ever be turned away regardless of a family’s inability to pay. The nonprofit Barbara Sinatra Children's Center (BSCC) is dedicated to ensuring every child’s right to a normal, healthy and secure childhood. The organization provides individual, group and family therapy and special programs that address issues associated with children suffering the affects of child abuse and neglect, and who are at risk to be abused. An effective voice for children, highly respected with international name recognition, the out-patient Center stands as a symbol of Barbara and Frank Sinatra’s unwavering commitment to children in peril. Approximately 86% of children counseled are from families below the national poverty line of $16,400 annual income for a family of four. The Children’s Center is appropriately aggressive in fundraising the budget balance, for which a small percentage is derived from third party payer sources (self-pay, private insurance and government reimbursement). The Center shares knowledge about child abuse prevention, protection, education and counseling gained throughout 21 years via publications, lectures and highly visited web site, www.sinatracenter.org. Referrals for counseling come from a variety of sources, including, but not limited to the Office of the District of Riverside County, CA, all area school districts, Child Protective Services, CA Victims of Crime Program, law enforcement, self-referrals, web site, Yellow Pages, physicians, social workers, relatives, the Betty Ford Center and other agencies whose mission is directed at the care of children in need. The Barbara Sinatra Children's Center was founded in 1986 by Barbara and Frank Sinatra in southern California’s Coachella Valley to meet the community’s need for a permanent facility that would respond to the destructive forces of child sexual abuse. As the demand for services grows due to economic and social challenges and population growth, there is an accompanying increase in the need for services for victims of child abuse. The management, staff, volunteers and board of directors of the Barbara Sinatra Children’s Center work relentlessly to ensure the on-going quality of therapy services and that every child who comes for help receives the finest most effective counseling. The outpatient state-of-the-art facility is located on the campus of Eisenhower Medical Center in the Palm Springs area of California and is a federally registered 501.c.3 nonprofit organization.

Sometimes the signs that something is wrong aren't loud. They're quiet. 💙A mood shift after putting down the phone. A ki...
10/14/2026

Sometimes the signs that something is wrong aren't loud. They're quiet. 💙

A mood shift after putting down the phone. A kid who used to love school suddenly dreading Monday mornings. A child who's stopped talking about their friends.

Cyberbullying is often invisible to the adults in a child's life — but the impact rarely is. Swipe through for signs your child may be experiencing cyberbullying, and visit fightchildabuse.org for guidance on how to start the conversation.

Because you know your child better than anyone. Trust what you notice. 💙

Today is World Mental Health Day. Childhood trauma doesn't stay in childhood. When left unaddressed, the effects of abus...
10/12/2026

Today is World Mental Health Day.

Childhood trauma doesn't stay in childhood. When left unaddressed, the effects of abuse, neglect, or chronic stress can follow a child into adolescence and adulthood — shaping how they relate to others, how they handle stress, and how they see themselves. But here's what we also know: early intervention works. Children who receive support, who have trusted adults in their corner, and who feel safe enough to speak up are significantly more resilient. Mental health is child safety. And child safety is mental health.

This World Mental Health Day, we're encouraging every parent, educator, and community member to take the mental and emotional wellbeing of the children in their lives seriously — not just today, but every day. Visit fightchildabuse.org for resources.

October is Domestic Violence Awareness Month — and we want to acknowledge something that often goes unspoken. 💙 When the...
10/09/2026

October is Domestic Violence Awareness Month — and we want to acknowledge something that often goes unspoken. 💙

When there is violence or chronic conflict in a home, children feel it — even when no one thinks they're watching. Even when adults try to shield them. The effects on a child's sense of safety, trust, and emotional development can be profound and long-lasting. But early support changes outcomes. A trusted adult who notices. A teacher who checks in. A neighbor who picks up the phone. These moments matter more than we know.

If you're concerned about a child in your life, fightchildabuse.org has resources to help you take the next step.

October is Cyberbullying Prevention Month and we're ready to talk about it. 💙 The school year is fully underway, which m...
10/06/2026

October is Cyberbullying Prevention Month and we're ready to talk about it. 💙

The school year is fully underway, which means kids are more connected than ever. Group chats, social apps, gaming platforms, comment sections — the digital spaces children occupy are constantly expanding. And so are the risks.

Cyberbullying can look like exclusion, harassment, rumors, or threats — all happening on a screen, often invisible to the adults in a child's life. But the impact is very, very real.

This month, we're sharing resources, conversations starters, and tools to help parents, educators, and kids navigate online spaces more safely. Stay tuned — and visit fightchildabuse.org to get a head start.

As kids settle into the school year, their online lives pick up too. From group chats and social media to gaming and mes...
09/23/2026

As kids settle into the school year, their online lives pick up too.

From group chats and social media to gaming and messaging, helping children navigate their digital world safely starts with open conversations. Encourage kids to speak up when something doesn’t feel right, and remind them that they can always turn to a trusted adult for support.

Find resources to help kids stay safe online at fightchildabuse.org.

September is Baby Safety Month 🍼When we think about keeping babies safe, we think about cribs, car seats, and childproof...
09/10/2026

September is Baby Safety Month 🍼

When we think about keeping babies safe, we think about cribs, car seats, and childproofing — and those things absolutely matter. But there’s another layer of safety that deserves attention: protecting infants and toddlers from abuse and neglect.

The youngest children are among the most vulnerable. They rely entirely on the adults around them and may not be able to communicate when something is wrong.

Knowing the signs — including unexplained injuries, sudden changes in behavior, or other concerning changes in a child’s well-being — can help you recognize when a child may need support.

This Baby Safety Month, go beyond the checklist. Learn the signs, stay informed, and know how to help.

Visit fightchildabuse.org for resources on child safety and abuse prevention.

September is Su***de Prevention Awareness Month, and it’s an important time to talk about something that doesn’t get dis...
09/04/2026

September is Su***de Prevention Awareness Month, and it’s an important time to talk about something that doesn’t get discussed enough: the connection between childhood trauma and mental health.

Children who experience abuse, neglect, or chronic stress can face a greater risk of depression, anxiety, and suicidal thoughts. That’s why early intervention matters. Safe relationships matter. Trusted adults matter.

One of the most important protective factors for a child’s long-term well-being is having a consistent adult who listens without judgment, believes them when they speak up, and shows up, even when it’s hard.

If you’re concerned about a young person in your life, visit fightchildabuse.org for resources to help you start the conversation and connect them with support. 💙

Here's a small question that teaches a big lesson: "Do you want a hug or a high five?" 💙When we let children choose how ...
09/03/2026

Here's a small question that teaches a big lesson: "Do you want a hug or a high five?" 💙

When we let children choose how they greet someone, we're sending a powerful message: your body belongs to you. This simple act of asking builds the foundation for everything we teach about personal boundaries, safe vs. unsafe touch, and speaking up when something doesn't feel right.

As the school year begins, it's a great time for parents and educators to practice small moments of consent in everyday interactions. It adds up to something enormous.

Visit fightchildabuse.org for age-appropriate resources on teaching body safety to young children.

The school supply checklist is done. The backpack is packed. But before the first day, there's one more thing worth maki...
08/31/2026

The school supply checklist is done. The backpack is packed. But before the first day, there's one more thing worth making time for. 💙 A safety conversation.

Talking to your child about trusted adults, boundaries, and the difference between safe and unsafe situations doesn't have to be a big, heavy talk. It can be a car ride conversation, a bedtime check-in, or a quiet moment over breakfast. Our age-appropriate guides at fightchildabuse.org are built to help parents start these conversations with confidence — no script required.

This school year, let's make safety part of the back-to-school routine.

Summer is winding down. The routines are shifting. And for a lot of kids, that transition can bring a mix of excitement,...
08/28/2026

Summer is winding down. The routines are shifting. And for a lot of kids, that transition can bring a mix of excitement, anxiety, and uncertainty.

Whatever the new school year brings, one thing stays constant: every child deserves to feel safe, heard, and supported by the adults around them. If you're a parent, educator, or community member looking for tools to help make that happen, fightchildabuse.org has resources covering everything from conversation guides to professional development tools.

Because child safety isn't a seasonal priority. It's a year-round commitment. 💙

Address

39000 Bob Hope Drive
Rancho Mirage, CA
92270

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